Alexis Mau work email
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Alexis Mau personal email
Specialties: ia, consulting, data, Marketing, management, customer insight, project management, CRM, e-commerce, customer based strategy, direct marketing, customer marketing, product marketing, category management
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Président Et Co-FondateurIn The MemoryParis, Fr
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President And Co-FounderIn The Memory Nov 2018 - PresentRégion De Paris, FranceAugmented intelligence for Retail
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Director Of ConsultingEmnos Jun 2017 - Oct 2018Région De Paris, FranceBusiness development- Commercial role (cold calling, identification of new projects, beauty contests...)- Identification of several partnerships to enlarge emnos offerStrategic projects- Robotization of key marketing lever for a retailerInternal and external role - Direct management of a 14-people team and up to 20 people during projects- Responsible of a P&L- Knowledge sharing within the group -
Senior Manager RetailEmnos Dec 2017 - 2017ParisStrategic projects- Launch of several partnerships with European retailers- Launch of new in-house big data tools for a French retailer on category management- Definition of assortment process for click & collect stores at a French retailerMarketing and CRM projects- Launch of new digital CRM program for 2 retailers - Monetization of CRM activities to suppliers of different retailersInternal and external role- Commercial role (cold calling, identification of new projects, beauty contests...)- Direct management of a 12 people team- Responsible of a P&L
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Consulting ManagerEmnos Jun 2012 - Dec 2014Paris1. In charge of Carrefour group and France accountStrategic projects-Promotion plan analysis for hypermarkets and elaboration of the investment strategy plan for 2015-Elaboration of a new assortment process for non food and food categories-Negotiation tools to support category managers with suppliersMarketing and CRM projects-Launch of new dispositive for targeted promotionsCategory management projects-Regular diagnosis reporting for top management-Support on mix marketing optimization2. Internal and external roleManagement-Management of a 5-people team-Responsible of a P&L-Commercial role (cold calling, identification of new projects, beauty contests...)-Knowledge sharing within the group and expert on promotion projectsExternal communication-Conference holding ('Assises de la promotion')-White paper writing for Carrefour executives
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Senior ConsultantEmnos Jun 2011 - Jun 2012Région De Paris , France1.In charge of Carrefour group account-Building of a new assortment process for category managers of Carrefour France-Elaboration of the 2012 and 2013 strategy for Carrefour international private label-Assortment building for Carrefour Drive and ooshop.com-Repositioning of Carrefour supermarkets in France 2. In charge of Colgate Palmolive and P&G accounts-Answer to global marketing questions (strategy, assortment, promotion, performance, etc.)-Staff training to emnos tools-Commercialization
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ConsultantEmnos France 2009 - May 20111. Loyalty program building for two leading companies in their industry for a launch at the end of the year-Core mechanism and loyalty program processes-Commercial plan-3 years P&L 2. In charge of non-food categories at Carrefour3. In charge of cosmetics, personal and home care at Carrefour-Answer to global marketing questions (strategy, assortment, promotion, performance, etc.)-Staff training to emnos tools4. In charge of the development of a new emnos in-house promotion tool - 2010-Methodological choices and concept-P&L
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Customer Insight AnalystDunnhumby Apr 2008 - Sep 2008- Analysis and modeling of the link between consciousness and buying process in order to optimize the impact of advertising campaigns- Analysis of customer engagement with key items based on questionnaires sent to Tesco
Alexis Mau Skills
Alexis Mau Education Details
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Marketing -
Economy -
Lycee Henri IvMathematics
Frequently Asked Questions about Alexis Mau
What company does Alexis Mau work for?
Alexis Mau works for In The Memory
What is Alexis Mau's role at the current company?
Alexis Mau's current role is Président et co-fondateur.
What is Alexis Mau's email address?
Alexis Mau's email address is al****@****mail.fr
What schools did Alexis Mau attend?
Alexis Mau attended Hec School Of Management, Ecole Nationale De La Statistique Et De L'analyse De L'information, Université De Rennes I, Lycee Henri Iv.
What skills is Alexis Mau known for?
Alexis Mau has skills like Customer Insight, Fmcg, Management Consulting, Direct Marketing, Loyalty Programs, Market Analysis, Marketing Research, Marketing Management, Data Analysis, Marketing Strategy, Statistics, Customer Loyalty.
Who are Alexis Mau's colleagues?
Alexis Mau's colleagues are Katia Bouanou, Julie Jouanguy, Sabri A., Jordan Valla, Florence Pianelli, 🤓 Jb Malhadas, Manon Dalval.
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