👋🏻 Hello! Allow me to introduce myself:▶️I am a creative who has built my career around the written word, and there's nothing I love more ▶️I am a narrative storyteller who leads with empathy and a people-first approach▶️I direct teams in the creation of dynamic, authentic copy that is a cut above the banal content we have all grown accustomed to reading all over the web▶️ I am passionate about connecting people through the written word, specifically in the Arts & Culture, Career Development, and Lifestyle space🔴 But enough about me! Here's what I bring to the table for YOU:✅ A focused, clear articulator and thoughtful listener✅ A content strategist with a demonstrable history of scaling blog growth by 50%✅ A dynamic leader and cross-departmental collaborator✅ A data-driven decision-maker poised to craft a targeted game plan for your specific content needs✅ An expertise in B2C content marketing initiatives, conversions, and retention✅ An aptitude for managing editorial workflows from pitch to publication✅ A powerful, actionable writer, able to weave a simple, relatable narrative from complex ideasIf this sounds like something you need, let's connect! I am endlessly excited by new ideas and would love to hear about how I can help you continue the great work you are doing. 👑
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WriterUserp Nov 2023 - PresentDenver, Colorado, Us -
Radio HostSouth King Media Nov 2023 - PresentBurien, Wa, UsHost and produce a local radio show on Arts & Culture called The B-Town Breakdown. -
Arts Reviewer/JournalistSouth King Media Oct 2022 - PresentBurien, Wa, UsLocal news journalist covering events in South King County, specifically in Arts & Culture. -
Freelance Writer/EditorSelf-Employed Jan 2013 - PresentAs an experienced freelance writer, I am passionate about creating content for businesses of all sizes.I have had many successful partnerships with clients ranging from art galleries to Saas start-ups and am endlessly excited by amplifying the voices of focused entrepreneurs. The time required to maintain the level of content necessary to drive web traffic or manage marketing campaigns is often impossible to find for those who are devoting all of their time and energy to running their business. This is where I work in close collaboration with my clients to ensure they are getting their message into the digital space without taking away their valuable time.My freelance packages include:▶️ Landing pages▶️ Content audits and SEO consults▶️ Brand messaging and asset creation▶️ Copywriting ▶️ Blog packages▶️ Email campaigns▶️ Newsletters▶️ Event coverage▶️ Press releases If you're in need of some help to get your message out there, let's talk!
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Head Of ContentSkillful Communications, Inc Oct 2020 - Jan 2023New York, Ny, UsSkillful Communications is a bootstrapped startup generating 7-digits in revenue and trusted by 1M+ job seekers and 600+ organizations & universities worldwide. Skillful Communications is the proud owner of Big Interview, Big Interview Medical, and Skill. We are on a mission to make the HR space better for employers and job seekers alike.As the Head of Content at Skillful Communications I:▶️ Was promoted internally to Head of Content, responsible for editorial mission and voice for company B2C initiatives▶️ Led in-house team in the creation, ideation, and publication of 3+ articles weekly▶️ Created seamless workflows for the editorial team, resulting in exceeding publishing goals by 5% per quarter▶️ Designed 12+ targeted audience profiles and built out content hubs for those specific demographics▶️ Analyzed key metrics and reported findings to VP of Marketing and COO weekly▶️ Authored Writer's Guides and mentored writers via weekly meetings and editorial support▶️ Ideated content strategies based on SEO research and industry trends▶️ Collaborated with cross-departmental stakeholders to strategize growth engines▶️ Provided line edits, feedback, and managed strategic product placement in ToFu content▶️ Distributed content to diverse marketing channels including social, email, and blog▶️ Oversaw the creation of content for three different products in the HR/Job Seeker space▶️ Directed external contributors (agencies, freelancers) in the design of marketing assets▶️ Composed briefs, keyword lists, and content specs to guide team strategy in the creation of content▶️ Led content update overhaul, increasing the rank and organic traffic of top-performing blog posts -
Senior WriterSkillful Communications, Inc Feb 2018 - Oct 2020New York, Ny, UsAs the Senior Writer at Skillful Communications, I worked in collaboration with the Content and Marketing team to strategize, write, format, and publish content in the Career Development space. My Skills and Accomplishments in this role included:▶️ Drafting a versatile array of content including blog posts, case studies, ads, landing pages, brochures, in-app curriculum, video scripts, and social media posts for both B2B and B2C audiences▶️ Composing targeted email campaigns in founder's voice ▶️ Managing the creation of 400+ pieces of content for in-app and on-site resume hub▶️ Utilizing Ahrefs, SemRush, Google Analytics, and Google Search Console for SEO and topic research▶️ Formatting, organizing, and updating content via WordPress▶️ Ideating lead magnets and conversion strategies for B2C sales and retention -
Brand Writer/Seo ConsultantNuflours Oct 2018 - May 2021• Wrote all brand assets for company including company story, mission statement, and tag line• Manage company blog, including SEO, brand messaging, and monthly informative content• Oversee monthly newsletter design and scheduling via MailChimp
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Digital Media ManagerAdams Avenue Bookstore Feb 2016 - Feb 2018Adams Avenue Bookstore has been in the Normal Heights neighborhood of San Diego for 50 years. A small, independently owned business, Adams Avenue Book Store specializes in used, rare, and out of print books.Because we are a small business, I have had the opportunity to wear many hats and contribute to the team in the areas of Digital Media/Marketing, Inventory Management, and Sales/Customer Service. My duties and responsibilities in each field include:Digital Media Management/Marketing:• Managing all social media accounts, including creating and curating content to post• Designing and writing monthly newsletters• Overseeing mailing list and email marketing campaigns via iContact• Acting as a liaison for vendors with whom we place advertisements• Designing signage, ads, and promotional materials • Updating and maintaining website Inventory Management:• Conducts research on books to determine value and pricing• Catalogs books for online listing via BookTrakker Database• Uploads and backs-up database daily• Processes, packs, and ships online orders• Buys books from sellers • Culls, shelves, and checks inventory regularly • Places orders for needed supplies• Compiles quarterly report of sales• Troubleshoots and maintains technologyCustomer Service/Sales:• Responds to all online customer inquiries and complaints• Manages inbox and email responses• Runs register and store front• Answers phone calls
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Contributing Writer/EditorExclusive Collections Fine Art Galleries Aug 2015 - Aug 2016San Diego, California, UsAs a contributing writer and editor for "Off the Easel" magazine, I have conducted interviews with artists and collectors, researched relevant topics for assigned articles, and acted as editor for the work of other members of the contributing writer's team.In working on this publication, I have gained hands-on experience in InDesign CC, Google Drive, and WordPress.My writing work for this publication includes articles on the topics of:▶️Artists and Art Work▶️Wine and Food▶️Travel▶️Collector Profiles -
Database ManagerGirls Preparatory School Mar 2014 - Jun 2015Chattanooga, Tn, UsGirls Preparatory School is located in Chattanooga, Tennessee and is one of the largest secondary girls' day schools in the USA. As a member of the Development team at GPS, I supported my colleagues in the role of Database Manager. My duties and responsibilities included: • Entering and processing all gifts via Blackbaud/Raisers Edge Software • Executing weekly reports reconciling gift data• Updating donor records in The Raiser’s Edge• Generating, filing and mailing gift acknowledgments and invoices• Researching and Documenting Best Practices in The Raiser’s Edge• Designing new policies and procedures to maintain efficiency and hygeine of database• Preparing all revenue reports, including all campaigns and funds• Assisting in compiling the Annual Report• Managing major database clean-up efforts -
Contributing WriterIndie Music Review Feb 2013 - Feb 2014Indie Music Review is a small, web-based publication specifically for the independent musician. As a contributing writer, I listened to music and wrote reviews on independent artists, uploaded and edited copy via WordPress, and collaborated with the writing/editorial team via Google Docs.
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Research & Data Entry ContractorNational Christian Foundation Dec 2013 - Jan 2014Alpharetta, Georgia, Us• Gathered information via web-based research• Entered data into spreadsheets • Contacted organizations for the purpose of gathering information -
Data Entry & Editing ContractorChattem Inc Nov 2013 - Jan 2014•Organized and consolidated information relevant to current projects• Created spreadsheets via Microsoft Excel• Edited & maintained updates for databases -
Arts EditorCovenant College Aug 2012 - May 2013Lookout Mountain, Ga, Us• Uploaded and edited editorial pieces on Google Drive• Ensured weekly word count goal was reached by organizing volunteer writers• Reviewed live shows, plays, and recent releases relevant to the target audience -
Editorial InternTrue North Custom Jan 2013 - Mar 2013Chattanooga, Tennessee, Us• Conducted research and wrote articles on various assigned health related issues• Consistently submitted articles ahead of deadline• Performed fact checks on drafted copy -
Publicity Representative/House ManagerCovenant College Aug 2011 - May 2012Lookout Mountain, Ga, Us•Worked as part of a team, contributed to production meetings and scheduled publicity meetings•Responsible for archiving all publicity items at the culmination of each event•Designed promotional materials; Self-taught on Microsoft Publisher•Promoted events in press releases, public service announcements and through broadcast media•Managed support staff, ticket sales, and advertising
Alia Sinclair Education Details
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Covenant CollegePhilosophy
Frequently Asked Questions about Alia Sinclair
What company does Alia Sinclair work for?
Alia Sinclair works for Userp
What is Alia Sinclair's role at the current company?
Alia Sinclair's current role is Content Writer | Journalist.
What schools did Alia Sinclair attend?
Alia Sinclair attended Covenant College.
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