Alex Maeland work email
- Valid
- Valid
- Valid
Alex Maeland personal email
- Valid
- Valid
Alex Maeland phone numbers
Based in Hong Kong, I am a seasoned creative director, designer, and photographer with a passion for innovative storytelling. I founded Adam Studios in 2018 after serving as the first Global Creative Director for Hypebeast.com at the age of 25.Originally from Seoul, South Korea, and raised in Atlanta, I bring a holistic, strategy-driven approach to my creative and marketing projects. My journey began in 2008 as an early member of Wish Atlanta, where I helped transform the brand from a single store into a digital-first retailer and brand. This experience paved the way for my move to Hong Kong in 2011, where I joined Hypebeast.com as Social Media Manager and Features Editor. At Hypebeast, I led the creation and management of all social media channels and was instrumental in launching Hypebeast Agency/Studio, Hypebeast Magazine, and HBX.com, while covering all creative and features output across all brand channels. In 2015, I co-founded MAEKAN.com with Eugene Kan, focusing on audio-led storytelling in art, music, fashion, and culture. This platform highlights our creative capabilities, showcasing influential figures and brands such as Daniel Arsham, Nike, visvim, Arc'teryx, sweetgreen, Apple, and more.At Adam Studios, our studio practice offers a range of creative services, including marketing strategy, content direction, and social media management, with operations in Hong Kong, San Francisco, and Seoul. As the inaugural Director of Brand Creative APAC for lululemon, I established the creative function and led regional campaigns, ensuring alignment with global brand initiatives. As the first holder of the Director title for the department, I was responsible for establishing the Creative function, setting up the team, designing the organizational structure of the department, as well as strategizing the long-term vision, and 3-to-5 year resourcing vision of the department.My diverse background spans digital media, editorial, agency, and corporate roles, allowing me to craft integrated, content-driven marketing strategies. Among the list of collaborators, some of my favorite brand projects have involved the likes of Bloomberg, Matchesfashion, Converse, Nike, Audi, Levi's, OnePlus, ASICS, Budweiser, and more. This range of partners has allowed me to bring a dynamic, unique perspective to every project.When not working, I spend time with my wife and two children, I enjoy hiking, and indulge my passion for street and landscape photography. I remain active in the art and culture scene through my design and photography practice.
-
Creative Director And PartnerAdamHong Kong
-
Creative Director / PartnerAdam Feb 2019 - PresentHong Kong SarCo-founded Adam Studios, a full-service creative agency, in 2019. Started in Hong Kong, Adam Studios is a boutique, multi-disciplinary creative agency focused on brand strategy, creative direction, content direction, and end-to-end production. Adam Studios began organically. The project was born out of the momentum from MAEKAN.com which served as a digital portfolio and compendium of the creative strategy, content, and storytelling capabilities (and eventual 'services') that its two co-founders and their network were capable of. Since its inception, Adam Studios has developed into a globally operating agency with its primary headquarters/studio in Hong Kong operating with a headcount of ~10, and remote studios operating in San Francisco and Seoul, South Korea.Adam Studios' client list includes ASICS, Budweiser, Levi's, Toyota, Yardbird, Tumi, Spotify, Allbirds, GORE-TEX, Nike Global, Nike China, PUAM Global, PUMA China, Hong Kong Land, The Discovery Channel, Penfolds,realme, OnePlus, RAZE, and adidas Originals. In his capacity as Partner / Executive Creative Director, key areas of responsibility include: - Led the creative direction and brand strategy for global clients like ASICS, Budweiser, and Nike, resulting in increased brand visibility and market impact.- Designed multiple go-to-market, annual strategies and budgets as a consultant for marketing teams across global, regional, and local partners.- Managed end-to-end production processes, ensuring high-quality deliverables and client satisfaction.- Developed remote production capabilities and innovative solutions to meet the evolving needs of partners during the global lockdown.
-
Director, Brand Creative, Asia-PacificLululemon Sep 2022 - Sep 2024Hong Kong SarCross-functional, integrated Brand Creative Director. Built the Brand Creative team from the ground-up. Designed, recruited, hired, and led a team of Brand Strategists, Art Directors, Designers, Copywriters, Creative Operators, Stylists, and Producers who work closely with Brand and Marketing functional leads on all Asia-Pacific net new campaigns as well as regionalizing and localizing all Globally-led campaigns throughout all the countries within our regional remit. Responsible For:- Establishing the Brand Creative function within Asia-Pacific, annual resource and financial planning for function, setting 3-to-5 year long term vision for the Brand Creative function- Headcount, organizational structure, and team design for Brand Creative function to support broader functional and enterprise business goals- Setting, leading, and driving Creative Direction for key regional campaigns and global-led campaign in APAC- Developing go-to-market strategies that are creatively innovative, business-focused, and disruptive for the APAC market (Out of Home, Digital, E-Commerce, Retail, Event, Activation, Community)- Providing robust creative thought partnership, leadership, and consultation to a wide range of teams and departments to ensure brand consistency throughout- Deep understanding of integrated marketing approach to ensure creative solutions resonate with the diverse Asia-Pacific markets- Securing, managing, and producing with celebrity and tier one level talent for campaign and community activations- Overseeing full scale pre-production, production, and post-production all all content projects small-to-large -
Founding PartnerMaekan Jul 2015 - Sep 2022Hong Kong SarMAEKAN.com was Alex's first entrepreneurial venture following his tenure as the Global Creative Director for Hypebeast. MAEKAN was an editorial media platform focused on arts and culture storytelling through audio and visual multimedia. Launched in 2015 with the support of a Angel Series of funding, MAEKAN.com debuted with a wide range of digital stories and a physical space at the first ever ComplexCon Long Beach event. As a co-founder and Brand Director for MAEKAN, Alex worked closely with his founding partner to design the business plan, brand strategy, creative direction, editorial direction, marketing strategy, and long-term vision planning of the company. MAEKAN lives on today with its online presence serving as a visual pantheon and digital destination for all of the content, storytelling, and creative bodies of work that were cultivated and produced during the core years of 2015 - 2022. -
Global Creative DirectorHypebeast Dec 2013 - Dec 2014GlobalHypebeast, as a formative career environment, elevated Alex to the position of Global Creative Director in 2014 after multiple years working across Marketing, Editorial, e-Commerce, and Social Media during their rapid, high growth period from 2011 to 2015. The first person to hold the role, Alex's position developed out of a need to have creative senior leadership overseeing the varied and diverse business functions and channels. What began as a simple fashion and streetwear blog had scaled to cover a full-fledged media platform, internal ad agency, an editorial division, an online/e-commerce operation, a print publication, an events/activation department, a music platform (the now defunct, HYPETRAK) and a variety of other divisions. In his role as Creative Director Alex was responsible for- Working cross-functionally to ensure brand/creative consistency and cultural relevancy company-wide - Working directly with the media sales and internal agency teams to concept, create, and develop branded campaigns that were authentic to the Editorial team and the vision of the company- Consult and partner with Editors on story angles, talent/key opinion leader consultation, and other content pieces- Develop a team of art directors, content managers, and designers that supported organic and paid social media. - Alex directly launched the anchor social media channels for the business, including but not limited to: @hypebeast Instagram account, Facebook channels, GoogleAdWords, SnapChat channels, and Tumblr accounts at the time. All of the above were underpinned by a team of direct reports that Alex was tasked with setting up and managing. Given the speed of the internet business at that time, within his first year in the role, Alex developed an organizational structure, a team design, departmental resourcing model, and a way of working model that still exists today within the now publically-listed company. -
Manager, Integrated MarketingHypebeast Dec 2012 - Dec 2013Global
-
Manager, Social Media EditorHypebeast Sep 2011 - Dec 2012Global
-
Manager, Brand And Digital CommerceWish Atlanta, Llc Mar 2009 - Jan 2012Atlanta, GaMy initial responsibility at Wish Atlanta entailed developing the store's e-Commerce platform, inventory systems and warehouse staff. I was also responsible for establishing the internal photography and marketing plans for the e-Commerce store as well as handling the day-to-day product photography, graphic design elements, web content and in-house designs for the store. -
Store ManagerWish Atlanta, Llc Jan 2008 - Feb 2009Atlanta, Georgia, United States
-
Sales AssociateMetropark Feb 2007 - Feb 2008Atlanta Metropolitan Area -
Assistant ManagerFossil Watches Feb 2006 - Feb 2007Atlanta, Georgia, United States -
Key HolderFossil Watches Jan 2005 - Feb 2006Atlanta, Georgia, United States
-
Sales AssociatePacsun Feb 2004 - Feb 2005Atlanta, Georgia, United States
Alex Maeland Skills
Alex Maeland Education Details
-
Political Science
Frequently Asked Questions about Alex Maeland
What company does Alex Maeland work for?
Alex Maeland works for Adam
What is Alex Maeland's role at the current company?
Alex Maeland's current role is Creative Director and Partner.
What is Alex Maeland's email address?
Alex Maeland's email address is alexmaeland@me.com
What is Alex Maeland's direct phone number?
Alex Maeland's direct phone number is +852566*****
What schools did Alex Maeland attend?
Alex Maeland attended Georgia State University.
What skills is Alex Maeland known for?
Alex Maeland has skills like Writing, Social Media Marketing, Social Media Relations, Photography, Wordpress, Photoshop, Social Media, Twitter, Facebook, Tumblr, Advertising, Editorial.
Not the Alex Maeland you were looking for?
Free Chrome Extension
Find emails, phones & company data instantly
Aero Online
Your AI prospecting assistant
Select data to include:
0 records × $0.02 per record
Download 750 million emails and 100 million phone numbers
Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.
Start your free trial