· Analyzed the clients’ brand/marketing/online presence and suggested appropriate structural / content modifications· Wrote various types of articles on a wide range of topics for the clients’ blogs, optimized content for search engines and lead generation· Built and managed the clients’ social media profiles and presence, including Facebook, Twitter, LinkedIn, Google+, Pinterest...· Managed various email campaigns, including template designs and content· Tracked, measured and analyzed the clients’ websites and social media’s audiences

· Initiated and directed the redesign of the website, maintenance, content writing and translating· Worked as the project manager for said website + the implementation of SEO and SMO for the company, collected data, tracked, measured and analyzed the initiatives for ROI· Created and fed the company’s blogs and social networks (Facebook, Twitter, LinkedIn, Google+, Pinterest...), writing, editing, moderating to spread both the brand and the content.

· Started the company (2 local publications of The Real Estate Book) with the manager and another employee - Was involved in every aspect of the business, including sales, page design, customer care and training· Implemented marketing initiatives to promote products and brand name to potential customers· Performed market research and competition analyzing in order to plan marketing strategies, budget and pricing · Organized events to represent the firm in exhibitions, at presentations at the clients’ offices· Worked with team and clients to clarify and solve difficulties involved in the products and their sales

· Covered local, regional and justice news· Wrote, proofread, re-wrote articles · Edited both local section and regional pages, designed local section· Photographed events, selected and retouched images· Managed a pool of freelance journalists