Alex K. Email & Phone Number

Bozeman, Montana, Us

Collaborating on a centralized BI team with a focus on product analytics and experimentation, I’ve developed reporting around app key feature adoption, helping to benchmark usage from experimentation stage and full rollout, leading to better understanding of a user’s app journey and define success for our product managers.Worked with data engineering and PMs to define our user’s second session metric based on product usage during the onboarding phase and determining how likely a user will convert to the paid tier through session length, intra-day return, and trial type. This helped PMs prioritize which events to highlight during a user’s initial days to help lift conversion rates and increase feature engagement.Developed a Random Survival Forest model to help determine feature importance as it relates to customer churn to help inform specific app features to promote to not only increase retention but help gain value from the app.

San Francisco, California, Us

Working primarily with Atlassian's Events and Monetization teams, I build complex targeted audience selections using SQL programming. With these queries, I manage the creation of batch audiences for use with LinkedIn, Google Ads and Facebook platforms, as well as In-Product Messaging. Developed in-depth Tableau dashboards to better target our Events registrants and provide a better customer experience with more effective communications. Initiated the creation of a dashboard and analysis for our non-profit (Community) licensees to better understand their firmographic and demographic information, as well as showing key metrics over time including MAU and seat utilization.

Herzogenaurach, Bavaria, De

Involved in creation and maintenance of Tableau dashboards using a variety of visualizations using show me functionality. These dashboards serve a variety of uses and teams and are created to drive the business forward as well as empower others to take ownership of the data and insights. Data load responsibilities include initial design and upkeep of data sources using SQL Server or Exasol. Alteryx is used to streamline the data preparation process.Created a downstream data quality model by using a series of checks to ensure proper latency and a variety of downstream verifications to ensure the eCom team is consistently working with viable and up-to-date dataAdministers user, user groups, and scheduled refreshes for reports in Tableau and multiple upgrades. Also helps troubleshoot various issues related to Server bugs and improvements to existing dashboards. Also administers Alteryx Server for the entire NAM market, including troubleshooting various issues and improving efficiencies of existing workflows.

Austin, Texas, Us

Focused on different aspects of data analysis and reporting mainly for the Energy Trust of Oregon residential team. • This includes market demographic analysis, market saturation & segmentation analysis, program performance dashboards, customer research to inform targeted marketing, propensity mapping, and in-depth program savings and incentive forecasting. • Worked extensively with SQL, Tableau, Alteryx, and Excel in order to query and display data for a variety of audiences, both internal and client-facing. • Also supported other areas of CLEAResult with ad-hoc reporting, marketing and customer analysis, monthly and quarterly reporting, energy-measure savings and financial cost/benefit analysis.

• Acted as a technical liaison between staff and subcontractor, working to validate and QA a high volume of incentive submissions.• Provided in-depth data reporting and database maintenance

• Coordinated with Project Coordinators and Key Account Managers to complete a variety of deliverables in terms of data tracking, reports, and field staff coordination.• Utilized Salesforce.com software in a variety of ways, include project tracking, reports, and program and Key Account Manager dashboards.• Verified and checked a large amount of historical data for the Key Accounts team dating back to 2003.

Provided quality customer service in two languages.Coordinated with fellow team members to achieve many kitchen and bar duties in a fast-paced environment.Responsible for inventory, stocking, ordering and sanitation of bar.

Master Of Science - Ms, Data Analytics

Bachelor'S Degree, Environmental Economics & Policy