Brand management activity for the following brands: - Nestea Ice Tea;- Tiger Energy Drink;- Velingrad Alcalia;- Dr Witt Plus.Responsibilities:- Planning and implementing marketing strategies for the assigned brands;- Defining the characteristics and tactics for brand growth;- Defining the strategic line of the brands, depending on the company's strategy;- Organization and coordination of marketing campaigns ATL and BTL; - Planning and managing the… Show more Brand management activity for the following brands: - Nestea Ice Tea;- Tiger Energy Drink;- Velingrad Alcalia;- Dr Witt Plus.Responsibilities:- Planning and implementing marketing strategies for the assigned brands;- Defining the characteristics and tactics for brand growth;- Defining the strategic line of the brands, depending on the company's strategy;- Organization and coordination of marketing campaigns ATL and BTL; - Planning and managing the budgets allocated to each brand; - Defining and planning the portfolio strategy; - Coordination and development of new product launches; - Management and coordination of daily activities with external partners: digital, media, creative, BTL, research agencies; - Collaboration with the sales, digital, trade marketing, production, quality, financial and logistic teams; - Tracking sales, evaluating campaign results and proposing future activities and actions;- Monitoring and analyzing competing brands;- Various tasks, depending on the company's development projects. Show less

- Elaboration and execution of plans and strategies depending on the brand;- Coordination and execution of activities related to brands;- Analyzing the consumer's needs and recommending the concepts in accordance with the results found;- Proposing actions for brands;- Recommendation and management of promotional activities for brands;- Planning and implementing communication actions and verifying project performance;- Construction of the creative brief and the media… Show more - Elaboration and execution of plans and strategies depending on the brand;- Coordination and execution of activities related to brands;- Analyzing the consumer's needs and recommending the concepts in accordance with the results found;- Proposing actions for brands;- Recommendation and management of promotional activities for brands;- Planning and implementing communication actions and verifying project performance;- Construction of the creative brief and the media brief, but also the follow-up and support of the execution of the projects, especially in the area of ​​product development, packaging, sites and promotional and presentation materials depending on the brand;- Providing the necessary support to medical and sales representatives;- Tracking competitors and competing products;- Development, validation and support for collaborating agencies;- Basic graphic and design activities;- Administration, development, tracking and improvement of company websites;- Administration of Facebook, Instagram, YouTube, LinkedIn accounts;- Construction and administration of the company's online store. Show less

- Analysis and interpretation of internal and external data regarding market research;- Coordination and execution of activities related to brands;- Analyzing the consumer's needs and recommending the concepts in accordance with the results found;- Proposing actions for brands;- Recommending and managing promotional activities for brands;- Planning and implementing communication actions and verifying projects performance;- Contribution to the construction of the creative… Show more - Analysis and interpretation of internal and external data regarding market research;- Coordination and execution of activities related to brands;- Analyzing the consumer's needs and recommending the concepts in accordance with the results found;- Proposing actions for brands;- Recommending and managing promotional activities for brands;- Planning and implementing communication actions and verifying projects performance;- Contribution to the construction of the creative brief, media,merchandising, research, and also the follow-up and support the execution of the projects, especially in the area of ​​product development, packaging, and promotional materials;- Informing the company's partners about the new actions and projects;- Carrying out field visits in order to be up to date with the market development process and to update the data on the evolution of the competition;- Development, validation and support for the projects, of external collaborating agencies for creation, design, research, etc.;- Basic graphic and design activities;- Promoting products and campaigns carried out by the company through mail marketing. Show less

Import and distribution on the IT&C market.Main activities:- Preparation of reports for the campaigns and activities of the marketing department;- Preparation of the necessary prizes for the winning clients within the NOD campaigns;- Management, registration and dispatch of prizes and various marketing materials;- Invoicing of various prizes, discounts and rebates;- Tracking the performance of marketing campaigns and maintaining communication with B2B customers.

Representing the bank by phone, identifying customer problems and providing the assistance they need, completing and updating databases, presenting banking products to potential customers, listening and anticipating customer needs, communication and ongoing collaboration with other departments of the bank. Taking over and solving the problems encountered by customers and notified by them through other communication channels besides phone call.Support for the development and implementation… Show more Representing the bank by phone, identifying customer problems and providing the assistance they need, completing and updating databases, presenting banking products to potential customers, listening and anticipating customer needs, communication and ongoing collaboration with other departments of the bank. Taking over and solving the problems encountered by customers and notified by them through other communication channels besides phone call.Support for the development and implementation of the STEP application, in collaboration with Garanti Teknoloji, in Turkey (headquartered in Istanbul, Turkey); presentation of the application and training of colleagues. Show less

Internship at Kondor România - Marketing Department (2016) Internship at CSA Steaua București - Marketing Department (2017)

Interacting with customers, managing and presenting items, ensuring the pleasant appearance of the store, influencing customers to make the right decision for them, collecting purchases made by customers.

Interacting with customers, managing and presenting items, ensuring the pleasant appearance of the store, influencing customers to make the right decision for them, collecting purchases made by customers.