At iNSPIRE STRATEGY, my expertise as Master Strategist is instrumental in crafting innovative branding and business development strategies. Drawing on vast experience, I'm passionate about propelling small to medium-sized enterprises and startups to new heights. Our team's collaborative efforts have successfully expanded brands across diverse markets, from Asia to North America.My recent work includes harnessing the power of the BG5 system, enriching companies with insightful perspectives on their inherent strengths. With a focus on strategic thinking and product marketing, I'm committed to delivering unique, custom-tailored solutions that foster significant business growth and a strong market presence.
Inspire Strategy Consulting Firm
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Master StrategistInspire Strategy Consulting Firm Aug 2022 - PresentToronto, Ontario, CanadaAt iNSPIRE STRATEGY, we are a dedicated business consulting firm committed to empowering businesses to maximize their revenue and profitability. We excel at pinpointing the unique strengths and untapped opportunities your company possesses within its industry landscape. Our team is a diverse blend of experts, each specializing in critical areas such as Branding, Marketing, Sales, and Digitalization. This multifaceted expertise allows us to deliver solutions that are holistic, innovative, and tailored to your specific needs.Our experience and networks are far-reaching, spanning from Taiwan to the broader Asian market, and extending to North America and Europe. Regardless of where you are, we are poised to inspire strategies that drive your business forward. Trust us to be your partner in navigating the complexities of today's dynamic business environment.iNSPIRE STRATEGY 是一家專注於協助企業最大化收入和利潤的商業顧問公司。我們透過專業的顧問,幫助您開發、定調您的企業在競爭環境中獨特的優勢和未開發的機會。我們的團隊由各種領域專家組成,我們熟悉的領域包括:品牌策略、行銷規劃、通路銷售和數位轉型等專業特長。我們的專業、經驗、和網絡廣泛,從台灣到大中華市場,並延伸到北美和歐洲。無論您身在何處,我們都已準備好啟發策略,推動您的業務向前發展。
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VpSunmai 金色三麥 Sep 2012 - Jan 2022台灣 New Taipei City 三重區Head of the Craft Beer business unit, responsible for creating the brand - SUNMAI, and lead the company in double digit growth nine (9) years in a row.SUNMAI is now the biggest craft beer brand in Taiwan, with over 12,000 off-premise outlets, and 300+ on-premise customers. SUNMAI beers can also be seen in China, Japan, Hong Kong, and Malaysia.SUNMAI is the proud winner of over 60 medals in the craft beer competition, and remain the only brewery in Asia to win gold in the top five (5) world beer competitions (USA, Germany, UK, Japan, and Australia).• 連續九年業績雙位數%成長• 佈局 7-11、全家、全聯、家樂福、好市多(超過12,000通路)• 外銷至日本、中國、香港、新加坡、馬來西亞• 唯一亞洲精釀啤酒廠榮獲全球五大賽冠軍(超過60面獎牌)• 4A創意獎連續兩年最佳客戶獎(2019 – 2020)• 德國紅點最佳品牌包裝設計獎(2018)
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Brand DirectorHatch & Co. 實尚科技股份有限公司 Oct 2010 - Apr 2012台灣 New Taipei City 中和區• In charge of brand strategy and design of CIS• Designed and created the 1st iPad touch-keyboard case• Released iPhone case with card holding feature• Designed the 2nd generation of iPad touch-keyboard case• Initiated e-commerce system on Amazon工作任務- 編制公司組織、定義品牌風格。- 規劃 Apple 週邊產品線、主導開發、設計風格。- 整合觸碰鍵盤(專利)技術至 iPad 保護套,並包裝、行銷其產品至全球 Apple 通路。- 整體行銷、業務管理。- 開發全球消費性產品通路。成功案例- 設計、行銷全球第一個 iPad 觸碰鍵盤保護套。 - 此設計也授權給知名電子週邊品牌 Kensington 使用。- 推出 iPhone 4/4S 卡片保護殼。- 設計、開發二代 iPad 觸碰保護套,以及 new iPad 保護套。
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ConsultantSoho 專案管理 May 2007 - Aug 2010台灣 Taipei City 台北SOHO freelancer helping various companies with their project development, and sometimes even coaching/workshop needs.Companies include,- 奧亞數位文創有限公司(業務開發設計)- 雲境科技股份有限公司(遠距遊戲技術開發)- 菁辰科技股份有限公司(遠距醫療雲端科技)- 金色三麥(教育訓練)- 九枋設計有限公司(教育訓練)- 遊戲橘子(工作坊)- 南山人壽(工作坊)
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Gm’S Special Assistant誠創科技股份有限公司 Apr 2005 - Jul 2007台灣 Taiwan 新竹縣• Successfully helped to fundraise 10 million USD• Project Manager for IPO• Overseas Sales Manager: Samsung & LG• Set sales target and review annual budget for the sales team• Market Analysis & Trend Report• 協助完成募資計劃超過三億臺幣• 上櫃計畫專案經理• 國外業務經理:Samsung & LG• 設定業務目標及審核年度預算• 市場/產業報告及產業趨勢分析
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Global Procurement ManagerSiemens Apr 2002 - Mar 2005台灣 Taipei City 台北• Annual procurement value over 5 million USD• Completed more than 5 ODM projects• Contract preparation and negotiation• Cost analysis and negotiation• Supplier sourcing, audit, and management• 年採購金額超過五百萬美金• 成功完成超過5支 ODM 手機• 合約準備、協商、簽署• 成本分析、協商• 廠商搜尋、篩選、管理
Alex Tu Education Details
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Economics
Frequently Asked Questions about Alex Tu
What company does Alex Tu work for?
Alex Tu works for Inspire Strategy Consulting Firm
What is Alex Tu's role at the current company?
Alex Tu's current role is Business Consultant | Strategy & Growth Specialist.
What schools did Alex Tu attend?
Alex Tu attended 加拿大西蒙弗雷澤大學.
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