Born and raised in Beirut, Ali grew up in a family that relished great food and delights. It is with his enthusiasm and entrepreneurial spirit that Ali brought his vision into reality. IN 2013, Ali opened his first restaurant “Appetito Trattoria” at the age of 24, engaging his passion, talent and love of the F&B industry, when launching what would become a series of branches in the liveliest areas of Lebanon. Nine years later, SHG’S portfolio developed further with the addition of several brands comprising some of Beirut’s most beloved and acclaimed F&B and lodging destinations including Vesper Cocktail Bar, Kahwat Ras Beirut, Aal Shatt, Beit el Bahr and more. His strong belief in prioritizing the employees’ wellbeing, alongside his commitment to the real things in life and create accessible hospitality projects with real experiences, has driven and shaped SHG ongoing expansion from a small number of restaurants into a multi-faceted hospitality organization.𝗔𝗰𝗵𝗶𝗲𝘃𝗲𝗿, with a reputation for creating successful restaurant concepts with high service standards and excellent quality.𝗕𝗿𝗮𝗻𝗱 𝗯𝘂𝗶𝗹𝗱𝗲𝗿, with the ability to turn small eatery businesses into renowned destinations accessible to all.𝗙𝗼𝗿𝘄𝗮𝗿𝗱-𝘁𝗵𝗶𝗻𝗸𝗲𝗿, with bold initiatives and extensive knowledge of the hospitality industry, coupled with a track record of operational leadership.
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Founder And CeoSpectrum Hospitality Group -
Ceo For Spectrum Hospitality GroupSpectrum Hospitality Group Jan 2020 - PresentBeirut, LebanonAs CEO of Spectrum Hospitality Group, Ali developed successful hospitality projects with diverse concepts. He drove profitable operations, reduced indebtedness and improved operating results in a very challenging economic and political environment. Spectrum various projects:𝗔𝗣𝗣𝗘𝗧𝗜𝗧𝗢 𝗧𝗥𝗔𝗧𝗧𝗢𝗥𝗜𝗔: Number one Italian eatery in Lebanon with five branches. Serving fresh, delicious Italian food in a comfortable home-like setting. The design concept rustic, from the red… Show more As CEO of Spectrum Hospitality Group, Ali developed successful hospitality projects with diverse concepts. He drove profitable operations, reduced indebtedness and improved operating results in a very challenging economic and political environment. Spectrum various projects:𝗔𝗣𝗣𝗘𝗧𝗜𝗧𝗢 𝗧𝗥𝗔𝗧𝗧𝗢𝗥𝗜𝗔: Number one Italian eatery in Lebanon with five branches. Serving fresh, delicious Italian food in a comfortable home-like setting. The design concept rustic, from the red and white checkered tablecloths to the laid-back typical Italian ambiance, Appetito trattoria is present in the most vibrant locations in Lebanon. 𝗞𝗔𝗛𝗪𝗘𝗧 𝗥𝗔𝗦 𝗕𝗘𝗜𝗥𝗨𝗧: A Chic Lebanese café. Located on Beirut’s croisette, KRB is an invitation to celebrate the city in a pleasant prime location, offering a panoramic view of the Mediterranean Sea. The interior translates the city’s contrast through an exclusive blend between the old and the modern architecture of the Beirut. The latter’s traditional hallmarks are portrayed all over the place, attesting a genuine feel of the city. 𝗔𝗔𝗟 𝗦𝗛𝗔𝗧𝗧 & 𝗕𝗘𝗜𝗧 𝗘𝗟 𝗕𝗔𝗛𝗥A true Lebanese destination offering an authentic experience in an 1881 colonial setting. It is a date with Tabarja bay, located on the seaside’s old rail road. In fact, the old residence spreads over 500 square meters, offering a spectacular view of the sea. It is the perfect place to enjoy delicious food in a beautiful decorum, illustrating the spirit of the generous Lebanese hospitality for locals and visitors alike. The mansion combines a Lebanese seafood restaurant and a guesthouse.𝐕𝐄𝐒𝐏𝐄𝐑 𝐂𝐎𝐂𝐊𝐓𝐀𝐈𝐋 𝐁𝐀𝐑: Versatile and classic European style cocktail-bar, designed to cater for all type of customers, serving drink and food menus encompassing international classics. 𝐒𝐍𝐀𝐂𝐊 𝐒𝐓𝐀𝐓𝐈𝐎𝐍: A summer destination with two branches. Serving fresh, fast and simple salads, sandwiches and main dishes with high-quality ingredients. Show less
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Founder Of Spectrum HospitalitySpectrum Hospitality Group Jan 2013 - Jan 2020Beirut, LebanonAli undertook various roles in his projects' journey from concept creation, all the way to business development. After getting started in the hip Lebanese clubbing scene at a young age, he has worked under some of the biggest names in the industry, including his own ventures - where he brought his talent, passion, and love to the F&B industry.- He fueled business development opportunities from the ground-up. - He revamped procedures and controls, and implemented best practices and… Show more Ali undertook various roles in his projects' journey from concept creation, all the way to business development. After getting started in the hip Lebanese clubbing scene at a young age, he has worked under some of the biggest names in the industry, including his own ventures - where he brought his talent, passion, and love to the F&B industry.- He fueled business development opportunities from the ground-up. - He revamped procedures and controls, and implemented best practices and performance systems in support of continuous improvement.- He identified potential expansions acquisitions to enhance the shareholder value.- He provided leadership in the development of the organization’s Vision, Mission and goals- He positioned his various concepts at the forefront of the hospitality industry.- He developed strategic plans to advance the company’s mission and objectives.- He supervised the operations to insure effective, quality, service, and cost-effective management of resources.- He ensured the organization’s mission, programs, products and services are consistently presented in a strong and positive light to relevant stakeholders. Show less
Ali Farhat Education Details
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Aust AchrafiehHospitality Management
Frequently Asked Questions about Ali Farhat
What company does Ali Farhat work for?
Ali Farhat works for Spectrum Hospitality Group
What is Ali Farhat's role at the current company?
Ali Farhat's current role is Founder and CEO.
What schools did Ali Farhat attend?
Ali Farhat attended Aust Achrafieh.
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