· Established and led a multidisciplinary team, focusing on competency development to ensure the achievement of the institution's strategic goals.· Led the strategic planning and business development process, focusing on providing innovative agricultural systems that precisely meet market needs.· Conducted in-depth market analysis to select optimal suppliers and developed effective sales and marketing strategies that enhance the institution's position and reputation.· Design and implement innovative marketing strategies aimed at increasing brand awareness and strategically expanding the customer base, in addition to supervising the organization of events and participating in numerous exhibitions specialized in sustainable and more efficient agricultural technologies.· Oversaw general delivery operations, ensuring compliance with the highest quality and performance standards, and continuously coordinated with other department officials to enhance customer satisfaction and loyalty to the brand.

· Developed and executed direct marketing strategies, including organizing marketing events, distributing promotional materials, and conducting field market research to understand customer needs and preferences, ensuring informed marketing decisions.· Organized and participated in promotional events and exhibitions, playing a pivotal role in organizing and participating in trade shows and agricultural events, exploring new horizons in modern agriculture, and expanding the institution's business network.· Developed relationships with clients and business partners to build and enhance relationships with key customers and business partners, contributing to the institution's sustainable growth.· Led creative initiatives for product and service development, developing and implementing effective marketing solutions to meet changing market needs, significantly contributing to expanding the institution's business into the agriculture sector.

· Developed and implemented comprehensive and innovative marketing strategies to enhance brand awareness and drive sales growth through distinctive events and participation in over 30 fashion brand expos in major shopping malls across the Kingdom of Saudi Arabia.· Supervised the execution and management of all aspects of marketing campaigns, both digital and traditional, including in-depth data analysis and precise performance evaluation, significantly improving Return on Investment (ROI) and enhancing interaction across various digital and print channels.· Strengthened and enhanced partnerships with key industry partners and influencers, aiming to expand marketing reach and attract new audiences, in addition to strengthening existing business relationships.· Conducted extensive market and competitor research, as well as industry trend analysis, to support the launch of new and innovative products that meet customer expectations and enhance the company's competitive position in the fashion and apparel industry.