Alfio Martire, Creative DirectorBranding Specialist:Creative Director specializing in the development and management of brand identities for the U.S. market, with over 9 years of experience in graphic design, advertising, and digital communication. Skilled in creating branding strategies that stand out for their visual consistency, effective storytelling, and innovation. I possess excellent leadership and collaboration skills, working seamlessly with both internal and external teams to ensure the success of 360-degree branding campaigns and projects tailored to the American market.Core Competencies:- Brand Identity Development: Creating and managing cohesive visual brand identities, including logos, color palettes, typography, and tone of voice.- Branding Campaign Supervision: Planning and overseeing integrated marketing campaigns (both traditional and digital) to enhance brand visibility and perception.- Storytelling: Crafting compelling brand stories through imagery, words, and experiences that establish emotional connections with the target audience.- Cross-functional Collaboration: Effective coordination with design, marketing, sales, and production teams to deliver a consistent brand experience across all customer touchpoints.- Research and Innovation: Anticipating market trends and incorporating emerging technologies to keep brands at the cutting edge.- Team Leadership and Management: Leading and inspiring creative teams while maintaining high standards of quality and creativity.Artistic Skills:Drawing: Proficient in both manual and digital drawing, developing unique visual concepts.Illustration: Creating illustrations for creative projects, branding, and editorial content.Creative Writing: Crafting original texts for advertising campaigns, scripts, and brand storytelling.Photography: Producing artistic and commercial photography with a focus on composition and visual narrative.Technical Skills:Adobe Suite (Photoshop, Illustrator, InDesign)Project Management Software (Trello, Asana)AI and Design Tools (Adobe Firefly, MidJourney, DALL·E)AI Writing Assistance (ChatGPT, Jasper, Copy.ai)Data Analysis and Market Insight Tools (Google Analytics, Tableau, SEMrush)
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Creative DirectorConcepto Nyc Apr 2020 - PresentBrooklyn, New York, Stati Uniti D'AmericaMy role as Creative Director for International Branding is to lead and supervise all branding activities for companies looking to expand or start their business in the United States. This position requires a combination of creative, strategic, and leadership skills to help companies develop and strengthen a strong brand presence in the U.S. market. -
Creative DirectorExportusa New York Corp. Nov 2019 - PresentRiminiMy role at ExportUSA is to lead and supervise all branding activities for companies looking to expand or start their business in the United States. This position requires a combination of creative, strategic, and leadership skills to help companies develop and strengthen a strong brand presence in the U.S. market.My task is to collaborate with client companies to develop a customized branding strategy, taking into account specific U.S. markets and trends. I guide the creative team in creating innovative branding concepts, including logos, visual identity, key messages, and advertising campaigns, and conduct market research to better understand the U.S. audience, identify positioning opportunities, and ensure that the branding strategy aligns with market needs. I supervise and motivate all team members involved in the project until strategic objectives are achieved. From architects to graphic designers, copywriters, marketing specialists, and other creative professionals, I ensure that projects are executed effectively and in alignment. I stay continuously updated on trends in the branding, marketing, and communications sectors in the United States to constantly adapt the strategy. -
Illustratore E Graphic DesignerAlfiomartireillustrator Jun 2017 - PresentNew York CityI always try to use creativity in everything I do, every day, to better understand myself and to communicate it to others. I believe we are an exchanger of emotions flows between dream and reality. I have always abandoned myself to the lightness of reading and the vibrations of music. I believe above all that drawing is the form of art that comes closest to what some of us call love.
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Grafico SeniorPubblinsegne Srl May 2015 - Dec 2019Roma, ItaliaProgettazione Creativa, graphic Design, Sviluppo Progetto, Render e Grafica Web
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Designer D’InterniStudio Sauvé May 2007 - Oct 2015Roma, ItaliaProgettazione Creativa, Designe arredo, Sviluppo Progetto, Render e Grafica Web
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Disegnatore CadTecnide S.R.L. Jun 2005 - Sep 2007Roma, ItaliaRilievo e progettazione.
Alfio Martire Skills
Frequently Asked Questions about Alfio Martire
What company does Alfio Martire work for?
Alfio Martire works for Concepto Nyc
What is Alfio Martire's role at the current company?
Alfio Martire's current role is Creative Director presso Concepto NYC.
What skills is Alfio Martire known for?
Alfio Martire has skills like Disegno, Fotografia, Fumetto, Illustrazione, Microsoft Office, Photoshop, Adobe Illustrator, Social Media, Indesign, Microsoft Word, Progettazione Grafica, Arte.
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