At Martoo Portal L.L.C, Dubai, as a Senior Software Engineer, I steered e-commerce strategies and executed marketing initiatives to boost leads. Collaborated on a warehouse management system using Laravel/Vue.js, contributing to an 80% revenue surge in a brief timeframe.Accomplishments: - Collaborated on developing warehouse management application, using Laravel & VUE. - Executed marketing plans on Facebook and Instagram. - Managed tasks on existing ecommerce platforms. - Created and managed Rest APIs for mobile applications.

Steered Shopify Plus optimizations and CRO strategies, hitting 1000+ orders daily. Spearheaded web 3.0 NFT initiatives and integrated blockchain wallets. Excelled in data analysis to drive results.Accomplishments: - Consulted on conversion rate optimization (CRO) and split testing strategies. - Generated interactive dashboards using Google Data Studio. - Optimized Shopify store and created custom landing pages with HTML/CSS. - Developed custom applications for Shopify App store using Laravel, React, NodeJS, and GraphQL. - Integrated NFTs and payment gateways (MetaMask, CirclePay, NFTPay).

I held a pivotal role as a Senior Software Developer, spearheading complex projects, mentoring junior team members, and driving innovation to consistently deliver cutting-edge solutions to our clients.Accomplishments: - Delivered software applications exceeding client expectations. - Converted mockups to functional websites using PHP, Laravel, CodeIgniter, and WordPress. - Implemented code versioning tools like git, svn, bitbucket, and managed cloud servers using SSH. - Mentored junior developers, improving overall team performance. - Worked on in-house product "Estimation Builder", developed in Angular and Laravel APIs, using microservices architecture. - Adhered to SEO best practices for improved web traffic. - Create hybrid and data driven mobile apps using Ionic framework. - Boosted web traffic by improving navigation, speed optimization, and website accessibility. - Worked on an in-house project using Python and Django framework. - Implement code versioning tools like git and bitbucket. - Use composer in WordPress plugin development as dependency manager.

I evolved from a Web Developer to Team Lead, managing diverse web and mobile projects. Directly interfacing with clients, overseeing solution architecture, plan, and design. I excelled in server management and significantly contributed to surpassing a 10 million revenue benchmark.Accomplishments: - Planned website development, converting PSD files into usable web presence with PHP, WordPress, Drupal, HTML, CSS JavaScript, AJAX, and JSON coding. - Leveraged strong understanding of WordPress core to manipulate admin and theme components. - Collaborated with design and project developers to understand project scope and offer elegant, creative and scalable solutions. - Developed, coded and updated E-Commerce and Corporate sites for clients such as Audi and TransWorld. - Trained new team members by relaying information on company procedures and safety requirements. - Directed and supervised team of 15 engaged in CMS and custom PHP development. - Delivered user support to clients to train, educate and answer questions.