We help corporates to build new products and services that actually reach product market fit.As Head of New Products & Services, I am responsible for a team of 10 venture architects, designers, prototypers, and developers that execute projects together with clients such as ÖBB, Mastercard, RBI, Ottakringer Getränke AG, Mediaprint and many more.

Developing and improving our venture building approach, as well as building up our venture partner network.

Coordinating and leading innovation projects with a team of Growth Marketers, UX/UI Designers, Developers and Innovation Managers. Working with both tech startups, as well as corporates like Raiffeisen Bank International, Austrian Railways (ÖBB) & Philip Morris.

Responsible for transforming an idea into a startup with 500K seed investment and a team size of 10 people.ADD TO WATER makes drinking water easier and more fun! It pimps your water with natural, vegan and sugar/sweetener-free ingredients.

In charge of building up a Digital Product Design unit within Pioneers, specialized in validating and prototyping possible solutions to customer problems. Furthermore, I am leading various corporate innovation projects for companies like Visa, Airbus, Daimler, Sparkassen Finanzgruppe and more.

Fostering innovation and creating the products of tomorrow through various projects:- Led and managed setup and operations of the payment innovation center of the Sparkassen Finanzgruppe- Hosted 4 projects with Visa Europe, e.g. a recurring online format about the future of payment in retail- Set up the innovation department of the Vienna Insurance Group- Hosted UX/UI, SCRUM and prototyping workshops for several companies and universities- Hosted a startup bootcamp for Airbus in Bangalore, India- Hosted an intrapreneurship program for Daimler

Strengthened European entrepreneurship ecosystems and organized events about the topic of entrepreneurship ecosystems

Supported in the development of a strategy including a business model for a scientific product in the field of neuromarketing (Saas) as an initial market and created a first design of the product,as well as helped initiating a content marketing strategy

Developed and sustained the product and business model, as well as responsible for early customers‘ validation and acquisition. Funded and supported by Austria Wirtschaftsservice, Impact Hub Vienna and WKO

Developed a Software as a Service (SaaS) product for sport studios based on continuous customer feedback, acquired customers (online, fairs, events, etc.), as well as developed an iterative business model

Execution of web and corporate design projects for customers like BNP Paribas Austria and REMAX.