Ali Asif Email & Phone Number

Dubai, Ae

Abu Dhabi, United Arab Emirates

Dubai, United Arab Emirates

- Amazon Launch Strategist - Product/Market Analyst both Off/ON Amazon- Keyword Analyst - Listing Creation and Audit including Social Listening - Traffic and Sales Strategist - Marketing Campaigns both Off/ON Amazon including PPC

- Financial Reporting and Tax consulting- Quickbooks Accounting and reporting - Indirect Tax returns

Karachi, Pakistan

Seconded to Ernst and Young Saudi Arabia, where I served as a Team lead leading VAT implementation at several clients such as Xenel group, Economic City Authority (ECA), Jotun KSA to completion comprising of; VAT Implementation• Assisting in the preparation of source documentation to assist VAT accountants • Thorough reviews of existing ERP systems to analyze the flow of code mapping• Analyzing Tax codes mapping and creating tax codes for adequate transaction flow•… Show more Seconded to Ernst and Young Saudi Arabia, where I served as a Team lead leading VAT implementation at several clients such as Xenel group, Economic City Authority (ECA), Jotun KSA to completion comprising of; VAT Implementation• Assisting in the preparation of source documentation to assist VAT accountants • Thorough reviews of existing ERP systems to analyze the flow of code mapping• Analyzing Tax codes mapping and creating tax codes for adequate transaction flow• Scrutinizing system transactions ensuring invoices to/from customers/suppliers reflect VAT adequacy • Advising on queries from the clients related to VAT treatment as per implementing regulationsVAT Review and Compliance Successfully managed a strong portfolio of many clients including Virgin Mobile, Petro Rabigh Chemicals related to their reviews and compliance cycles• Worked closely with client local finance teams providing VAT compliance guidance • Reviewing all sales and purchase data along with their VAT implications and computations• Carefully examining Partial VAT exemptions, Input VAT recovery, and any reverse charges • Continuously providing input to clients to assist them in increased VAT savings• Providing recommendations for developing best practices and standardization in data• Conducted performance reviews and feedbacks of local staff • Giving system and process feedback to the client through VAT health checksAlso, became a spokesperson on behalf of my clientele portfolio in relation to any queries received or any other special cases such as group registration, de-registration, etc. Show less

Karachi

Worked as an Executive at the firm’s Global Compliance and Reporting department seconded to the following clients in the process where my accomplishments led to my continued growth in leadership and management:• Mondelez Pakistan Limited (2016-17)o Lead a team as costing supervisor through planning, execution and completion of tasks.o My key responsibilities included reporting of monthly management accounts and reporting of any issues encountered utilizing my resources… Show more Worked as an Executive at the firm’s Global Compliance and Reporting department seconded to the following clients in the process where my accomplishments led to my continued growth in leadership and management:• Mondelez Pakistan Limited (2016-17)o Lead a team as costing supervisor through planning, execution and completion of tasks.o My key responsibilities included reporting of monthly management accounts and reporting of any issues encountered utilizing my resources efficiently. o Co-ordinating with the business side leadership for overall submission of Capital (Capex) and Operating (Opex) expenditure within the set deadlines.o Involved in planning and co-ordinating with other departments in the budgeting process.o Successfully completed product costing of new products for assessment and review of the regional team based on which future product launches were decided. o Ensured proper Inventory reconciled documentation is done to ensure complete compliance as per Sarbanes-Oxley (SOX).o Reporting of Monthly Key performance indicators (KPI’s) and involved in Balance Scorecard analysis, which were both used to improve category wise departmental performance. o Lead the internal controls analysis project and co-ordinated with the manufacturing leads to report project findings to the region, identifying solutions to loopholes in the process.• AbuDawood Group (2014-15)o As a team member of this engagement, my responsibility included analyzing the company’s receivables of its main customers P&G, Gillette, Cornish Foods and Ferrero. It also included settling off sub-distributer ledgers and invoicing customer orders. o Reviewing the monthly profit and loss account by overseeing all company expenses, accruals. o Contributed to the new yearly sales budget by reconciling and presenting the last two years of sales ledgers and actively involved in sales reporting as well. Was also seconded to Johnson and Johnson's Pakistan and Gillette Pakistan Limited. Show less

Head Office

o Worked as a Finance Trainee at KE’s Head office Karachi in its Distribution Strategy department and my responsibilities included:o Helped senior management in their decision making by reporting and projecting daily transmission and distribution company-wide losses and sent outs.o Evaluating cycle-day wise industrial billing and analyzing cash recovery.o Forecasting and analyzing seasonal variations with the budgeted data to show actual-budget comparisons.o Evaluated and… Show more o Worked as a Finance Trainee at KE’s Head office Karachi in its Distribution Strategy department and my responsibilities included:o Helped senior management in their decision making by reporting and projecting daily transmission and distribution company-wide losses and sent outs.o Evaluating cycle-day wise industrial billing and analyzing cash recovery.o Forecasting and analyzing seasonal variations with the budgeted data to show actual-budget comparisons.o Evaluated and presented internal control weaknesses at regional branches being a team member of the recovery related project (RPR). o Provided ad-hoc reports and statistical presentations to senior management regarding companywide transmission, distribution, recovery results and analysis. Show less

Association Of Chartered Certified Accountants, Finance

ACCA Member

Bachelors, Applied Accounting

Business Graduate

Bachelor Of Commerce (B.Com.), Accounting And Finance

Certified Accounting Technician, Accounting And Finance

Intermediate, Commerce, A

Activities and Societies: Member of CET football team

O'Levels, Pre-Engineering

Activities and Societies: Football and Athletics team, Debates Team, Arts Team.