Art direction and project management for Sony Pictures Entertainment sub-divisions in Latin American, including Brazil, such as linear and digital channels; support for home and theatrical film releases via marketing adaptation and localization in digital, on and off-air media; and creative support for Sony Pictures International Productions new content proposals and further commission developments for external networks and distribution platforms.

Responsible for creation, overseeing and developing of all aspects of visual design for Discovery Kids from project inception, graphic packages, toolkits, brand guidelines, to digital and off-air media through vendors or in-house while maintaining consistency, coherency and cohesiveness across platforms in all LATAM regions including Brazil.

Creative conception, design, animate and art direct remarkable graphics and VFXs for promotional campaigns, brand idents, graphic packages and spots for international and domestic clients as HBO, Discovery Networks, NBCUniversal, NVIDIA, Sony Pictures Television International, OWN Oprah Winfrey Channel, A+E Network, Zumba, and more. Assist the Creative Director in decisions-making processes throughout all development stages.

Assisting in the transition from Miami based operations to the new company’s 38th international office in Bogota, Colombia due in September 2016. Graphic guideline training and gradual handling of responsibilities to the new graphic team located abroad. Creation of custom graphic packages, campaigns, promos, off-air key arts and assets for Discover y Channel, Discover y Home & Health, Discover y Kids and Turbo.

Manage projects within the on-air art team. Assist the Art Director in decisions-making processes related to Branding Images outsourced to design studios, including graphic guidelines for promos and campaigns. Plan and organize development stages and deadlines in conjunction with creative and operational departments. Oversee and promote the integration between designers to achieve a great working spirit and an efficient workflow. On-air campaigns adaptation to off-air media and digital platforms. Branding integration with advertisers and sponsors.

Participate in several tasks as a Senior Graphic Designer providing services for the on-air department making promos and campaigns entirely in 2D/3D, starting from conceptual proposals, storyboards, shooting boards, logotypes, illustration, character design, environments, animation and rendering. Define and modify the creative proposals presented in the briefing with the copywriters and producers for the upcoming development of promos and campaigns.

Create applications and adaptations of on-air campaigns to all off-air media as billboards, advertising in vehicles such as buses, downloadable content for mobile phones, POP marketing, stands for events in several countries, design and development of branding manuals and channel identity integration with advertisers.

Consulting and branding services for companies requiring a personalized contact and demand special attention on small details with regard to what they wanted to communicate. Evolving from consistent conceptual background, leading to the development of proposals for logos, tag lines, sub-brands, stationery, packaging, stands, animations, web based games, websites, shops, facilities, vehicle branding and other non-conventional media.