Ajak Gerak, is a platform that provides academic training and self-development services for high school students who want to continue their studies at dream colleges, especially those who don't have the facilities such as students in disadvantaged areas. So far, more than 20,000 students are taking the benefit of the programs we provided.

Executed comprehensive user research studies, providing critical insights that directly influenced product design and development decisions of personal finance app.Presented research findings to product and engineering teams alike, spearheading overhauls in the UX approach.Conducted almost 40 one-on-one interviews to gauge user satisfaction.Work closely with the marketing team to develop a new social media strategy and successfully increase 80% engagement.

Supervised and developed Learning & Development website concept as a centralized platform for tiket.com learning sources (tiketacademy.com, upcoming)Analyzed learning activities trends on Google Data Studio to generate a monthly learning program strategy. Initiated module and facilitate leadership program for first-time line managers.Created visual assets needed using Figma for the Learning & Development team’s various programs including onboarding, program campaign, and document.