Ali Rusch Email & Phone Number

Ali Rusch is a Sports and Entertainment Partnerships Executive within CAA Brand Consulting, a division of CAA Sports. She is based in NYC and has been with the company for over 6 years. She has played an integral role in negotiating, building out, and activating strategic partnerships and marketing campaigns within sports and entertainment for leading brands such as Adobe, JPMorgan Chase, Pizza Hut and Bose. In her current role, she leads JPMorgan Chase’s Live Nation partnership, inclusive of marketing, programming and on-site event management at 16 music festivals. In addition, she leads Adobe’s MLB, PGA TOUR and Golden State Warriors partnerships, as well as helps to negotiate and execute their talent ambassadors and global entertainment strategy. Previously, she helped manage the Bose account for four years which included its sideline partnership with the NFL and its 32 clubs, negotiated and built out a partnership for HBO’s The House of the Dragon series, planned and executed a $1M event at NBA All-Star, and led talent strategy and negotiation of partnerships with musicians, influencers, and artists. She also previously worked in the CAA Unscripted TV/Books IP department where she assisted in the day to day project management for executive producers, directors, showrunners, production companies, documentary filmmakers, authors and journalists. Before CAA, Ali worked as an intern at Lesley Wolff Casting and as a Coordinator at CNN for The Dr. Drew Show.Ali serves as a mentor for both the CAA Women’s support network and CAA internship program, and she previously graduated from CAA Elevate, the agency’s training program. Each piece of her day-to-day work is rooted in the drive to help her clients increase brand awareness, drive revenue and consumer engagement through navigating and capitalizing on cultural trends and tentpole moments throughout sports, entertainment and pop culture.