Operating my own design studio, I functioned as an independent design agency, crafting brand identities for numerous clients. This involved the creation of diverse brand identities tailored to each client's specific needs and objectives.

As a Senior Brand and Graphic Designer, I was responsible for designing a wide range of marketing collateral, including advertisements, social media graphics, and presentations, ensuring they align with the company's brand identity. Additionally, I played a key role in the development and maintenance of the brand's visual identity, overseeing its consistency across all platforms and touchpoints. My work involved collaborating closely with the marketing team to create visually compelling content that effectively communicated the brand's message and enhanced its market presence.

In my role as Senior Brand Designer, I oversaw the creation of diverse brand identities for multiple clients. These designs were crafted in accordance with each brand's unique strategies and values, ensuring alignment with their overarching vision.I contributed in projects under direction of Alireza Jelodar, Senior Art Director at Leemeetless.

I led the "Tavana" (empowered) marketing campaign, inspired by the poetry of Ferdowsi, which ran for two months. Using AI, I designed all campaign materials. Additionally, I executed a full rebranding for Fanap Campus and its vertical subbrands involved extensive market research and collaboration with stakeholders to ensure alignment with the company's vision and values.

I curated a team for managing the art direction of photographing paintings by Kamal-ol-Molk, ensuring skilled individuals were selected. Additionally, I collaborated closely with management to ensure high-quality outcomes.My brilliant colleague in this project: Mehrad Gholizadeh as Director of Photography and Ehsan Chavoshi as Photographer

I oversaw the mentorship of designers at Zibal Company, with a focus on enhancing the overall design quality within the organization. Leading a 7-month course, I provided direction to designers and guided them through the process of crafting brand guidelines.

Creating unique and tailored brand identities that encapsulate the essence of various brands is at the heart of what I do as a Senior Designer at VAND Company.- My approach involves conducting in-depth research and partnering with clients to develop engaging brand identities that strike a chord with their target audience while staying aligned to their branding goals.- I created adaptable brand identities with visual consistency in mind for seamless application across different touchpoints for each brand that I have been involved in.Creating successful brand identities in accordance with each respective strategy is what contributed most significantly to building recognition and making successful connections.I contributed to projects under supervision of Touraj Saberivand alongside my brilliant fellow designers, Nima Vafabakhsh and Hamed Shojaei.

I designed a visual identity for the collaboration campaign between UNICEF Iran and the Legal Deputy of the Judiciary called: Justice for Children, to promote children’s rights across multiple touchpoints, including workshops and conference materials. The identity combined warmth and authority through a unique logo, vibrant color palette, and approachable typography. Applied consistently across print, digital, social media, and educational materials, the design strengthened the campaign’s visibility and impact, raising public awareness of children’s rights in Iran.

The scope of my work as an independent graphic designer included many different kinds of design projects. It was my responsibility to design visuals which not only looked great but also left a long-lasting impact on both clients and their intended audience.While designing print and digital collateral as well as developing brand identities, I ensured that each project was approached with creativity and attention to detail. By closely collaborating with my clients, I understood what they needed and transformed it into a compelling design. Consistently delivering high-quality work that exceeds client expectations was possible due to my ability to stay updated with the latest design trends and leverage effective communication skills