Àlex Tomàs Email & Phone Number

Barcelona, Cataluña, España

Barcelona, Cataluña / Catalunya, España

Co-founder private company External consultancy servicesMarketing and sales strategies and event organization Complete event managementPR agency – Product launch campaignsDigital marketing: social media, email marketing, websitesTechnical articles and translations. Press relations.Photo / video reports & graphic design.Since 2010 working as a marketing agency for different companies (Avid, Microfusa, Digital360 Studios, Magaengineering Speakers, Altamarketing, Adhoc Studios, Css-Audiovisual, Acson Light & Sound, Barcelona City Council...and much more)

Barcelona Area, Spain

Creation, organization and management of social and media events, sales strategies and marketing plans specialized in digital initiatives.Event plans “live and virtual events”Virtual events & fairs > interactive online events that offer attendees and exhibitors the same benefits of live events but in a timelier and cost-efficient manner.Complete Event organization (special locations, impressive audiovisuals, extra activities)Creation and organization of the vintageinbarcelona festival with more than 40.000 attendantsPhoto/video reports Graphic design printed and on-lineAudio/video post-production

Barcelona Y Alrededores, España

Management and reorganisation of the Barcelona headquarters at an administrative, sales, technical, marketing and logistics level with 20 people in my team, until it was merged with FYR Screen Av Co• Recruitment and team management • Viability and purchase equipment plan • Investment management • Creation of the fixed installation business line/department in BCN• Study and implementation of new marketing strategy and improved visibility of BCN headquarters• Development of a new sales strategy• Direct management of the sales team with regular visits to clients, prospects and suppliers.• Relationship and management of VIP accounts: Port Aventura, Tv-3, Mobile World Congress, Barcelona City Council• Database update and market segmentation.• Supervision of projects, quotations, sub-rents and negotiation with clients and suppliers.• Preparation of public tenders.• Weekly / Monthly reporting• Creation of a collaboration network with schools and institutions for trainees and interns.

Barcelona Y Alrededores, España

Managing commercial accounts and global marketing strategy.• Sales plan development with regular visits to customers and prospects• Project quotations and followup.• Database update and market segmentation.• 360 project management from scratch• Study and implementation of a new marketing strategy

Barcelona Area, Spain

Sales reorganization of the company after the acquisition by Audio-Technica Europe.Brands distributed: Allen & Heath, Alto Professional, Apart, Audient, Audio-Technica, Genelec, Numark, Soundtube and Xilica.Improve business relation with our clients. Installers, integrators, resellers, retailersNew pricing/margin strategy by brandDaily relationship with represented brands, purchases, reporting, forecast, achievement of objectivesStocks control and management Creation of new national transport costs policyStabilisation of market prices and settlement on stocksSales team management > Objectives, campaigns, plans of sale by brandRegular study, analysis and sales reporting International shows > Integrated Systems Europe (IES) and International Broadcasting Convention (IBC)New marketing strategy implementation > web, social media, user stories, press campaigns, fairs, promotions ...Achievements: 15% increase in turnover, stabilisation and optimisation of the company, restore relationship with manufacturers and customers. Direct supervision of a team of 13 people.

Barcelona Area, Spain

Director of the post-production area of the revolutionary IMMSOUND 3D immersive sound technology until the acquisition by Dolby Laboratories. On my role I was on charge of all post-production issues of the revolutionary 3D immersive sound technology; immsound studios building, film and internal demo productions, DCP creation and laboratory relations, external pro-audio business, sales presentations, marketing strategy…etc, working together with an enthusiastic team of external contractors and internal staff. Dolby Laboratories acquired Immsound on July 2012Key Functions:International manager – post-production division. Creation of sales & marketing strategy in the post-production area.Relation with worldwide post-production and dubbing studiosExternal relations with majors and cinema exhibitors (Warner, Fox, UCI/ODEON/CINESA…)Experienced in management of cinema booths (cinema servers and projectors)in charge of the production of internal demos and promos, and external productions (“The Impossible” And “You May not....)Postproduction tasks and relation with Film Laboratories (DCP)Demos and presentations – 3D sound technology Business relations in international trade shows (CinemaCon USA, CineEurope, KinoExpo Russia)A technical project of re-building the studio room1 at SONOBLOK, Barcelona, to become an Immsound studioImmsound delivered a 3D immersive audio experience for all types of media product, making state of the art 3D sound technology the new audio standard for the cinema industry. Immsound technology was the result of successful research targeted at changing the role of sound in media experiences.Immsound technology was designed to deliver the best 3D immersive sound while adapting to the specific conditions of the layout of each screening space. Immsound brings sound to the heart of the media experience!

Barcelona

Spain and Portugal marketing manager and sales manager personal studio division.Monthly, quarterly and yearly product forecast, sales and trends reportsAnalysis and study of competitive products and potential new markets.Sales and marketing strategies with dealers and sub-distributors.Development of Avid Audio On-line portals in Spanish: Avid Website, dealer portal and a monthly newsletter. Direct relation with our Av Installers, integrators, resellers, retailersOnline marketing specialist / SEM & SEO campaigns / RIA Manage annual budgets, reporting regular summaries.Events, shows and promotional campaigns organization.Establishment of a communication network with audiovisual media: magazines, podcasts, radio,online portals.Write and distribute user stories and press releases.Creation of an external collaborators team working as a freelancers (Journalists, photographers, sound Engineers etc.).Manage translations and advertising through dedicated department.Selection of new enrolments.Support to product specialist and sales team for regular meetings or conference callsI increased LE division sales by 30%I reduced marketing costs by 20%

Barcelona Y Alrededores, España

Import and distribute audiovisual brands into the Spanish market.Manage and resell products to dealer channels, installers, integrators, resellers, retailers through the sales team.Solve customs issuesSales and forecast reportsEvents, shows, and promotional campaigns organizationCreation and distribution of newslettersDirect contact and regular meetings with brands’ sales team to achieve targetsRegular visits to the dealer channel.

Barcelona Y Alrededores, España

Develop professional projects for music and broadcast studios working as a integrator.Product specialist within computer department.Creation and development of complete projects for professional studios.Manage budgets.Direct contact with customers, offering solutions depending on their needs.Demos at shows, promotional events, or one-to-one in a studio environment.Building computers dedicated to audiovisuals customers.

Barcelona Y Alrededores, España

Sound engineer in charge of post-production and mixing TV commercialsResponsible for sound and music libraries for film and commercialsBeta-tester for DUY Research plug-ins, reporting development and graphics improvement suggestions.

Master, Digital Marketing

Executive Sales Management Course, Business Administration And Management, General

Activities and Societies: Barcelona Activa is the organization responsible for boosting economic policies and local development to ensure.

Advanced Vocational Qualification, Film & Sound Engineer

Microsoft Excel Office Specialist, Office Automation