Funciones• Crear estrategias comerciales y de mercadeo para los productos del área de Educación Continua.• Realizar estrategias de posicionamiento para la línea de formación empresarial.• Generar productos y servicios acorde a las necesidades de formación del mercado.Logros• Logré el cumplimiento de la meta anual del área en alrededor de 6 meses• Implementé nueva línea de negocio para el área en licitaciones.• Creé la coordinación de servicios empresariales para manejar todos los convenios institucionales desde el área y a su vez poder sacarle provecho comercial tanto para pregrado, posgrado y Educación Continua

Responsibilities:- Design the commercial portfolio for the Education line to open new markets.- Develop strategic alliances for positioning the company in the B2B line.- Lead the sales team to achieve established goals.Achievements:- Built the commercial portfolio with 8 training programs that allowed the opening of the Education business line.- Increased the company's B2B strategic alliances by 100%.- Achieved the implementation of the company's CRM, allowing for optimization of commercial lead tracking

Responsibilities:- Define and track the commercial team's KPIs.- Lead the commercial team in the development of strategies to achieve set objectives.- Monitor the compliance of assigned goals of the outbound team.- Create commercial alliances with universities in order to consolidate ICETEX as the best option for access to higher education.Achievements:- Improved the sales conversion funnel from 46% to 70%.- Met the goal of assigning 10,000 subsidized interest rate credits in just 1 month of call.- Achieved a 33% increase in credit assignment per call, from 45,000 to 60,000.

Responsibilities:- Propose and develop strategies for organizing programs that meet market demands and are developed in areas that are relevant to the institution.- Generate promotion activities such as events, talks, and visits to obtain students.- Monitor the set goals for the commercial team.Achievements:- Increased annual student enrollment from 300 to 1,200.- Met bimonthly goals for 2 consecutive years, resulting in sales of over $1 billion pesos.- Opened the B2B business line, bringing in 4 clients in 6 months that represented $550 million pesos.

Responsabilites-Promote the LCI Bogotá brand locally and nationally through educational fairs and events.-Implement the CRM tool to optimize processes in the area.-Accompany the admission, enrollment, and registration process of students.Achievements:-I met the assigned semesterly income target of students, enrolling 240 students.-I secured 4 partnerships with high schools for students to earn credits in their last year.-I improved the lead-to-enrolled student conversion funnel from 23% to 67%.

Responsabilities- Manage the CRM system for the Brazil and Mexico offices. - Send communications to clients and internal campaigns of the company. - Provide training for the implementation of the CRM in the Brazil and Mexico offices. Achievements - Designed a best practices manual for the implementation of the CRM in new offices. - Achieved the implementation and use of the CRM in the assigned offices. - Reduced the incidents and support requirements for the CRM through training and workshops.