I help connect businesses with their potential customers. We have helped our clients generate more than $800M of trackable revenue over the past 3.5 years.I specialise in lead generation utilising omnichannel advertising. My team and I have developed a winning customer acquisition strategy for SMEs and sales professionals to achieve exponential results for themselves.

✅ Transformed career trajectories for working professionals by strategically matching them with industry-leading employers that align with their growth aspirations and values✅ Pioneered a personalized candidate success program that achieved high placement retention rate through deep understanding of both candidate aspirations and company cultures✅ Built and nurtured an extensive network of MNC and high-growth companies across multiple industries, enabling exclusive access to premier career opportunities for candidates✅ Developed data-driven market insights to guide candidates toward emerging career opportunities and optimal compensation packages in their target industries✅ Led a high-performing team of recruitment specialists, implementing best practices that doubled our successful placement rate while maintaining industry-leading candidate satisfaction scores✅ Created innovative candidate assessment frameworks that resulted in high interview-to-offer conversion rates and elevated long-term career satisfaction✅ Established a proactive career advancement program that tracks and supports placed candidates' professional growth

• Spearheaded all Facebook and Instagram branded lead generation campaigns for multiple clients in APAC across industries such as finance, real estate, charity, beauty and insurance.• Collaborated with business development and sales teams to ensure branding and lead quality for all clients• Directed the launch of multiple new lead generation products• Assisted country managers in negotiating new contracts with clients in APAC

• Penetrated new segments of existing clients through use of strategic marketing initiatives and expansion of Facebook and Instagram lead generation via Pay-Per-Lead model• Performed thorough market research and competitive analysis to understand and effectively communicate product value proposition• Communicated value and position to sales team and developed tools to support selling process• Drove marketing initiatives to increase product visibility and market performance• Created product positioning and messaging to differentiate products in market and expand visibility

Paid Advertising for Facebook | Instagram | Native | Display | Pop | Push

• Led the piping fabrication workshop of over 50 workers, supervisors and officers• In charge of Pipe Automation Welding System and its ongoing maintenance and upkeep• Planned, designed, and developed systems and processes for optimizing piping fabrication workshop flow and transportation onboard vessels• Met with Project Managers to oversee installation, operation, and maintenance of equipment for all 4 ongoing projects• Established and reinforced maintenance and safety procedures• Worked with engineering and planning teams to drive workshop fabrication and review pipe specifications• Performed condition assessments of mechanical systems of ongoing vessels including plumbing, HVAC, exhaust, electrical and other mechanical systems, in accordance with inspection protocols, and international regulations and guidelines