Alex Roberts
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Alex Roberts Email & Phone Number

Chief Growth Officer at Rabbie's Tours
Location: United Kingdom 9 work roles 3 schools
1 work email found @forestholidays.co.uk 4 phones found area 190 LinkedIn matched
✓ Verified July 2026 4 data sources Profile completeness 100%

Contact Signals · 1 work email · 4 phones

Work email a****@forestholidays.co.uk
Direct phone (190) ***-****
LinkedIn Profile matched
3 free lookups remaining · No credit card
Current company
Rabbie's Tours
Role
Chief Growth Officer
Location
United Kingdom
Company size
160 employees

Who is Alex Roberts? Overview

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Quick answer

Alex Roberts is listed as Chief Growth Officer at Rabbie's Tours, a with 160 employees, based in United Kingdom. AeroLeads shows a work email signal at forestholidays.co.uk, phone signal with area code 190, and a matched LinkedIn profile for Alex Roberts.

Alex Roberts previously worked as CGO at Rabbie'S Tours and Honorary Member at Peptalks. Alex Roberts holds Oxford Executive Diploma In Artificial Intelligence For Business from Saïd Business School, University Of Oxford.

Company email context

Email format at Rabbie's Tours

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{first}.{last}@forestholidays.co.uk
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AeroLeads found 1 current-domain work email signal for Alex Roberts. Compare company email patterns before reaching out.

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Profile bio

About Alex Roberts

Alex is a commercial marketeer and experienced private equity backed executive, with demonstrable success, having built and led three companies from initial PE investment, through the stages of value-creation and onto successful exit. All achieving greater than X3 invested capital and generating more than £500 million in shareholder value.Specialities: Strategy – development of the commercial & operational value creation plan in the form of a clear execution framework that aligns to the investment plan and delivers outsized growth. Commercial & operational transformation – leading through the stages of fast paced and innovative transformation, with extensive experience in the way data, tech, digital, brand, performance marketing, pricing & customer experience come together to create value. Culture – creating the right environment and building high performing teams to collaborate and deliver on the vision. Timeline• 2024 CCO/COO Forest Holidays: £340M Exit from Pheonix Equity to Vitruvian/Sykes• 2018 Global CMO Great Rail Journeys: £112M Exit from ECI to Duke Street Capital• 2013 UK CMO Great Rail Journeys: £55M Exit from Primary Capital to ECI• 2008 GB Airways (BA franchise): £104M Exit from Bland Investment Fund to EasyJet

Listed skills include Strategy, Leadership, Change Management, Profitable Growth, and 10 others.

Current workplace

Alex Roberts's current company

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Rabbie's Tours
Rabbie'S Tours
Chief Growth Officer
United Kingdom
Website
rabbies.com
Employees
160
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Company profile
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9 roles

Alex Roberts work experience

A career timeline built from the work history available for this profile.

Honorary Member

Peptalks

London, London, Gb

PepTalks are the UK’s leading peer to peer learning and training provider to PE backed leaders.Through their programmes and communities, they help address the skill gaps that leaders can face when navigating the private equity deal cycle for the first time, in order to improve their odds of success.As an Honorary Member, I look to share my experience and expertise, to try and help those who are earlier on in their PE journeys.

Chief Operating Officer

Forest Holidays

Derbyshire, Gb

Forest Holidays help people experience and reconnect with forests, each other and rural communities.Backed by Pheonix Equity, we built one of the the most successful hospitality businesses in the UK: B-Corp accredited; best in class brand; 100% online/direct with the highest ADR, NPS, occupancy & lifetime-value in the industry, supported by a pipeline of future new locations.I led a talented team of 900 across 14 locations, covering the full width of the P&L across pricing, revenue, marketing, commercial & operational delivery. Post acquisition, I oversaw the setup of Forest Holidays as a matrix organisation within the wider Forge Holiday Group.

Apr 2022 - Oct 2024

Chief Commercial Officer

Forest Holidays

Derbyshire, Gb

I led this PE backed fixed-inventory business through total commercial transformation; pulling together data, tech, digital, brand, revenue management & customer experience to underpin value-creation, quadrupling EBITDA in 3 years & resulting in the successful Exit from Pheonix Equity to Vitruvian/Sykes.

Nov 2018 - Apr 2022

Chief Marketing Officer (Eci Investment 2013-18)

Great Rail Journeys

York, Gb

Executive Board Director. Leadership through x2 leveraged buyouts. We changed this PE backed direct-to-consumer travel business, backed by Primary Capital & then ECI, into the worlds largest rail holiday provider, a FastTrack100 market leader. International expansion: I set up the GRJ North America operation in New York City, internationalised core systems, built the management team and grew the US business.

Apr 2013 - Oct 2018

Chief Marketing Officer (Primary Capital Investment 2008 - 13)

Great Rail Journeys

York, Gb

Part of the Primary Capital management buy-in team put in place following the founders Exit. 3.2x Exit to ECI

Apr 2008 - Apr 2013

Head Of Marketing

British Airways

Middlesex, Gb

Leadership through growth and successful £104M sale of GB Airways to EasyJet Plc.

Mar 2003 - Mar 2008

First Choice Holidays: Range Of Management Roles Across Commercial, Product & Marketing

Tui

Hannover, Lower Saxony, De

Apr 1998 - Mar 2003
Team & coworkers

Colleagues at Rabbie's Tours

Other employees you can reach at rabbies.com. View company contacts for 160 employees →

KM Kasia Meikle Kasia Meikle Colleague at Rabbie'S ToursEdinburgh, Scotland, United Kingdom View → ML Maria Luiza Siebenrok Meyer Maria Luiza Siebenrok Meyer Colleague at Rabbie'S ToursDumfries, Scotland, United Kingdom View → RR Reyes Rodriguez Reyes Rodriguez Colleague at Rabbie'S ToursGreater Barcelona Metropolitan Area, Spain View → DM Douglas Mccorquodale Douglas Mccorquodale Colleague at Rabbie'S ToursInverness, Scotland, United Kingdom View → GA Giuseppe Andaloro Giuseppe Andaloro Colleague at Rabbie'S ToursEdinburgh, Scotland, United Kingdom View → MC Matt Croft Matt Croft Colleague at Rabbie'S ToursUnited Kingdom View → PF Peter Falconer Peter Falconer Colleague at Rabbie'S ToursEdinburgh, Scotland, United Kingdom View → BA Ben Allison Ben Allison Colleague at Rabbie'S ToursCumbernauld, Scotland, United Kingdom View → SB Sarah Buckley Sarah Buckley Colleague at Rabbie'S ToursManchester Area, United Kingdom View → GC Gary Carson Gary Carson Colleague at Rabbie'S ToursEdinburgh, Scotland, United Kingdom View →
3 education records

Alex Roberts education

Oxford Executive Diploma In Artificial Intelligence For Business

Saïd Business School, University Of Oxford

Chartered Director Programme Cpd

Institute Of Directors (Iod)

Master Of Science - Msc, Business Administration And Management

The Manchester Metropolitan University
FAQ

Frequently asked questions about Alex Roberts

Quick answers generated from the profile data available on this page.

What company does Alex Roberts work for?

Alex Roberts works for Rabbie's Tours.

What is Alex Roberts's role at Rabbie's Tours?

Alex Roberts is listed as Chief Growth Officer at Rabbie's Tours.

What is Alex Roberts's email address?

AeroLeads has found 1 work email signal at @forestholidays.co.uk for Alex Roberts at Rabbie's Tours.

What is Alex Roberts's phone number?

AeroLeads has found 4 phone signal(s) with area code 190 for Alex Roberts at Rabbie's Tours.

Where is Alex Roberts based?

Alex Roberts is based in United Kingdom while working with Rabbie's Tours.

What companies has Alex Roberts worked for?

Alex Roberts has worked for Rabbie'S Tours, Peptalks, Forest Holidays, Great Rail Journeys, and British Airways.

Who are Alex Roberts's colleagues at Rabbie's Tours?

Alex Roberts's colleagues at Rabbie's Tours include Kasia Meikle, Maria Luiza Siebenrok Meyer, Reyes Rodriguez, Douglas Mccorquodale, and Giuseppe Andaloro.

How can I contact Alex Roberts?

You can use AeroLeads to view verified contact signals for Alex Roberts at Rabbie's Tours, including work email, phone, and LinkedIn data when available.

What schools did Alex Roberts attend?

Alex Roberts holds Oxford Executive Diploma In Artificial Intelligence For Business from Saïd Business School, University Of Oxford.

What skills is Alex Roberts known for?

Alex Roberts is listed with skills including Strategy, Leadership, Change Management, Profitable Growth, Rapid Growth, Direct Marketing, Direct Sales, and Data Analysis.

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