Alfonso Quintero Ruiz Email and Phone Number
Bilingual Executive Director with nearly 20 years of experience in the Financial Sector. Leading key positions in Banking such as Head of Segment and Sales Forces, as well as in areas of Commercial and Product Development. Focused on increasing profitability and with a clear results-oriented approach, managing the P&L of Business Units. My professional experience in leading global companies has been based on the successful design of the business model for the Small and Medium-sized Enterprises segment, creating value proposition and banking products, digital cross-selling processes, and the creation of franchise models for management and operation. With experience in managing multidisciplinary teams of up to 200 people nationwide. In this way, I will contribute my knowledge to your organization to establish a direction that allows for consistent results. A natural leader, analytical, results-driven, negotiator, integrator of high-performance multidisciplinary teams both locally and globally. With a strong sense of urgency for the development and implementation of projects with a strategic vision of the business.
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Head Of Retail BankingBankaoolMexico City, Cdmx, Mx -
Head Of SegmentsBankaool Sep 2024 - PresentMexico City Metropolitan AreaHead of Strategy and P&L for the Personal, Corporate, and Government Segments. -
Executive Director Of Business Development And StrategyGrupo Asmed Sep 2023 - Sep 2024Mexico City Metropolitan Area•Responsible for strategic planning and company transformation projects.•Setting objectives, budgets, and developing new business opportunities.•Process improvement for operational, administrative, and business development areas.Main achievements:•Design and implementation of Commercial Management Strategy + 50% Revenue, +300% Attracting and Retaining New Doctors.•Creation of the Franchise Model for Sales, Operations, and Business Management. Standardizing processes, customer experience, customer service, governance model and incentive scheme.
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Executive Director SmesScotiabank Jul 2018 - Aug 2023Mexico City, Cdmx, Mexico•Responsible for P&L and Strategy for the Small and Medium Enterprises segment.•Design, implementation, and management of value proposition, incentive scheme, product portfolio, policies, processes, control mechanisms, and NPS. •Ensure compliance and revenue growth of the segment, as well as meeting objectives in productivity, sales, and market share with the sales force.Main achievements:•Definition and Development of the Customer Segmentation Model with the creation of high value customers “SME Elite”: +10% Non-Interest-Bearing Deposits, +14% New High Value Customers.•Definition and Development of the Value Offering SME Package with a new hiring process and digital onboarding: + 41% New Product Sales, +45% Net Fee Income.•Development, creation and implementation of incentive scheme, management and productivity dashboards and management model under portfolios: +65% Front line sales employee’s Productivity. -
Business Development Director Commercial BankingBbva Bancomer Nov 2016 - Jun 2018Mexico City Area, Mexico•Responsible for the Sales Force for the SME segment in the metropolitan area, overseeing 16 Business Centers and 160 SME Executives. •Accountable for achieving objectives for credit products, deposits, cash management, and portfolio recovery.•Managing results and productivity for executives and the commercial front for clients with annual sales of up to $100 million pesos.Main achievements:•+130% Average Annual Achievement vs. Scorecard for Deposits, Loans, and Product Placement portfolio.•Even distribution of sales results across employees of 81%, where 13 out of 16 SME Centers had scorecards above 100% in results. -
Business Development DirectorBbva Bancomer Jun 2013 - Oct 2016Mexico•Design and definition of the Commercial Strategy and productivity in the SME segment.•Development of the incentive scheme and control mechanisms to ensure the achievement of objectives related to profitability, market share, revenue, and business growth.•Development of strategic planning for the segment, value proposition, and commercial campaigns to attract customers and drive revenue growth.Main achievements:•Implementation of the SME Business Model, where 106 Business Centers at a National Level with its Management Level focused on the attention to specialization of enterprises with sales up to 120 million MXN per year.•Design of the Franchise Model for the segment with protocols in operation and management of the sales force. -
Deputy Director Business DevelopmentBbva En México Apr 2012 - May 2013Implementation of Commercial Strategy defined for the SME segment in 6 divisions that integrate the sales network. Development and implementation of campaigns to boost customer loyalty, productivity follow-up, design and implementation of sales control panels, Front line sales employee incentives for credit products, fundraising and cash management. -
Senior Analyst Financial Derivatives, Corporate Investment BankingBbva Bancomer Jun 2009 - Mar 2012FX area coordinator, purchase - sale of foreign exchange for Corporate Banking and Commercial Banking clients with 36 Front line sales employee. Definition of budgets, productivity follow-up, training and hiring of the sales force. Direct sales of Rates, FX and Commodities for Corporate and Government Banking clients. Structuring of Exchange Rate derivatives. -
Financial Management Program CoordinatorItesm Jan 2007 - May 2009Career coordinator, generating strategic alliances to place students in the labor field. Co-delivery of courses "Analysis and Interpretation of Financial Statements" and "Introduction to Financial Administration". -
Executive Training ProgramCamino Real Hoteles Jan 2006 - Jan 2007Training program accounting and finance areas
Alfonso Quintero Ruiz Skills
Alfonso Quintero Ruiz Education Details
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Business Administration And Management, General -
Business/Managerial Economics -
Finance And Financial Management Services
Frequently Asked Questions about Alfonso Quintero Ruiz
What company does Alfonso Quintero Ruiz work for?
Alfonso Quintero Ruiz works for Bankaool
What is Alfonso Quintero Ruiz's role at the current company?
Alfonso Quintero Ruiz's current role is Head of Retail Banking.
What schools did Alfonso Quintero Ruiz attend?
Alfonso Quintero Ruiz attended Ipade Business School, Egade Business School Del Tecnológico De Monterrey, Instituto Tecnológico Y De Estudios Superiores De Monterrey / Itesm, Universitat Pompeu Fabra.
What skills is Alfonso Quintero Ruiz known for?
Alfonso Quintero Ruiz has skills like Strategic Planning, Team Leadership, Banking, Business Strategy, Sales Management, Fx Derivatives, Risk Management, Business Analysis, Negotiation, Corporate Finance, Business Intelligence, Business Planning.
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Alfonso Quintero Ruiz
Mexico -
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