- Conducted research and studies to support the strategic planning of various initiatives- Aided in the strategic planning of various initiatives alongside my supervisor- Helps in the day-to-day activities of the department

- Led the development of the Gourmeatry Brand Identity- Led Gourmeatry's website & social media development. - Set the marketing and store direction for Gourmeatry. This would include the defining target market, setting up the necessary channels (social media and online store), and logistics (such as payment and delivery methods)

- Assisted in sales and marketing through maintenance of social media accounts and an active presence in social media.- Created marketing plans to help market and sell VRI condominium units.

- Instrumental in the planning and implementation of business-as- usual and mega campaigns in major E-Commerce sites such as Shopee & Lazada.- Instrumental in the implementation and launch of the Positive Beauty sale through various PR and packaging initiatives.- Led and coordinated the development of the quality/authenticity seal.