Alex Reynolds

Alex Reynolds Email and Phone Number

Global Head Of Research, Development and Licensing @ CASDON LTD
Frimley, GB
Alex Reynolds's Location
Camberley, England, United Kingdom, United Kingdom
Alex Reynolds's Contact Details

Alex Reynolds personal email

n/a
About Alex Reynolds

A motivated, strategic and commercial creative leader with excellent communication skills and over 18 years experience driving the design and development of innovative product ranges with internal teams and global partners. Specialising in creative direction of consumer products within toy, game, gifting, entertainment and retail sectors for a wide variety of high profile brands.

Alex Reynolds's Current Company Details
CASDON LTD

Casdon Ltd

View
Global Head Of Research, Development and Licensing
Frimley, GB
Website:
casdon.com
Employees:
24
Alex Reynolds Work Experience Details
  • Casdon Ltd
    Global Head Of Research, Development And Licensing
    Casdon Ltd
    Frimley, Gb
  • Casdon Ltd
    Head Of Research And Development
    Casdon Ltd May 2021 - Present
  • Goliath Games
    Design & Development Director
    Goliath Games Nov 2018 - Apr 2021
    Guildford, England, United Kingdom
  • Vivid Toy Group Limited
    Research And Development Manager
    Vivid Toy Group Limited Jul 2018 - Nov 2018
    Guildford, Surrey, United Kingdom
  • Hasbro
    Creative Manager - Hasbro Gaming
    Hasbro Jun 2016 - Jun 2018
    Pawtucket, Rhode Island
    Lead the global design team to execute advanced level design on a $200m games portfolio for the Monopoly, Family and Party gaming brands within Hasbro.Reinvent and redefine Hasbro’s family gaming brands including Cluedo, Game of Life, Scrabble, Trivial Pursuit and Hasbro’s only franchise gaming brand - Monopoly.Conceptualise, story-tell and commercially communicate creative strategies by delivering brand guides, advertising and merchandising guides, events etc. in line with Marketing’s… Show more Lead the global design team to execute advanced level design on a $200m games portfolio for the Monopoly, Family and Party gaming brands within Hasbro.Reinvent and redefine Hasbro’s family gaming brands including Cluedo, Game of Life, Scrabble, Trivial Pursuit and Hasbro’s only franchise gaming brand - Monopoly.Conceptualise, story-tell and commercially communicate creative strategies by delivering brand guides, advertising and merchandising guides, events etc. in line with Marketing’s objectives.Partner with global cross-functional teams to ensure our brand strategy and guides are closely followed across all hardlines and softlines.Partner with regional retailers on exclusive product offerings.Build, lead and inspire a multi-disciplined design and development team.Prioritise the team's projects to ensure in-house resources are optimised and focused on high profile projects and key drivers.Continually assess roster of 3rd party design agencies, illustrators and freelancers to ensure cost effectiveness and fresh design thinking. Constantly seek new creative partners and solutions externally. Show less
  • Hasbro
    Creative Design Manager
    Hasbro Sep 2014 - Jun 2016
    London, United Kingdom
    Lead the global design team to execute advanced level design on a $200m games portfolio. Reinvent and redefine Hasbro’s family gaming brands including Cluedo, Game of Life, Scrabble, Trivial Pursuit and Hasbro’s only franchise gaming brand - Monopoly.Conceptualise, story-tell and commercially communicate creative strategies by delivering brand guides, advertising and merchandising guides, events etc. in line with Marketing’s objectives.Partner with global cross-functional teams to… Show more Lead the global design team to execute advanced level design on a $200m games portfolio. Reinvent and redefine Hasbro’s family gaming brands including Cluedo, Game of Life, Scrabble, Trivial Pursuit and Hasbro’s only franchise gaming brand - Monopoly.Conceptualise, story-tell and commercially communicate creative strategies by delivering brand guides, advertising and merchandising guides, events etc. in line with Marketing’s objectives.Partner with global cross-functional teams to ensure our brand strategy and guides are closely followed across all hardlines and softlines.Partner with regional retailers on exclusive product offerings.Build, lead and inspire a multi-disciplined design and development team.Prioritise the team's projects to ensure in-house resources are optimised and focused on high profile projects and key drivers.Continually assess roster of 3rd party design agencies, illustrators and freelancers to ensure cost effectiveness and fresh design thinking. Constantly seek new creative partners and solutions externally. Show less
  • Vivid Toy Group
    Lead Packaging Designer
    Vivid Toy Group Jan 2011 - Sep 2014
    Guildford, United Kingdom
    Lead and nurture the design team ensuring on-time and on-brand of deliverables.Source 3rd party illustrators, translators and photographers and negotiate all costs with suppliers.Responsible for the professional and personal development of the team to positively reflect company morale and team spirit.Drive new initiatives and procedures within the department including streamlining processes to achieve maximum output in minimum time.
  • Vivid Toy Group
    Senior Packaging Designer
    Vivid Toy Group Jan 2009 - Dec 2010
    Guildford, United Kingdom
    Follow Marketing requirements and translate into creative output.Conceptulaise and create full styleguides for IP brands.Analyse pack credentials to confirm accuracy and implement cost-saving solutions where necessary.Develop and maintain good relationships with licensors for project development and approvals.
  • Vivid Toy Group
    Packaging Designer
    Vivid Toy Group Apr 2007 - Dec 2008
    Guildford, United Kingdom
    Generate concepts and artwork in-line with the marketing brief and brand strategy on multiple products.Control pack design to maintain product cost, focus and schedule.Brainstorm and research designs and structures including competitor packs. Trend forecasting.Direct, co-ordinate and attend still product, scene and lifestyle photo shoots.Work with Vivid’s QA department on safety and legal pack requirements.Liaise with UK / EU / HK on approval of artwork, print proofs and… Show more Generate concepts and artwork in-line with the marketing brief and brand strategy on multiple products.Control pack design to maintain product cost, focus and schedule.Brainstorm and research designs and structures including competitor packs. Trend forecasting.Direct, co-ordinate and attend still product, scene and lifestyle photo shoots.Work with Vivid’s QA department on safety and legal pack requirements.Liaise with UK / EU / HK on approval of artwork, print proofs and product layouts. Show less
  • Euromark Plc
    Studio Manager
    Euromark Plc Apr 2003 - Apr 2007
    Oxford, United Kingdom
    Lead and inspire the product development team to cover design direction, briefing, approval and production quality of all 3D model development.Create and manage artwork and product schedules for team of in-house designers to follow.Successful delivery of product and packaging from concept to completion across multiple brands.Close connection with internal departments, external licensors and retailers to meet design brief and styleguide requirements.
  • Cplg (Copyright Promotions Licensing Group)
    Artwork Coordinator
    Cplg (Copyright Promotions Licensing Group) Mar 2002 - Dec 2002
    London, United Kingdom
    Provide creative direction and implementation of products in line with approved brand identity and brand strategy.Oversee all development for high profile brands such as Mr. Men & Little Miss and WWE.Be the creative voice for licensees and EU offices, drawing on market trends and commercial requirements relative to the brands.

Alex Reynolds Skills

Graphic Design Concept Development Creative Direction Concept Design Logo Design Packaging Graphics Brand Development Art Direction Product Development Layout Illustrator Brand Management Consumer Products Photography Product Design Packaging Design Adobe Illustrator

Alex Reynolds Education Details

  • Guildford College
    Guildford College
    A-Levels

Frequently Asked Questions about Alex Reynolds

What company does Alex Reynolds work for?

Alex Reynolds works for Casdon Ltd

What is Alex Reynolds's role at the current company?

Alex Reynolds's current role is Global Head Of Research, Development and Licensing.

What is Alex Reynolds's email address?

Alex Reynolds's email address is ar****@****bro.com

What schools did Alex Reynolds attend?

Alex Reynolds attended Guildford College.

What skills is Alex Reynolds known for?

Alex Reynolds has skills like Graphic Design, Concept Development, Creative Direction, Concept Design, Logo Design, Packaging, Graphics, Brand Development, Art Direction, Product Development, Layout, Illustrator.

Who are Alex Reynolds's colleagues?

Alex Reynolds's colleagues are Gabriella Budai-Corfield, Mark G., Lee Glickman, Roger Howard, Chloe Shore, Adam Morland, Roger Howard.

Not the Alex Reynolds you were looking for?

Free Chrome Extension

Find emails, phones & company data instantly

Find verified emails from LinkedIn profiles
Get direct phone numbers & mobile contacts
Access company data & employee information
Works directly on LinkedIn - no copy/paste needed
Get Chrome Extension - Free

Aero Online

Your AI prospecting assistant

Download 750 million emails and 100 million phone numbers

Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.