Alex S.
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Alex S. Email & Phone Number

Founder @ Caalano Digital | Investor | Growing & Scaling Businesses Via Data-Driven Paid Advertising Strategies. at Caalano Systems
Location: Sydney, New South Wales, Australia 8 work roles 3 schools
1 work email found @caalanosystems.com.au LinkedIn matched
✓ Verified Jun 2026 4 data sources Profile completeness 86%

Contact Signals · 1 work email

Work email a****@caalanosystems.com.au
LinkedIn Profile matched
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Current company
Role
Founder @ Caalano Digital | Investor | Growing & Scaling Businesses Via Data-Driven Paid Advertising Strategies.
Location
Sydney, New South Wales, Australia
Company size

Who is Alex S.? Overview

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Quick answer

Alex S. is listed as Founder @ Caalano Digital | Investor | Growing & Scaling Businesses Via Data-Driven Paid Advertising Strategies. at Caalano Systems, a company with 1 employees, based in Sydney, New South Wales, Australia. AeroLeads shows a work email signal at caalanosystems.com.au and a matched LinkedIn profile for Alex S..

Alex S. previously worked as Head of Client Success at Caalano Systems and Founder & Head of Growth at Caalano Digital. Alex S. holds Bachelor Of Commerce - Bcom, Marketing from Macquarie University.

Company email context

Email format at Caalano Systems

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{first}@caalanosystems.com.au
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AeroLeads found 1 current-domain work email signal for Alex S.. Compare company email patterns before reaching out.

Profile bio

About Alex S.

I'm Alex Serrano, the founder of Caalano Digital and an experienced digital marketing professional with a growth mindset and an eye for detail. I specialize in helping businesses scale through data-driven paid advertising strategies, and I have a proven track record in B2B, customer experience, and customer retention.My journey in digital marketing began with my own eCommerce business, where I gained hands-on experience managing digital marketing strategies, Shopify store management, and customer engagement. I have since worked with global media agencies like Wavemaker ANZ and performance marketing agency Alley, where I honed my skills in executing digital marketing strategies across multiple platforms and managing marketing teams to achieve client KPIs.In addition to my passion for digital marketing, I value collaboration and working with cross-functional teams to achieve successful outcomes. I am adept at analyzing business performance, developing ideas, and motivating my peers to reach their full potential.As a certified Advertising specialist and an AMI member, I pride myself on staying up-to-date with the latest industry trends and innovations. Feel free to explore my website to learn more about my work, and let's connect to see how I can help your business grow through tailored and data-driven advertising strategies.

Current workplace

Alex S.'s current company

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Caalano Systems
Caalano Systems
Founder @ Caalano Digital | Investor | Growing & Scaling Businesses Via Data-Driven Paid Advertising Strategies.
Norwest, NSW, AU
Employees
1
AeroLeads page
8 roles

Alex S. work experience

A career timeline built from the work history available for this profile.

Head Of Client Success

Current

Sydney, NSW, AU

Aug 2022 - Present

Founder & Head Of Growth

Current

Sydney, AU

May 2022 - Present

Ecommerce Business Owner

Current

Satellite Beach, Florida, US

  • Management of digital marketing strategy, looking after paid social, search, basic SEO, and email flows.
  • Building and management of Shopify store and to ensure sound CRO.
  • Engagement of customers to ensure Customer Lifetime Value and enhance the customer experience.
  • Management of online influencers to engage and build social awareness through influencer marketing campaigns.
  • Develop and manage supply chain budgeting through forecasting to ensure sufficient inventory for growth.
  • Cold calling potential prospects to acquire wholesale clients within a larger business.
Feb 2020 - Present

Senior Performance Manager

North Sydney, NSW, AU

  • Alley is a digital performance marketing agency powering in-house marketing teams to deliver unrivalled growth online and in-store. Alley’s mantra stipulates “When you spend money on marketing, you should make money on.
  • Project management: interpreting client’s goals and pain points, understanding brand guidelines and strategic initiatives, setting and communicating expectations, scheduling and organising resources, managing.
  • Creation and execution of digital marketing strategies and media plans across multiple platforms including but not limited to, Facebook/Instagram, Pinterest, YouTube, Google Search/Shopping, Tik Tok, Snapchat and.
  • Managing a team of Marketing specialists to deliver to achieve client KPIs
  • Analysis of web and campaign analytics to undercover key learnings and insights to construct actionable performance recommendations
  • Reporting: including maintaining and forecasting of monthly budgets, and reviewing reports and analysis with clients
Jan 2022 - Nov 2022

Ecommerce Associate Manager

North Sydney, New South Wales, AU

  • Wavemaker is a global media agency that positions itself as a global leader in driving innovation through provocative planning. With world-class precision capabilities in every area of their business, from planning and.
  • Execution of digital marketing strategy across eRetail platforms including Amazon and Citrus Ads (Coles, Woolworths & The Iconic) to maximise performance and exceed client KPI’s.
  • Engagement of key stakeholder’s both internally and externally to Wavemaker.
  • Managing the day-to-day client interactions from reporting and execution, through to client presentations and pitches for new business.
  • Construct the eCommerce strategy/framework combining multiple platforms and defining relevant KPI’s for each.
  • Build, consult and execute media plans in the best interest of the clients to grow their business.
Jul 2021 - Jan 2022

Business Development Executive

Uxbridge, West London, GB

  • CCA is one of the largest bottlers of ready-to-drink beverages in the Asia-Pacific region, with over one hundred years of history in Australia. We are proud to locally manufacture and distribute our unrivalled.
  • Build and develop strong, long-lasting relationships between customers and internal stakeholders and adapting to multiple customer types effectively.
  • Strategic and collaborative planning to execute the businesses’ strategy in the retail channel whilst aligning with the businesses’ values and targets.
  • Analyse and interpret sales data through programs such as Quantium, and Aztec (IRI Temple) to identify sales opportunities and progressively grow the CCA business.
  • Strong use of Microsoft Office products to build sales reports, KPI trackers and store performance reports.
  • Demonstrate strong negotiation skills with the ability to provide a positive outcome.
Feb 2019 - Sep 2020

Shop Supervisor/Sales Analyst

Pendle Hill, NSW, AU

  • Engaged in the direct management of up to 20 staff members in a fast paced and high-intensity environment with a common goal of maximising sales. Daily operations within this position included stock and inventory.
  • Coaching and training employees in tasks specific to their job requirements.
  • Demonstrate sound leadership skills and the ability to maintain high standards of work and behaviour, displaying role model behaviour for employees to emulate.
  • Cash Handling, banking and end of day consolidation.
  • Display Initiative and the ability to weigh up a situation and take the appropriate action, whilst prioritising time management.
  • Invoicing and Distribution Sales
Oct 2016 - Jan 2019
3 education records

Alex S. education

Bachelor Of Commerce - Bcom, Marketing

Macquarie University

Statement Of Attainment, Complex Word Processing And Spreadsheets

Tafe Nsw

Higher School Certificate

Oakhill College
FAQ

Frequently asked questions about Alex S.

Quick answers generated from the profile data available on this page.

What company does Alex S. work for?

Alex S. works for Caalano Systems.

What is Alex S.'s role at Caalano Systems?

Alex S. is listed as Founder @ Caalano Digital | Investor | Growing & Scaling Businesses Via Data-Driven Paid Advertising Strategies. at Caalano Systems.

What is Alex S.'s email address?

AeroLeads has found 1 work email signal at @caalanosystems.com.au for Alex S. at Caalano Systems.

Where is Alex S. based?

Alex S. is based in Sydney, New South Wales, Australia while working with Caalano Systems.

What companies has Alex S. worked for?

Alex S. has worked for Caalano Systems, Caalano Digital, Self Employed, Alley, and Wavemaker Anz.

How can I contact Alex S.?

You can use AeroLeads to view verified contact signals for Alex S. at Caalano Systems, including work email, phone, and LinkedIn data when available.

What schools did Alex S. attend?

Alex S. holds Bachelor Of Commerce - Bcom, Marketing from Macquarie University.

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