Alfredo Rosing Email & Phone Number

Florida, United States

Miami, Florida, US

• As the VP of Marketing at Milo, a leading private lender reimagining financial solutions for global and crypto consumers, I spearhead the marketing strategy for Milo's innovative products, including Crypto Mortgages.
• Digital Marketing: Developed and executed comprehensive digital marketing campaigns across various channels, including social media, email marketing, PPC, and SEO, resulting in a significant increase in brand.
• Partnerships: Established and nurtured strategic partnerships with key stakeholders, including financial institutions and crypto platforms, to expand Milo's reach and enhance service offerings.
• Affiliate Marketing: Launched and managed an affiliate marketing program targeting crypto and real estate influencers, driving a substantial increase in lead generation and customer acquisition.
• Lead Generation: Implemented advanced lead generation strategies using data-driven insights and marketing automation tools, achieving a notable increase in qualified leads and conversion rates.
• Organic Search: Utilized SEO best practices to improve Milo's search engine rankings, resulting in higher organic traffic and enhanced online presence.

Miami, Florida, US

• As the VP of Marketing at Greenbox Capital, a leading provider of alternative lending solutions for small businesses, I led the marketing efforts to drive B2B growth and brand awareness. My role focused on generating.
• Lead Generation: Implemented strategies that significantly increased qualified leads.
• Digital Marketing: Developed and executed campaigns across social media, email, PPC, and SEO.
• Google Advertising: Managed and optimized high-ROI Google Ads campaigns.
• Affiliate Programs: Launched and managed programs that expanded reach and customer acquisition.
• Salesforce Implementation: Streamlined sales and improved lead management.

• As the VP of Marketing at Finova Financial, I played a pivotal role in launching this financial services start-up as a socially responsible online lender, offering fast, affordable emergency loans based on the equity.
• Capital Raising: Created materials and presentations to raise angel investor capital and secure Series A and seed funding, successfully positioning the company for growth.
• Client Acquisition: Increased client acquisition by 35% per month on average while reducing the cost of acquisition by 50%.
• Affiliate Marketing: Generated $1M in new revenue by launching an affiliate marketing program targeting mechanics and repair shops.
• Strategic Partnerships: Built strategic partnerships with top lending and insurance companies, resulting in over 75K leads per month.
• Retention Marketing: Developed an email and retention marketing strategy, resulting in a 15% increase in conversion rates and a 10% increase in Customer Lifetime Value (CLTV).

Purchase, NY, US

• As the VP of Marketing for Mobile Financial Services, a joint venture between MasterCard and Telefonica, I established and led marketing operations across Latin America. I was responsible for the development and.
• Team Leadership: Led a team of 15, including 3 direct reports, and managed a $10M marketing budget.
• Product Launch: Successfully led key projects that resulted in the launch of the company's first mobile money product in Peru.
• Strategic Development: Developed the value proposition, defined market segments, and created effective branding strategies. Built local marketing teams and partnered with advertising agencies to execute campaigns.
• Customer Growth: Grew the customer base to over 1M users during my tenure, driving mass adoption and loyalty.
• Global Strategy Execution: Executed a global strategic plan, developed marketing channels, and optimized protocols and processes with distributors and resellers to increase activations.

Holmdel, New Jersey, US

• As the Director of International Marketing for Vonage, I spearheaded the recruitment of the Latin American and US Hispanic markets, leveraging international market assessments to develop and implement effective.
• Multi-channel Marketing: Deployed marketing and communications strategies across various channels, including television, print, direct marketing, email, search, online, social media, presentations, and customer.
• Market Launches: Orchestrated the market launch in Brazil, leading the strategy from initial concept and product creation to launching services in three major cities.
• Agency Management: Negotiated with local advertising, PR, online, and telemarketing agencies, ensuring compliance in critical areas.
• Profitability Optimization: Developed a pipeline of over 1 million prospects through extensive research, referrals, and diverse sales strategies, optimizing profitability.
• Retail Strategies: Initiated retail marketing strategies, conducted market research, and carried out quantitative planning to open new locations in India and Mexico.

• As the Marketing Director for Palm, Inc., I oversaw all aspects of corporate marketing and customer service throughout Latin America and the U.S. Hispanic markets, including Brazil, Mexico, Central America, the.
• Strategic Leadership: Conducted market research and initiated new promotional strategies to develop and implement strategic business plans for all regions.
• Visibility and Sales Boost: Implemented visibility-raising initiatives, targeted business development, and boosted sales activities.
• Marketing Forecasts and Product Launches: Prepared detailed marketing forecasts on a daily, weekly, and quarterly basis and deployed successful product launches.
• Co-op marketing with four major distributors, strategic partnerships with MTV, AMEX, Porsche, and Regus, and overseeing advertising and public relations activities.
• Sales Growth: Developed new product marketing strategies, resulting in over $200M in additional revenues by expanding the customer base and launching 10 Smartphone models in more than 15 countries throughout Central.

Miami, FL, US

• As the International Marketing Director for Brightstar, I provided strategic direction and leadership for worldwide marketing initiatives across Latin America, Africa, Asia, and the Middle East. During my tenure, I.
• Market Expansion: Expanded Brightstar’s business from North and Latin America to Africa, Asia, and the Middle East by spearheading international marketing initiatives in emerging markets.
• Strategic Partnerships: Developed, deployed, and managed co-op marketing strategies with over 30 manufacturers, including Motorola, Samsung, Kyocera, Sony Ericsson, Palm, LG, and others, opening business with more than.
• Product Launches: Launched and positioned the brand and six phone models in 10 countries by managing B2C marketing strategies for French manufacturer Sagem in Latin America. Oversaw budget development and forecasting.
• Tradeshow and Event Management: Planned and executed participation in 50+ tradeshows and events worldwide, enhancing Brightstar’s visibility and establishing strong industry connections.
• Public Relations and Channel Marketing: Directed comprehensive public relations campaigns, channel marketing strategies, retail promotions, and customer entertainment activities to build brand awareness and drive.

Suwon-Si, Gyeonggi-Do, KR

• As the Marketing Manager for Samsung Electronics in the LATAM region, I established and grew Samsung's telecom business in Central America, the Caribbean, Venezuela, Colombia, and Ecuador. I directed all marketing.
• Market Research and Strategy: Led comprehensive market research efforts to identify growth opportunities and informed strategic decisions. Managed road shows, tradeshow participation, and product training sessions to.
• Public Relations and Brand Development: Cultivated strong public relations and developed brand recognition through targeted marketing initiatives and strategic partnerships.
• Regional Expansion: Expanded Samsung’s market footprint from 5 to 12 countries by hiring and establishing dedicated telecom marketing teams in each region, exceeding key performance metrics and KPIs.
• Product Launches: Successfully led the launch of more than 40 mobile phone models across 25 countries throughout Central America, the Caribbean, and the northern tip of South America.Key Results:
• Established a strong presence for Samsung's telecom business in multiple new markets, significantly increasing market share and brand visibility.