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Driven, highly motivated, strategic sales and marketing executive combining in-depth knowledge of the luxury and mass professional beauty industry with proven strengths in profit margin management, incremental sales strategies, brand placement and sales organization development. Adept at discovering new business opportunities, developing direct and non-direct commercial distribution strategies and building markets from the ground up. Solid experience as a team leader, motivator and communicator, with an exceptional ability to manage resources and personnel. Outstanding relationship developer, excellent at client recruitment and retention with a unique expertise in the direct and indirect sales channels of the professional Beauty Industry.Specialties: Strategic Planning Development and Execution ∗ New Business Development ∗ Territory Management and Development ∗ Team Leadership and Development ∗ Branding and Positioning ∗ Client Relationship, Development & Retention ∗ P & L Management ∗ Key-Note Speaking ∗ Sales Analysis and Forecasting ∗ Loyalty Program Development and Execution
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Executive Vice President Of SalesEufora International Jan 2011 - PresentCarlsbad, Ca, UsDeveloped the marketing and sales strategies that expanded the brand into the professional marketplace. Introduced resource management systems, marketing calendars, sales expectations and commutation systems. Strengthened the relationship with distribution and salons, while introducing new and innovative technology to the market. Developed and launched the salon service standards designed to compete in the prestige salon marketplace. Extensively traveled North America spearheading the brand message into new markets. -
PresidentMacadamia Natural Oil Jun 2009 - Jan 2011Plano, Tx, UsDeveloped the national distribution strategy, establishing the brand in the chain and full service channel. Created and executed an 18 month marketing plan and worked closely with vendors to insure execution. Responsible for the distribution, growth and development of the Macadamia Natural Oil Professional Haircare brand. Achieved national distribution of the brand in the professional bea -
Vice President SalesL'Oréal May 2007 - Nov 2008Paris, FrLead and developed L’Oreal USA’s Direct Sales Division for Kerastase Paris and Shu Uemura Art of Hair. Developed a team of 50 sales professionals while cultivating strong relationships with the top 20% accounts. Managed an operating budget of $3.5M while achieving top line sales of $60M. Reported sales forecasts, results, plans and analysis to the executive committee on a monthly basis. -
Senior Director Of Business DevelopmentL'Oréal Jan 2003 - May 2007Paris, FrOversaw the growth and development of the Matrix Brand within Malys West, Armstrong McCall, Beauty Systems Group and Peels Salon Services Distribution network. Recruited, developed and directed a sales and education team of 24 full time employees while managing top line sales of over $96M and an operating budget of $2.4M. Consistently reported forecasts, distributor inventory, business results and sales plans to the Senior Management Team on a monthly basis.
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Director Of SalesSebastian International, Wella Ag Apr 1996 - Jan 2003Oversaw all aspects of the Direct Sales Organization of Wella and Sebastian International in the California marketplace. Motivated a sales and education team of 72 sales consultants and education coordinators while generating top line sales of $21M. Maintained full P & L responsibility of the Direct Sales Organization, set annual sales goals per market, developed operational plans for the organization and developed company policies and procedures.
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Resource DirectorThe Aerial Corporation Feb 1995 - Jun 1996Maintained a base of 100 salons within the Chicago marketplace for a multi-line distributor. Represented a multitude of brands, including Sebastian International, Wella, Aroma Vera, OPI, American Crew and more. Consistently over-achieved monthly sales targets and grew the territory by 35% in 16 months. Established and developed relationships with salon owners within the marketplace, educated customers on products and sales techniques and set new standards for retail support and growth.
Fred Phillips Skills
Fred Phillips Education Details
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Columbia College ChicagoBusiness -
Western Kentucky UniversityCommunication
Frequently Asked Questions about Fred Phillips
What company does Fred Phillips work for?
Fred Phillips works for Eufora International
What is Fred Phillips's role at the current company?
Fred Phillips's current role is Executive Vice President of Sales.
What is Fred Phillips's email address?
Fred Phillips's email address is al****@****mac.com
What is Fred Phillips's direct phone number?
Fred Phillips's direct phone number is +176033*****
What schools did Fred Phillips attend?
Fred Phillips attended Columbia College Chicago, Western Kentucky University.
What are some of Fred Phillips's interests?
Fred Phillips has interest in Play Station 3, Economic Empowerment, Traveling, My Interests Include Skiing, Education, Reading, Arts And Culture, Hiking, Leadership And Motivation, Strategic Planning.
What skills is Fred Phillips known for?
Fred Phillips has skills like Retail, Sales Management, Marketing, Sales, Marketing Strategy, New Business Development, Beauty Industry, Merchandising, Strategic Planning, Cosmetics, Consumer Products, Sales Operations.
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