Alex Longshaw (Bsc Mipa) Email & Phone Number

Speldhurst, Gb

Reigate, Surrey, Gb

As the Operations Director at BradleyDyer Raw, I provide day to day leadership across the business by bringing departments together to deliver great products and services to our clients. My role is one of variety and responsibility, enabling me to direct the business in the best possible direction and ensuring our business is fit for purpose, providing value for money to our clients and is a developing environment for our staff.Role & Responsibilities• Oversight of every business function, providing senior level support, strategy and guidance to department heads• Ensure a robust business capable of flexing with market demands • Provide accountable weekly direction to Chairman and MD on business performance an direction• Provide communication within business and equip members of the leadership team with capabilities outside of their current skill sets.• Lead on business critical projects both internally and for key clientsAchievements• Delivered improved strategic, capability and resilience of business through challenging market conditions by implementing up-skilling, cross department team-working and cost control initiatives• Personally led delivery on major projects such as delivery of www.caterhamcars.com, £120,000 delivery of CGI and print collateral for Croydon based property developer and delivery of over £200,000 of digital applications• Increased measurable production efficiencies of over 20% and led cultural change across all production teams• Developed department heads to increase accountability, quality and production margins• Led change programme during the Covid pandemic, resulting in a stronger and more profitable business in 2021/2022

Reigate, Surrey, Gb

Studio Director for Bradley Dyer providing operational, facility and traffic management within a fast growing integrated agency of 55+ staff. Working alongside the Group Creative, Technical and Innovation Directors, the role holds responsibility for the full production team, addressing a large suite of operational functions including HR, FM, Delivery and Project Management.Role & Responsibilities• Accountable for production resourcing and development (Design, Artwork, CGI, Digital, Copy)• Lead production business alongside Group Creative Director and Technical Director of • Accountable for new production office• Monthly reporting in to MD of expenditure and medium term resourcing• Restructure and development of increasingly flexible team members to meet growing demandAchievements• Oversaw expansion of business into a second premise without impacting on delivery capability• Provided capability to meet company revenue record of £6m in 2015• Continued to restructure and develop increasingly flexible team members, enabling a greater skill set across the business to provide greater internal capabilities

Reigate, Surrey, Gb

Digital Studio and Traffic Manager, leading a team of 9 Developers / Designers and ensuring protocols and procedures are created and adhered to whilst providing first class project management framework and client satisfaction.Role & Responsibilities• Accountable for digital team resourcing and quality of output• Day to day workload reporting to Digital Director• Challenge current processes and identify inefficiencies within business unit• Identify and embed additional digital delivery options to enhance service offeringAchievements• Eliminated a major backlog of work within first 6 weeks of role• Introduced working practices to enhance working relationships between digital client service and digital production teams• Opened training opportunities to junior developers to benefit both business and individual alike

London, Gb

Recruited to drive a cultural improvement within the union entrenched South West London region. Role & Responsibilities• Line management responsibility for 65 FTE postal staff and line managers• Business Unit accountability for H&S, TU engagement, Resourcing, Fleet and Customer Service• Ensure legal compliance met in-line with the Universal Service ObligationAchievements• Monthly premium product failures reduced from 5% to 0.5% • Reduction in employee costs over Christmas period of 3.5%• Received first positive online customer comment in Tooting DO during peak Christmas period.• Eliminated monthly staffing overspend back to previous year's cost despite 4.9% long term absence.

Seoul, South Korea, Kr

•Senior management role reporting directly to the MD•Define strategy of unit with forecasting for 2 / 6 / 12 month time frames•Create new unit from start-up with no staff and minimum business opportunity•Build an organized, efficient and transparent team using development tools and methodologies•Repair poor company digital reputation across Europe•Full P&L accountability•Responsible for all HR decisions and integration of team into existing local and global marketing structures (Creative & Client Services)•Become a high volume, fast turnaround low margin business capable of competing with local agencies across all European countriesAchievements•Grew business into a c.$600k gross income unit with an EBIT of c.$100k and earnt European client base of 17 countries•Repaired Cheil Poland’s EU reputation,evidenced by becoming the central digital liaison for many Samsung EU subsidiaries in development and website management•Approximately 150 projects completed per annum across 4 scopes of work•Projects included Responsive Microsites,Facebook Applications,CMS integrated sites,Online Banners and Mobile site development•Recruited a team of 8 developers and 1 Project Manager•Internal development and project management processes implemented utilising JIRA,DokuWiki,GIT,Agile & Scrum methodologies•Projects written using HTML, HTML5, PHP, CSS, FLASH, ASP.NET and JAVA technologies•Site tracking monitored through Omniture and Google Analytics coding with an improvement for Samsung’s EU “first time correctly tagged content” metric from 55% to 95%•SEO and site bounce rates improved through consistently applied pan European standards•2013 client social media target of +1 million Facebook likes exceeded for Samsung Poland•Significant uplift in client perception of quality of product•Central EU figure for available digital marketing content with creative adaptation input and economies of scale benefits resulting in increased online presence for lower funded countries

Seoul, South Korea, Kr

Recruited to project manage the European rollout of a new B2C website for Samsung Electronics.Role & Responsibilities• Project Manage the European aspect of the global rollout of the new B2C Samsung Electronics website (30 countries in 24 languages across 18 subsidiaries).• Communicate with Korean HQ on local EU requirements and return required workloads from each country on time and in required formats.• Project Manage the client online marketing teams to provide localised and unique content inline with global rollout schedule.• Liaison with the US client to ensure consistent approach between the EU and pilot US sites.• Co-host a 1 week pre-lauch quality assurance workshop in Seoul, Korea.Achievements• Successful on-time launch on all EU sites of www.samsung.com.• Additional root cause analysis and drivers report on product information presented to the global digital team resulting in a more efficient and UX friendly online specification comparison product.• Strengthened relationships with client EU customers resulting in permanent role offered at Cheil Poland.

Hounslow, England, Gb

Relocated to deliver a financial and service level improvement within the newly opened terminal.Role & Responsibilities• Operational duty accountability for Terminal 5 and liaison for all 3rd party operational teams.• Directly responsible for 40 employees across 2 teams and up to 350 employees on a shift basis.• Lead Ops. Manager for both facilities in customer experience and terminal planning efficiency • Accountable for Security, H&S, Incident Management, Passenger Movements, Facility Issues, Stakeholder Management and Customer Service (QSM, SQR's & KPI's)• Joint operational lead during major incidents (notably volcanic ash, snow and airline strike disruptions).• Chair of terminal Trade Union forums (H&S, resourcing and customer host)Achievements• Reduced outstanding TU concerns by 50% across all forums and 30% in response times to resolution.• Led improvements in staff working conditions and customer experience and reduced staffing cost by the equivalent of 30.9 staff per year (circa £772,000 p.a).• Led cultural change across terminal in reported accuracy and ownership of passenger queuing times.• Achieved a 45% reduction in absence and 16% reduction in budgetary spend (circa £183,000 p.a) across direct line accountability whilst increasing recognised positive customer service by 500%.• Winner of T5 leadership award and nominated for BAA Group Best Supporting Manager.

Hounslow, England, Gb

Promoted to lead a major operational and cultural change in the customer journey of passengers connecting through all terminals within Heathrow Airport. Role & Responsibilities• Operational duty accountability for Flight Connection Product within every Terminal.• Key stakeholder for outsourced passenger support functions, namely PRM, airside coaching and security compliance.• Integration, hand over and operational lead of Terminal 3's connections product and associated stakeholders• Consultant for the connection product within Terminal 5 before and after its opening, leading successful live trials, service resolution and contingency planning.Achievements• Improved airport connections product by reducing peak security waiting times by 75% and doubling service scores for connections (QSM).• Eliminated Terminal 3 Service Quality Rebates (SQR) to airlines for connections product whilst maintaining staffing levels at a par.• Oversaw operational fleet growth of outsourced coaching operation by 150% to accommodate increase from 6 to 12 routes and product managed a revision to their commercial KPI's.• Achieved UK Certified Aviation Security Manager recognition.

Hounslow, England, Gb

Recruited to front-line manage a passenger facing security operation and to achieve KPI’s. Role & Responsibilities• Accountable for the on-shift legal and resourcing compliance of one of several security zones on a shift basis within the multi-sited Terminal 1.• Front-line manager for security with a high level of passenger interaction and problem solving.• Local incident manager and first responder to medical and fire emergencies.• Direct Line Manager for 2 security teams totaling 16 security officers.Achievements• Security and operational lead for high risk pier driving +£1m p.a. of staffing efficiency savings during segregation improvement works.• Level 1 and Level 2 DfT Aviation Security trained.• Second youngest Service Team Leader to be promoted to Service Manager at Heathrow Airport.

St. Louis, Mo, Us

• Achieved training course qualifications within both South East and East Midland groups.• Promoted twice resulting in the Assistant Manager role at the group’s flagship branch in Derby.• Top 5% of employee sales for 6 of 18 months.• Significant fleet growth achieved to warrant a second branch opening in Derby.• Led branch employee development with 3 of 4 trainees achieving promotion.

St. Louis, Mo, Us

St. Louis, Mo, Us