Developing communications and marketing strategies, action plans and implementing actions for content and communications.

Advised senators and deputies to develop communicational tools, led the communication team to put into action various initiatives; and was in charge of the relationship with the media.

Defined and led the communications and marketing strategies of this NGO. Elaborated and developed loyalty plans for partner firms, as well as fundraising plans for new partners. Furthermore, I worked in applying to national and international funds to finance the organization.

Developed and conducted the execution of communications strategies of the government spokesperson. I led the press, audiovisual and social network team of the cabinet. Advised the minister for public speeches, relationships with other government entities and the press.

Press, audiovisual and social network team leader for the cabinet spokeswomen, Cecilia Perez and Karla Rubilar. I advised them in their public speaking, relationships with the media, and I developed content and achieved advanced activities leading to the execution of field actions.

Delivered the strategy lines for the communication of the Division; supervised and developed the Division and public policies of the government. Additionally, I had to advise the Division’s authorities on their communications; ensuring the relationships with the media and other communications departments from various entities in the government.

In the advisory agency Tironi, I worked as a consultant focused on developing communications strategies, analysing messages, identifying relevant audiences, creating and managing multi-platform media, managing crisis, analysing environment and contingencies, dealing with incidents in public policies, and media training among other tasks. These missions were achieved within the strategic lines of public and private institutions, and NGOs.Some of these organisations with which I worked were Idemia, Sonnedix, Transbank, Anglo American, CChC, Orica, Électricité de France, TECHO, Elige Educar, LATAM, Banco Santander, G&N, Sura, among others.

Prepared, conducted and developed the activities of the President of the Republic of Chile, Sebastián Piñera, and everything related to communication media: relationships with journalists, editors, international committees, minutes writing, and any other type of material for the press, as well as the preparation of interviews and reports for the Head of State. Furthermore, I was in charge of the tours taking place for the chief executive in Chile and abroad, also organising various states’ visits from high authorities to our country.

I worked in this editorial and consultancy firm which is dedicated to giving advice to companies in their internal and external communications in order to improve their efficiency, notoriety, recognition, and positioning. I developed processes and communication channels for different companies, such as Walmart Chile, Grupo CGE, DHL, Red Salud UC, People & Partners, Fundación Oportunidad, Corporación de Adelanto de Panguipulli, among others.