In 1994, Ali created one of the very first proprietary online shopping cart systems. After the company selling for a considerable fee to a reputable firm, Ali then bounced around from ESPN to Clear Channel fulfilling his dream in web development, design and programming for prominent clients worldwide. He then settled at the New Media Productions division of Maverick Records. There he conceptualized, designed and created websites along with online content for widely known artists/brands such as Madonna, The Deftones, Alanis Morissette, The Prodigy, Michelle Branch, The Matrix, Kill Bill and One Tree Hill just to name a few. Ali then transitioned from Maverick Records to Warner Brothers Records where he accepted the position at the New Media Department. There he created and implemented new technologies for artists including Red Hot Chili Peppers, GreenDay, Michael Bubble, Talib Kweli, E40, Lil Jon, My Chemical Romance and more. He continued working with Warner Brothers until, he accepted a job at Gold Inc. (Maverick Managment), owned by Guy Oseary. There Ali worked with artists such as Madonna, Chris Rock, Lenny Kravitz, Katherine Mcfee and others. Ali saw an opportunity in brand merchandising and became the Founder, and Head of Web Development and Engineering for Go Merch. There he managed the design, strategy, testing and development of all technical initiatives for over 450 clients including Tiesto, Pink Floyd, Fall out Boy, Blink 182, Good Charlotte, ABC Lost, Breaking Bad Sony, Fringe TV Fox, Machinama, EMI, Young and Reckless, Pac Sun, Shout Factory, Train and various other artists and brands.Today, Ali is Founder & CTO of Alfred Intel, a leading Artificial Intelligence technology company that transforms Direct-to-Consumer brands to sustainable recurring revenue earners and leads corporate innovation partners out of the dark ages. He also serves as Co-founder of Trendy Butler, a monthly men’s apparel subscription service, and DesiLux (aka, Designer Luxury) which has set a course to revolutionize luxury shopping with partnerships that include Gucci, Prada, Fendi, D&G, Burberry, Alexander Wang, Saint Laurent, and more.