Aliaa Zulkifli Email & Phone Number

New York, New York, Us

Los Angeles, Us

Responsible for all Marketing & Ecomm functions across the Vida Shoes International - Premium Division division B2B and B2CDirectly responsible for the growth and expansion of our Online Revenue Channels & local 3rd party stores, which includes websites and 3rd Party Vendors. Direct management of marketing and digital initiatives as well as strategic execution of our omnichannel marketing campaigns.

Brand Web Site Management – Jambu, JBU and JSport- Email Marketing & integrated media- Effectively manage and execute campaigns from design, content creation, layout to send and reporting. Drive overall to capture initiatives to significantly grow customer email list and opt-ins- Online Advertising/SEM- Work with internal brand marketing department and external media agencies to develop and execute free, paid, and viral online marketing strategy to drive traffic to site and generate sales- Analytics - Utilize web analytics to gain actionable, real-time data and insights across multiple channels and devices that will help improve the effectiveness of online marketing campaigns and maximize ROI- Social Marketing - Manage brand presence on social network sites, enhance fan interactivity/engagement, and grow/nurture online communities.- Own the paid social marketing budget and develop quarterly/monthly paid social marketing plans to drive maximum business results and measure the impact of social media programs and analyze, review, and report on effectiveness of campaigns in an effort to maximize results.- Digital Content Marketing: commercial, video and social media shorts - Brand Partnerships: Create innovative campaigns that drive brand, acquisition, and retention & prepare pipeline analysis and presentations for senior management on the performance and trajectory of the partnerships channel.- Brand Ambassadors- Online Retailers liaison with merchandisers and buyers on strategy and assets

New York City, Ny, Us

New York, Ny, Us

Acquisition and approval of new affiliates in all channels (MyApp, Impact Radius and Commission Junction) of e-commerce and media. - Develop and build affiliate accounts / by market segment (local and international accounts)- Post Approval contacts in monetizing sites to have Adorama banners and links.- Liaison with buyers to provide relevant products for each affiliate market segment. Interdepartmental communication - design, IT and buyers regarding marketing department initiative-Protect the Adorama brand usage online (blogs, social media, e-commerce websites, deals/coupon sites)- Create affiliate newsletter(s) on Affiliates network(s) to communicate daily deals, price drop, new product announcements with Adorama affiliates.-Track daily performance of affiliate programs to identify opportunities as well as prevent fraud and ensure compliance with each program’s terms and conditions.- Constant liaison with Affiliates in making sure their needs are met. - Analyze drop affiliates, medium to rising stars for the Affiliate team-Analyze competitive field and suggest recommendations by initiating new campaign ideas, incentives and bonus offers for affiliates-Provide incentive programs to motivate affiliates.- Lead on niche product category by initiating new campaign ideas.-Strategize with VP of Marketing on affiliate opportunities in all channels of Online Marketing (Affiliate, PPC and SEO)

Manage SEM program and analysis, affiliate program and analysis, retargeting program and analysis, web site optimization and personalization projects, and all web site performance analytics. Other digital marketing initiatives as needed.

Advertising development - create awareness of the services provided by the company to commercial and non-commercial business. Brand development - generate traffic via twitter, website and other online services as it will make public more aware about the company. Strategically planning ahead of time on social media and keep everyone in the company up to date and keep them ahead of everyone. Customized $20K web-streaming campaign to advertise the brand with the increase of 30% of new customers generated from the streaming campaign.Planning, strategizing and executing the business’s annual PR and advertising programme To develop distinctive medium and large scale promotions with the Food & Beverage department to ensure the Equatorial’s several award-winning restaurants To lead and supervise a team of Graphics Designers and Display Artists on the timely production of all below-the-line materials required by the hotel for its six food and beverage outlets, room sales, banquet events, and special projects To liaise with the Equatorial Corporate Office for weekly website updates, bi-annual updates and other mattersTo maintain mutually beneficial working relationship with suppliers, staff, distributors and caterers.Execute online marketing campaigns and ensuring deliverables, timelines and budgets are met, as well as perform ROI analysis & post-mortem reports for all online campaigns and online media buys. Work hand-in-hand with marketing executives on tactical campaigns for online media buys. Suggest sites for media buys and brief agencies accordingly on online media buys. Measure the impact of social media on the overall marketing efforts

Petaling Jaya, Selangor, My

Coordinate lay-out and fashion style for the month issue from location to celebrities, write and coordinate fashion pages for the magazine and up to date fashion news.Planning all the fashion shoot to loan clothing, booking models and celebrities for shoot and budgeting for shoot.

Sydney, Nsw, Au

Fashion images and contents research.Fashion loaning/returning for merchandising. Booking of models and celebrities.Booking of venue and budgeting of shootingText EditingTitles and subtitles copywritingContat with press office and desk organizationTranslationIntervew transcritionUploading of articles and images on website software.

Mba, Business Administration, Media Management & Marketing

Ba, Mass Communication/Media Studies

Associate'S Degree, Mass Communication (Public Relation And Journalism)