Head of Digital Strategy Development, creating and executing a comprehensive digital strategy aligned with the company's goals and market trends. Leading initiatives to digitize processes, improve efficiency, and adapt to changing market demands to integrate, within the strategy, new technologies with the development, implementation and execution of a digital transformation plan.

Coordinate the different departments (Sales, Marketing, IT and Finance) towards the execution of the Business Plan. P&L management with clear goals and execution plan so the entire company is aligned with the Vision.Leadership team management, removing barriers and helping to increase the team performance in a comfortable and happy high permorfance environment.

Head of digital transformation. Working closely with Marketing and Sales to integrate, within the strategy, new technologies, with the development, implementation and execution of a digital transformation plan (CRM, Call Center, Power BI and other digital assets).Analyze the results of the implementation of the plans, monitor and analyze the KPIs.Management of the team in charge. Enhance talent and autonomy with clear goals and structure.

Responsible for the strategy and governance of the company's data, transforming these into clear business ideas, with the aim of leading decision-making Data-Driven culture.

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Database management and business analysis towards growing the business with data-driven decisions.