Ali Alrayees, Bsc (Hons), Ma Email & Phone Number

London, England, United Kingdom

- Full responsibility of managing, forecasting and budget planning of the PPC/Paid Media strategy across the company's digital platforms- Manage, review and perform daily accounts' responsibilities associated with Google Ads and Microsoft Ads- Maintain and monitor keyword bids, accounts daily and monthly budget caps, impression share, quality score and other important account metrics- Manage the creation of large keywords list- Monitor and administer web analytics dashboards, reports and key reporting tools and point out key points of importance in accordance to client goals.

London, United Kingdom

- Responsible for digital marketing activity both directly and working with 3rd party agencies where required- Building campaigns, analysing results and making enhancements/adjustments to ensure continued improvement and measurable ROI for all digital marketing: PPC, SEO, and social media activities.- Working with the CEO & Founder, Sales & Marketing Director, Marketing Manager and other members of the team to drive the company’s digital marketing initiatives. - Social Media: Twitter, LinkedIn, Instagram – helping to manage the accounts, including creation of relevant content and regular posts (organic & paid) to boost engagement with potential and existing members.- CRM: Using Salesforce software to segment and analyse data to support The Clubhouse marketing initiatives.

London, United Kingdom

Working with our Marketing, Trading, Design & Operations teams, I have been tasked with developing the paid search channel, implementing an attribution PPC strategy which allows our business to focus on driving sales online – for both brands American Golf and OnlineGolf, whilst simultaneously driving performance through an improved ROI.

London, United Kingdom

* Manage the day-to-day search marketing activities (UK & EU accounts) across multiple search engines (Google and Bing) including the campaign planning, implementation, budget management, performance review, and optimisation of paid search campaigns* Ensure the PPC channel is aligned with all promotional activity across each site and territory* Keyword research (discovery, expansion & negatives), review and editing of ad copy, review and analysis of web site performance metrics, and optimisation of campaigns* Grow and optimise keywords portfolio through testing (A/B and Multivariate) with ad copy, landing pages, bidding strategies, negative keywording, etc* Identify and report on key performance indicators (KPIs), and opportunities for improvement on a regular basis*Create promotional + brand awareness display and YouTube campaigns.

London, United Kingdom

Helped in planning, implementing, managing, tracking and optimising PPC campaigns across all major engines (Google, Bing, Yandex, and Yahoo Japan) for one of the most luxurious hotel groups in the world (Mandarin Oriental). This included:* New account set up* Keyword research * Writing effective PPC ads to match client goals * Bid management (using DS3) * PPC Budget management * PPC account optimisation * Data analysis * Weekly/monthly reporting & Client communication.

Kingston Upon Thames, United Kingdom

- Helped in managing a few e-commerce accounts such as Dickes & flydubai.

Slough, United Kingdom

* Creating campaigns – generating and expanding keyword lists, ad copy writing* Managing the spectrum of a paid search campaign; including keyword research, ad text creation, Image ad creation, bid management, landing page optimisation, technology development, and tracking and reporting.* Managing MEA accounts – 28 Countries – handling budgets (around £100,000 per month), assessing performance and optimising campaigns (Search & Display) to achieve targets* Reporting – creating reports to be sent out to clients/marketing managers* Developing campaign briefs and development plans

London, United Kingdom

• To represent both Heathrow and Reach in a professional manner within the Airport(s) environment. All team members are expected to be, polite and courteous towards all Passengers, colleagues and Retailers.• Compiling commercial reports for BAA. Using Arabic and English language skills to assist passengers• Making sure the team assists as many passengers as possible, enhancing their experience at the airport and making the journey better. Furthermore, the passengers will be multinational, so an appreciation of different cultures is essential. Language skills will also assist.

London, United Kingdom

• Responsible for managing a team - of up to 30 staff - and coordination of resources that contribute to the execution of Fleet operations during the London 2012 Olympics and Paralympic games• Responsible for training of operations team of Radio Operators, Dispatchers and Vehicle services• Planning and development of scheduling for Volunteer drivers to fulfil a fleet vehicle service to the Olympic and Paralympics games which includes the delivery of volunteer training and presentations to over 4,000 volunteers• Responsible for developing airport procedures for VIP clients and coordinating with Airport Operational managers and Security• Critically analyse resourcing requirements with respect to transport requests, vehicle availability and driver shifts to deliver an efficient and timely fleet solution.

London, United Kingdom

• Maintain, develop and manage working relationships with foreign employers (KSA) and promote the use of UK public employment programs and services. • Undertake research into organisations/individuals for Prospects Services to target and crafting the right approach to them. • Keep an updated record of large employer contacts via Prospects Services database.• Translate Arabic to English as and/or when required.

London, United Kingdom

• Managing the office and provide an administration service to all Seventy4’s projects and staff.• Providing marketing and fundraising assistance to the CEO and Marketing Manager, including maintaining a CRM database, researching potential donors, researching new markets for Seventy4 services and organising events.• Undertaking secretarial duties for the CEO, including the preparation and dissemination of documents for trustees’ meetings, writing letters and providing general assistance.• Inputting client information onto Seventy4’s database.• Undertaking financial duties, including invoicing and petty-cash administration.

• Supporting the staff and managing director with administrative tasks, including research activities, answering general queries by telephone/email, and directing calls and taking messages as appropriate • Doing online tasks: submitting clients annual returns, self assessments and Companies House forms, registering companies/clients for PAYE and preparing BACS / CHAPS payments• Assisting with P45, P46, P11D and P60• Organising post, distribute mail, and alerting staff to information of relevance• Maintaining and updating database records, filing systems and computer files• Ordering stationary.

• Issuing and discharging books, CDs, DVDs and Videos for customers • Dealing with customer payment procedures• Dealing with informational/directional inquiries, and help customers with their research needs using reference resources via the library system. • Organising/sorting books, CDs, DVDs and Videos according to their titles, prices, labels and topics• Booking PCs and reserving books for customers • Inserting/deleting books into/from the library system.

• Analysing project requirements to improve the revenue• Designing an IT and business solution • Creating an E-commerce (Web-based) system for shopping online facilities, using MS Access and ASP + JavaScript languages• Testing, implementing and evaluating the project's stages and deliverables.

Ma, Business Management

Activities and Societies: Marketing, Operations Management, Managing People & Organisations, Financial Resources Management, Information.

2:1 Bsc (Hons), Computer Science - It

Activities and Societies: Project Management, Software Project Management, Electronic Document Management E-Commerce and E-Governance.

Education record