Alexis N. Barnes Email & Phone Number

Newport Beach, Ca, Us

Las Vegas, Nevada, Us

Running email marketing campaigns end-to-end, managing email databases and creating mobile-friendly newslettersDeploy A/B test plans to ensure continued innovation and optimization for engagement and retentionProduce and present reports to understand effectiveness; provide recommended courses of actionCross-collaborate with key stakeholders including Copywriters, Designers, Social for marketing executionCreate copy for email campaigns, landing pages, and website to achieve marketing goalsIdentify and grow new strategic marketing campaigns based on data-driven trends and market researchFacilitate the marketing strategy and calendar across channels like email marketing, organic socialUse Salesforce Marketing Cloud for creating email campaigns/templates, tracking stats and KPIs

Las Vegas, Nevada, Us

Develop and execute strategic email marketing campaigns to achieve a 20% increase in click-through rates by optimizing content and design for enhanced user engagementHelp with the creation and implementation of content marketing campaigns across multiple channels, including email, social media, and paid search, resulting in improved brand visibility and customer engagementCollaborate closely with the Director of Marketing to plan content calendars for various events throughout the year, ensuring alignment with overall marketing strategies and goalsUtilize data-driven insights and A/B testing to optimize email campaigns by refining elements such as images, subject lines, and pricing strategies. This approach ensured that email design decisions were rooted in data-driven evidence rather than subjective opinionsWork collaboratively with other CRM team members to enhance reporting and analytics capabilities, presenting actionable insights to inform decision-making for upcoming product launches and marketing initiatives

Ie

Optimized email marketing campaigns through personalization, new messaging, dynamic content, segmentation, send time Created growth strategies that support maximizing on revenue as well as continuing to build subscriber databaseSet core automations in place to drive efficiencies within marketing and use as tools to nurture, re-engage our unengaged subscribers to prevent churn and personalize communication based on user behaviorCreated A/B test variations for ongoing performance improvements and proving hypotheses

Ie

Wrote and maintained social media posts on a weekly basis (Facebook, Instagram, Twitter)Managed online social media campaigns effectivelyPerformed Social Media Audits for potential clientsUsed Software like Buffer and Iconoquare for content scheduling and analyticsCaptured photos required for clients’ promotional materials that would be used for digital marketingEdited photos on LightroomDeveloped interesting blogs to increase site engagementResponsible for the growth of Clients' Instagram accounts

New York, Ny, Us

Researched potential donors and foundations, focusing on partners associated with programs such as AdCap, NFL’s Fuel Up to Play 60, and Thought Leadership.Assisted staff with donor outreach and communications to build and maintain relationships.Updated correspondence and performed general data entry in the development database, along with managing social media platforms.

Garden City, New York, Us

Managed game day setup and merchandise layout, ensuring a visually appealing and customer-friendly environment.Delivered exceptional customer service in a fast-paced environment, efficiently handling transactions and addressing customer inquiries.Organized and maintained merchandise at the end of each game to facilitate smooth and stable setups for subsequent game days.

Greeted 60-100 customers daily in an efficient and timely mannerAnswer phone calls and organized coordinators’ notes from potential clientsHelp organize daily and evening schedules for events such as banquets, testing sessions,graduations, conventions, reassuring students of guidelines and directions etc.

Master'S Degree, Sport And Fitness Administration/Management

Bachelor Of Science - Bs, Marketing