I have executed and managed campaigns across Zemanta and Facebook, utilizing both display and video ads. My responsibilities included overseeing campaign dashboards, handling media buying, and optimizing performance. I also trained and supervised content teams on creative development and dashboard use. Through competitive research on platforms like Anstrex and Adbeat, I ensured our strategies stayed ahead of trends, while consistently testing new techniques to boost ROI and reduce CPA.

Developed engaging headlines and titles to enhance content visibility and SEO, ensuring alignment with brand messaging and marketing objectives.

Updated WordPress content, including articles and landing pages, while managing company filings and maintaining accurate records.