Alex Pepperl Email and Phone Number
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I lead Retail Media supply partnerships at Microsoft Advertising, working with global AdTech partners to seamlessly connect Microsoft Advertising advertisers with high-value retailer ad inventory.Previously, I co-founded Microsoft’s Retail Media ad network, addressing buyer fragmentation and transitioning Retail Media to a programmatic model. I’ve also guided Fortune 100 customers to success with Microsoft Advertising solutions, and held various sales and ad operations roles at ESPN and The Walt Disney Company. I have expertise in Retail Media, Paid Search, and leading sales and partnerships. I'm passionate about creating long-term value through innovative products and strategic partnerships. At Microsoft, my contributions have been recognized with the prestigious Gold Club and Platinum Club awards.
Microsoft
View- Website:
- microsoft.com
- Employees:
- 189892
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Director, Head Of Retail Media Adtech PartnershipsMicrosoft Dec 2024 - PresentGreater Seattle AreaLead Retail Media supply-side partnerships, aligning Microsoft Advertising’s demand network with retailer supply through a diverse set of ad formats. Strategize with global AdTech partners to unlock high-margin revenue for retailers and enhance brand value on the Microsoft Advertising platform. Establish a commerce media ecosystem that drives growth and reduces buyer fragmentation.
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Head Of Sales & Partnerships, Microsoft Retail Advertising NetworkMicrosoft Feb 2023 - Dec 2024Greater Seattle AreaCo-founded Microsoft’s Ad Network offering in the retail media space, addressing buyer fragmentation challenges and transitioning Retail Media to a programmatic model. This innovation enabled retailers and brands to engage consumers at scale across both retailer and Microsoft O&O formats. Led retailer partnerships and the sales strategy, collaborating with cross-functional teams to develop and execute the go-to-market strategy and product roadmap.
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Strategic Partnerships Director, Microsoft Retail MediaMicrosoft Oct 2019 - Feb 2023Greater Seattle AreaConsulted with retailers to establish high-margin retail media businesses from the ground up using Microsoft solutions, resulting in hundreds of millions in incremental annual revenue. Developed tailored solution portfolios and secured increased vendor investments by effectively demonstrating the value and impact of the program.
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Account Director, Microsoft AdvertisingMicrosoft Jun 2015 - Oct 2019Greater Seattle AreaSales Leader who guided Fortune 100 customers to success with Microsoft Advertising solutions. Established and nurtured strong relationships with agencies and advertisers by leveraging data-driven insights, competitive analysis, and creative pitches. Collaborated with internal stakeholders to develop custom strategies and led an account team to deliver top-tier service, resulting in triple-digit revenue growth.
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Customer Solutions Manager, Display AdvertisingMicrosoft Mar 2013 - May 2015Greater Seattle AreaLed revenue growth and customer satisfaction for a diverse array of digital O&O solutions across mobile, video, Outlook, Xbox, Skype, and Windows, consistently exceeding revenue targets.
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Account Manager, Digital Advertising GroupEspn May 2011 - Mar 2013Greater Seattle AreaManaged multimillion-dollar digital campaigns for Fortune 100 advertisers across ESPN digital properties, overseeing $50M in ad revenue. -
Associate Advertising Account ManagerEspn Jun 2010 - May 2011Greater Seattle AreaSupported ESPN’s transition to a third-party video ad-serving platform, managing billing and delivery, leading to 1000% YOY growth in the video ad business.
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Advertising Media CoordinatorThe Walt Disney Company Jul 2009 - Jun 2010Greater Seattle AreaProvided sales documentation and support across Disney digital brands, including ESPN, ABC and Disney Online. -
Sports Marketing InternUniversity Of Washington Aug 2008 - Jun 2009Greater Seattle AreaAssisted with marketing and promotions for the University of Washington Athletic Department and coordinated promotional events and game day activities. I created and distributed event scripts and public address announcements and planned and executed special events for fans and Junior Husky Club members. I also implemented online social networking tools, including the first school sponsored Facebook account, to communicate with the student body. -
Public Relations & Social Marketing InternColehour + Cohen Jun 2007 - Jan 2008Greater Seattle AreaFacilitated media promotions and outreach for the EPA’s “Change a Light Bus Tour” and the Department of Ecology's “Litter and it Will Hurt” campaign. I pitched national magazines and trade publications to place PSAs for EPA’s WaterSense program. I also solicited and provided advertising consulting to local organizations for King County’s “Waste Free Holidays” program. -
Professional Bank TellerCashmere Valley Bank Jun 2006 - Sep 2006Wenatchee, Washington, United StatesI handled personal transactions and cash for a diverse range of clients, ensuring their satisfaction and loyalty.
Alex Pepperl Skills
Alex Pepperl Education Details
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Communications & Economics
Frequently Asked Questions about Alex Pepperl
What company does Alex Pepperl work for?
Alex Pepperl works for Microsoft
What is Alex Pepperl's role at the current company?
Alex Pepperl's current role is Director, Head of Retail Media AdTech Partnerships.
What is Alex Pepperl's email address?
Alex Pepperl's email address is pe****@****ail.com
What is Alex Pepperl's direct phone number?
Alex Pepperl's direct phone number is +120660*****
What schools did Alex Pepperl attend?
Alex Pepperl attended University Of Washington.
What skills is Alex Pepperl known for?
Alex Pepperl has skills like Digital Media, Online Advertising, Advertising Sales, Digital Marketing, Account Management, Social Media, Marketing, Advertising, Mobile Advertising, Strategy, New Media, Doubleclick.
Who are Alex Pepperl's colleagues?
Alex Pepperl's colleagues are Kaleem Mohammed, Rajan Khehra, 郭美美, Atharv Bhandare, Lindsay K, Damilola Mahmud, Tony Beasley.
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