Alexis Pollack Email & Phone Number

Foxborough, Ma, Us

Roseville, California, United States

GoodLeap is a leading technology company delivering best-in-class financing and software products for sustainable solutions, including solar panels, batteries, energy-efficient HVAC, heat pumps, roofing, windows, and more. Since 2018, GoodLeap's platform has facilitated more than $28 billion in financing for sustainable projects.As the Digital Marketing Manager, I lead a variety of projects across marketing domains such as copywriting, graphic design, website design, videography, search engine optimization, and project management. My role involves providing strategic expertise to ensure all initiatives are data-driven and align with GoodLeap's broader business goals.Additionally, I continue to manage GoodLeap's social media strategies, enhancing our online presence, driving engagement, and supporting overall business growth.Achievements:👉 Successfully implemented project management software across the entire marketing department, resulting in a significant increase in team productivity and project tracking efficiency.👉 Spearheaded the launch of the company blog, leading to an 82% increase in organic website traffic within the first three months.👉 Maintained strong performance in social media management while balancing additional projects, as demonstrated by a 69% increase in engagements, a 37% growth in audience, and a 21% increase in published posts compared to the previous eight months.

Roseville, California, United States

While my role has evolved into Digital Marketing Manager, I continue to oversee social media efforts, ensuring consistent and impactful online engagement that supports GoodLeap's mission and business growth. As Social Media Manager, I develop and execute comprehensive social media strategies that significantly enhance GoodLeap’s online presence across multiple platforms.I play a key role in developing targeted B2B marketing initiatives (now B2B2C/B2C) which expand our network of contractors on the GoodLeap platform, drive business development opportunities, and introduce homeowners into the GoodLeap ecosystem. Additionally, I launch and manage innovative social media campaigns that boost brand visibility and deepen audience engagement.Achievements in my first year:👉 Increased social media engagement rate by 99%.👉 Expanded the number of published posts by 502%.👉 Grew the audience across platforms by 637%.

Austin, Texas, United States

GivePower is a nonprofit organization dedicated to providing clean energy solutions to communities in need around the world. By harnessing the power of solar energy, GivePower is transforming lives by delivering clean water, electricity, and sustainable food sources to underserved areas.In my role as Social Media Manager, I create engaging social media posts that enhance GivePower's online visibility and drive donor engagement. I manage social media campaigns aimed at boosting awareness, increasing engagement, and generating donations for GivePower's life-changing initiatives.Leveraging my video editing skills, I produce impactful video content that resonates across social media platforms and amplifies our mission.Achievements in my first year:👉 Increased social media engagements by 179%.👉 Expanded the number of published posts by 461%.👉 Grew the audience across platforms by 721%.

North Providence, Ri

Performance Adjusting specializes in handling property damage claims, including fire, water, smoke, mold, and storm damage, as well as business interruption.As the Director of Social Media & Marketing, I led the overall marketing strategy, managing all aspects of digital marketing, organic and paid social media, email campaigns, events, content creation, SEO, SEM, and public relations.I managed a team of interns, providing guidance and mentorship to ensure their tasks were completed successfully and aligned with company goals. In addition to digital marketing efforts, I produced multiple television and radio commercials that enhanced brand recognition and visibility in the local market. I also oversaw the design and placement of billboards that further increased brand awareness.Achievements in my last year:👉 Increased website traffic by 24%.👉 Implemented SEO strategies that resulted in a $322k ROI.👉 Ran paid Facebook ads that generated a $22k ROI.

North Providence, Rhode Island, United States

Rhode Island Restoration provides comprehensive cleanup and emergency restoration services for residential and commercial properties, including fire and storm damage, mold remediation, biohazard cleanup, roof repair, and interior remodeling.As the Director of Social Media & Marketing, I was responsible for crafting and executing a holistic marketing strategy that encompassed digital, organic and paid social media, email marketing, events, content development, SEO, SEM, and public relations.I led a team of interns, ensuring their successful integration into projects and guiding them to achieve key marketing objectives. My role included producing billboards that significantly boosted brand visibility across Rhode Island. Additionally, I worked closely with the team to analyze data, optimize campaigns, and drive brand visibility, leading to substantial growth in online engagement and business development.Achievements in my last year:👉 Increased website traffic by 78%.👉 Implemented SEO strategies that contributed significantly to business growth.👉 Developed and executed paid social media campaigns that supported overall revenue generation.

Master Of Business Administration - Mba, Marketing

Bachelor'S Degree, Criminal Justice And Corrections