Experienced and dynamic advertising technology professional with more than 15 years of experience in communication, digital advertising, agencies, and commercial offices. With experience in both the supply and demand side of digital advertising technologies, media investment and data-driven marketing.Digital strategist, leading the management of advertising projects and operations in the digital media space and its impact on the entire ecosystem.With experience in first-class companies to market with the main platforms and advertisers, increasing the return on investment and income as well as expanding the customer base and deepening the analysis for compliance with KPI.Responsible for the growth and development of accounts, analyzing the performance of the campaigns through all parts of the supply chain, including data providers of DSP, SSP, and DMPA leader in Business Units, Entrepreneur, Innovation Generator and Commercial Professional. Enthusiast of music, technology, innovation, and the trend. Passionate about leading people and challenging status quo organizations.Recent Experience:Epica Mexico Leader and VP in Global Programmatic PurchaseDirector of Operations Medula Latam (Grupo Clarin)Director of Operations Latam MediaResponse Group