• Optimized deal submission service by resolving 3 key moderation issues, increasing CPC revenue by 5%.• Reduced financial operation costs by 4% through integrating B2B SaaS with Salesforce and MS ERP.• Led cross-functional team to improve B2B SaaS navigation, achieving a +70% merchant retention rate.• Conducted collaborative strategy meeting with stakeholders to define vision and growth strategy

• Collaborated with sales team to define growth strategy.• Enhanced anomaly detection service, reducing customer support calls by +15%.

Defined the long-term product portfolio vision and executed roadmap strategies for a social commerce platform, achieving a $10M Series A funding round. Built partnerships with 450K Instagram shops and 700+ logistics companies, scaling the platform for enterprise-level B2B solutions. Establishing and monitoring key performance metrics to measure product success and drive continuous improvement. Co-create new solutions with partners and conduct market research and analysis to identify trends, customer needs, and competitive landscape Represent the Social Commerce platform within the company and in the market through presentations, product announcements, and participation in industry events. grow a team of talented and driven Product Managers by actively hiring and coaching teams.

Own the portfolio of products, services and workflows as well as lead the team of respective product managers and product designers and Manage the platform's P&L, making strategic investment decisions to achieve significant growth. Oversee budgeting and financial planning for the product team, ensuring resources are allocated effectively. Develop and implement strategies to mitigate potential risks associated with product development and market deployment. Advocate for superior user experience across all product offerings, ensuring design and functionality meet the standards. Gain 2M $ fund in seed stage and expand to middle east and European market. Integrating AI-driven tools to drive product differentiation

Conduct market research, define competitive landscape, vision and strategy, and enter to Qcommerce market, and achieve 20% market share in 9 months. Lead growth strategy by enabling online B2B service via co-venture fleet, support first, mid and last mile delivery which led to increase revenue by 15% (YTD). grow a team of talented and data-driven Product Managers by actively hiring and coaching them

Staffing, Coaching product managers and establish a product department. Collaborate with OPS, CS, Sales and marketing cross functional team to define the growth strategy and OKRs, Market expansion plan and improve the daily order by 45% (1M daily order) in 3 quarter Clearly communicate the product vision, strategy, and progress to internal stakeholders, ensuring alignment and transparency across all levels of the organization Co-create new solutions with riders/customers align with business growth strategy and gain 80% order fulfillment rate

Reduce order fulfilment cost by 12% in collaboration with OPS team and launching inhouse developed WMS and delivery systems Integrating Digikal platform with MS-CRM and decrease customer service ticket resolution time by 30% Lead the cross functional team of engineers, and designers to transform Digikala online shop to the marketplace platform and gain 40% of eCommerce market

•Conducted benchmarking of MS-Dynamic solutions (Axepta & Nav)•Designed SCM, FI & ACC, HR, SM, CRM, and Dashboards sub-systems for a total system

•Defining project charter and requirements•Planning and scheduling project tasks•Reporting project progress and monitoring risks•Coordinating with customers, engineering, and stakeholders

•Developed backend and frontend using C#, CSS, and JavaScript•Designed and developed RDBMS database (SQL)•Developed automated test