Senior Market Research Consultant | Qualitative & Quantitative Specialist | 21+ Years of Experience Across Diverse SectorsI’m a market researcher with over two decades of experience working across both qualitative and quantitative projects. Whether it's diving deep into the "why" behind behaviours or analysing data to reveal new insights, I pride myself on delivering research that is both insightful and actionable.With 11 years in agency settings and more than 10 years as a consultant, I’ve had the privilege of working with a diverse range of clients in sectors like finance, health, retail, telecoms, utilities, 3rd sector, public sector and FMCG. I’m just as comfortable leading client relationships and running an entire project from start to finish as I am stepping in to help with specific parts, such as fieldwork or reporting.What I bring to the table:- A balance of creative and analytical thinking that helps me approach qualitative work with structure and rigor, and quantitative work with fresh, creative insights.- Extensive experience working with B2B and consumer audiences in the UK and internationally.- A hands-on approach to research design, project management, and data analysis.- Strong collaboration skills, working closely with clients, stakeholders, and teams to ensure research outcomes meet their specific needs.I’m proud of the long-term relationships I’ve built with the research agencies I partner with. I believe in fostering trust and continuity, which leads to better collaboration and, ultimately, more impactful research outcomes.