Alex Tafet Email & Phone Number

Los Angeles, California, United States

Leads and directs the implementation of creative and strategic marketing campaigns across print, digital, and social entertainment accounts. Responsibilities include:- Creative direction and creative strategy- Facilitating agency growth and business development- Acting as senior client and agency liaison- Guiding project management- Maintaining profitability standards

Los Angeles, California, United States

Led and oversaw implementation of creative direction and strategy on AAA video game marketing campaigns. Responsibilities included:- Creating overall creative vision for projects, and guiding that vision from conception to completion.- Providing creative direction on 360 marketing campaigns consisting of trailers, live action spots, key art, and social media content.- Managing a team of multi-disciplined creatives (Associate Creative Directors, Art Directors, Graphic and Motion Designers, Copywriters).- Acting as the primary relationship establisher and manager with client creative counterparts, consulting with them to help convert their aspirational goals into tangible initiatives for marketing strategies.- Setting the quality bar within the creative team, ensuring all creative assets meet or exceed client expectations.- Fostering an internal incubator for ideas and innovative thinking on both macro and micro levels.- Partnering with the account management leads to prioritize workflow and ensure deadlines are met.

Los Angeles, California, United States

Led creative direction and strategy on high-profile entertainment social media marketing campaigns, ensuring content and activations are of the highest calibre. Responsibilities include: - Guided creative for existing business as well as new pitches and proposals.- Managed a team of Art Directors, Motion Designers, Graphic Designers, and Editors.- Acted as the primary relationship establisher and manager with client creative counterparts, and consulted with them to help convert their aspirational goals into tangible initiatives for marketing strategies.- Set the quality bar within the creative team to ensure all creative assets met or exceeded client expectations.- Fostered an internal incubator for ideas and innovative thinking on both macro and micro levels.- Partnered with the account management leads to prioritize workflow and ensure deadlines were met.

Los Angeles, California, United States

Developed and supervised social media strategies across a diverse client portfolio, as well as led the RFP process for new business opportunities. Responsibilities: - Oversaw a team of social strategists, ranging in experience from Senior to Junior.- Took lead on higher profile strategy tasks and brand RFPs.- Drove innovation and opportunities for growth for new and existing clients.

Los Angeles, California, United States

Led the non-design department of the creative team, and directed creative strategy, ideation, and project management for all accounts. Responsibilities:- Supervised a team of Creative Strategists, Project Managers, and Asset Managers across all levels of seniority.- Directed creative strategy for existing entertainment projects as well as new business proposals.- Revised internal project management systems to be more efficient and intuitive.

Los Angeles, California, United States

Oversaw the account team responsible for executing social media marketing campaigns for movies and home entertainment releases. Responsibilities:- Led a team of social media managers ranging in seniority from Account Supervisor to Social Coordinator.- Supervised and had final approval on all work completed for active accounts, as well as all new business RFPs.- Operated as the primary leadership point of contact for studio clients.- Secured DMM’s first full-service social agency of record contract (DC Comics).

Los Angeles, California, United States

Los Angeles, California, United States

Los Angeles, California, United States

Managed and executed social media campaigns for theatrical and home entertainment clients. Responsibilities:- Creative ideation, copywriting, and content calendar creation.- Community management and real-time posting.- Detailed analysis and reporting.

Presented and represented talent for theatrical roles to casting directors through Breakdowns Express. Wrote and managed the company blog and corporate documents. (http://atbtalent.blogspot.com)

Bayonne, Nj

Film & edit video vignettes for corporate events and online wine catalogue. Produced promotional videos for Bartenura Mosacato wine. (http://bartenura.com/media.html; http://www.royalwine.com/)

Developed a marketing campaign of viral videos to build awareness of the ZOA and promote Israel on college campuses. Enhanced ZOA's website by producing a video that commemorated the fifth-year anniversary of Israel's withdrawal from; v; Authored entertainment and leisure articles. Published several articles, including "C'mon Get Appy: For some iPhone Users, Profusion of Programs Is Just. Irritating" and "Native Son." Maintained a weekly column, "Booked!" Researched, fact-checked and edited articles.

Authored entertainment and leisure articles. Published several articles, including “C’mon Get Appy: For some iPhone Users, Profusion of Programs Is Just…Irritating” and “Native Son.” Maintained a weekly column, “Booked!” Researched, fact-checked and edited articles.

Assisted talent agent by reviewing and summarizing scripts and screenplays. Proofread legal documents pertaining to copyright issues.2007; Drafted directors' treatments for television commercials. Authored original screenplays and storyboards. Learned about the financial aspect of filmmaking.

Certificate, Playwriting And Screenwriting, Pass

• Professional Program in Screenwriting. Critically analyze story structure and write two full-length screenplays. • The Truth.

Bachelor Of Arts, Liberal Arts Curriculum; English And Creative Writing, Cinema, Gpa: 3.6 / 4.0. Graduated Cum Laude, 2011

Activities and Societies: Chabad: General Board. Binghamton University Zionist Organization: Executive Board (Director of Public Relations.

Education record