Experienced Digital Marketing with a demonstrated history of working in the food & beverages industry, fashion industry and agency tour travel industry.Skilled in Advertising, Content Marketing, Marketing Strategy, Digital Marketing, and Social Media MarketingStrong marketing professional with a Associate's degree focused in Management Information Systems, General from Universitas Bina Sarana Informatika.
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Performance MarketingPink DoseJakarta, Id
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Performance MarketingIterasi Apr 2024 - PresentKota Tangerang, Banten, Indonesia -
Ads SpecialistDwi Krafi (Laskala Group) Mar 2024 - PresentKota Bekasi, Jawa Barat, IndonesiaManaging digital advertising strategies across 5 diverse brands: 1. Laskala Batik2. Laskala Basic3. Laskala Perfume4. XLUNO and 5. Laskala Kids.🔹 Crafting targeted campaigns to enhance brand visibility and drive sales growth.🔹 Expertise in optimizing ad performance through data-driven insights and continuous testing.🔹 Dedicated to leveraging digital platforms to maximize ROI and achieve marketing objectives.🔹 Thriving in a dynamic team environment that fosters creativity and innovation.🔹 Stay up-to-date with industry trends and emerging digital marketing technologies.🔹 Measure and report paid marketing campaigns, assess against KPI, identify insights and issues. -
Brand Development2358 Jojo Rich Jan 2024 - Apr 2024Jakarta Raya, Indonesia
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Digital StrategistSumber Mulia Group Aug 2023 - Jan 2024Jakarta, Jakarta Raya, Indonesia.
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Digital Marketing SpecialistSumber Mulia Group Jan 2023 - Jul 2023Jakarta, Jakarta Raya, IndonesiaThe largest fishing equipment store in Indonesia has 5 fishing gear brands and is a distributor for several well-known foreign brands such as PENN, Abu Garcia, Zagan, etc.🔹 Develop and execute digital marketing campaigns across multiple channels, including, social media, search, display, and video advertising.🔹 Manage and optimize marketing campaigns to drive engagement and conversion. (Meta Ads, Tik-Tok Ads, E-commerce Ads, CPAS)🔹 Conduct research and analyze data to identify target audiences, market trends, and competitive landscape.🔹 Collaborate with internal teams to create and optimize landing pages, website content, and other digital assets.🔹 Monitor and report on the performance of digital marketing campaigns using analytics tools.🔹 Stay up-to-date with industry trends and emerging digital marketing technologies.🔹 Measure and report paid marketing campaigns, assess against KPI, identify insights and issues
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Digital Marketing SpecialistPt Moncer Indonesia Jaya Jan 2023 - Dec 2023Kota Bekasi, Jawa Barat, Indonesia -
Search Engine Optimization SpecialistFiverr Oct 2022 - May 2023 -
Social Media ManagerFiverr Oct 2022 - Apr 2023 -
Ads Specialist InternSigma Digital Nusantara Jun 2022 - Sep 2022Daerah Istimewa Yogyakarta, IndonesiaDo advertising herbal product with Meta ads -
Advertising FreelanceAl Balad Umroh & Haji Services Apr 2022 - Jun 2022Daerah Istimewa Yogyakarta, IndonesiaAs a Freelance Ads Specialist at Al Balad Travel, I was responsible for managing and optimizing the company's online advertising campaigns across various platforms, with a primary focus on Google Search (GSN). Here is a brief overview of my experience:🔹 Research and Campaign Strategy: I began each project by conducting in-depth market research to understand the target audience, industry trends, and competitors. Based on this research, I developed campaign strategies aligned with Al Balad Travel's goals to increase brand awareness and generate quality leads.🔹 Ad Creation and Optimization: After designing the campaign strategy, I created compelling and relevant ads, selecting formats and keywords that were most effective in reaching the target audience. I continuously monitored ad performance and made optimizations as needed to maximize ROI.🔹 Analysis and Reporting: I regularly conducted in-depth analysis of campaign data, including engagement rates, conversions, and cost per action. Insights from this analysis helped me make strategic recommendations to Al Balad Travel's management team and identify opportunities for further improvement.🔹 Collaboration and Communication: I fostered close relationships with the marketing team and management at Al Balad Travel, communicating regularly to ensure that ad campaigns were well-integrated with the company's overall marketing strategy. I also remained open to feedback and new ideas to continually improve campaign performance.Key Achievements:🔹 Increased the number of leads generated from Google Ads campaigns by 80% within a specific time period.🔹 Reduced cost per lead by 57% through efficient ad optimization strategies.🔹 Expanded the reach of the Al Balad Travel brand by significantly increasing ad impressions and engagement rates.
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Business OwnerAmelia Muslim Id Dec 2020 - Apr 2022
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MentorshipAngkringan Widoro May 2021 - Jan 2022Klaten, Central Java, IndonesiaI have carried out various promotional strategies at the Angkringan Widoro Klaten restaurant and educated the owner to create relevant and good quality content.
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Business OwnerAvokate Id Mar 2020 - Aug 2020
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Student InternPerum Bulog Aug 2018 - Oct 2018Banyumas, Jawa Tengah, Indonesia
Alfian Fajar Maulana Education Details
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Management Information Systems, General -
Language Center Pare KediriBahasa Inggris
Frequently Asked Questions about Alfian Fajar Maulana
What company does Alfian Fajar Maulana work for?
Alfian Fajar Maulana works for Pink Dose
What is Alfian Fajar Maulana's role at the current company?
Alfian Fajar Maulana's current role is Performance Marketing.
What schools did Alfian Fajar Maulana attend?
Alfian Fajar Maulana attended Universitas Bina Sarana Informatika, Language Center Pare Kediri.
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