Alice Chiang

Alice Chiang Email and Phone Number

Director, Data Science and Analytics at Razorfish @ Razorfish
Alice Chiang's Location
New York, New York, United States, United States
Alice Chiang's Contact Details

Alice Chiang personal email

n/a

Alice Chiang phone numbers

About Alice Chiang

Alice Chiang is a Director, Data Science and Analytics at Razorfish at Razorfish. She possess expertise in r, quantitative research, statistics, research design, research and 15 more skills. She is proficient in Chinese. Colleagues describe her as "Alice has a way of communicating insights and technical topics to (an admittedly) non-technical audience. Crafting the story from data to effectively communicate insights is a part art part math and Alice has a knack for raising awareness to key learnings in a way that’s widely understood. You have to understand the business as well as the data to do it well, and Alice does it well."

Alice Chiang's Current Company Details
Razorfish

Razorfish

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Director, Data Science and Analytics at Razorfish
Alice Chiang Work Experience Details
  • Razorfish
    Director, Data Science And Analytics
    Razorfish Oct 2023 - Present
    New York, Ny, Us
    - Ensure accurate and holistic performance measurement by building strategic measurement plans, learning agendas, and data strategy to set and meet goals. - Provide best practices and guidelines for advanced analytical and statistical work that combines data science, engineering, and data instrumentation.- Coached and built connections between departments to improve efficiency and find interdependencies and share learnings.- Reduced the tendency to silo work and insights by promoting socialization of learnings, best practices, and insights between accounts and departments. - Showcased best-in-class work that highlighted technical know-how alongside collaboration between cross-department stakeholders. - Improved and elevated understanding of data outcomes and provide recommendations to smooth out processes and prepare future-proof strategies.- Mentor junior team members to build reporting, presentations, and develop insights to discover and highlight actionable learnings.- Lead cross-capability projects with other teams such as media and product management bringing data capabilities to the overall strategy.- Act as a trusted advisor and partner to external clients, responding to client needs and feedback, growing visibility into external client processes to better predict their needs.
  • Razorfish
    Associate Director, Data Science & Analytics
    Razorfish Jul 2022 - Oct 2023
    New York, Ny, Us
    - Mentor and manage a team of data scientists by providing support and direction when needed. - Create and foster a culture of high performance and empathy on the team, encouraging accountability, ownership, and growth.- Assess and develop a measurement and analytics roadmap to focus on strategic priorities and drive program and company growth.- Collaborate with non-technical partners and leadership to identify and translate technical findings into strategic opportunities and data-driven recommendations.- Craft advanced analytics strategy to answer key business questions, defining KPIs, testing strategy and methodology, and uncovering insights to drive business outcomes.
  • Razorfish
    Manager, Data Science And Analytics
    Razorfish Jun 2021 - Jul 2022
    New York, Ny, Us
    - Client-facing day-to-day contact for any deliverables and long-term testing projects, driving data-based improvements to the program and strategy.- Identify the core question and proposed appropriate KPI, measurement, and analyses to unearth insights to find actionable insights. - Spearheaded streamlining and automating data processing using R to increase reporting capabilities, automating and designing dashboards to allow real-time data updates. - Develop and implement testing opportunities to drive incremental results using A/B testing, multivariate modeling, experiment design, and other inferential statistics.- Subject matter expert in a variety of topics, including reporting automation, brand health measurement, multivariate modeling, A/B testing, and inferential statistics.
  • Razorfish
    Sr Analyst Data Science And Analytics
    Razorfish Aug 2018 - May 2021
    New York, Ny, Us
    - Designed and refined test designs in collaboration with clients to maximize actionable insights and improve business outcomes.- Collaborated with clients and internal teams to develop and tailor brand lift surveys for multiple campaigns, promoting best practices in survey design. - Leveraged raw, log-level data using SQL to find cross-channel insights on performance outcomes and shape future testing opportunities.
  • Spark Foundry
    Sr. Analyst
    Spark Foundry Oct 2016 - Aug 2018
    New York, Us
    - Built a model to determine optimal exposure frequency to maximize brand awareness- Developed, implemented, and tested hypotheses to provide data-driven optimizations and predictions for future campaign performance- Designed data pipeline processes and standard operating procedures to onboard new lines of business into the data management and visualization platform- Created and presented delivery and performance reports across multiple campaigns and lines of business to clients and management
  • Dkbmed
    Outcomes Analyst
    Dkbmed May 2014 - Jun 2016
    New York, Ny, Us
    Conduct analysis on marketing data to determine factors that lead to future engagement. Design appropriate questions to measure learning and determine the effectiveness of programs and engagement levels. Construct and implement optimal testing schedules for participants. Review and edit surveys for distribution. Determine the effectiveness of programs and education.Create presentations of results for stakeholders and management.

Alice Chiang Skills

R Quantitative Research Statistics Research Design Research Data Analysis Python Spss Qualitative Research Public Speaking Program Management User Experience User Research Microsoft Office Data Collection Analytics Psychology Statistical Modeling Survey Design Social Media

Alice Chiang Education Details

  • New York University
    New York University
    Psychology
  • University Of California, Davis
    University Of California, Davis
    Anthropology

Frequently Asked Questions about Alice Chiang

What company does Alice Chiang work for?

Alice Chiang works for Razorfish

What is Alice Chiang's role at the current company?

Alice Chiang's current role is Director, Data Science and Analytics at Razorfish.

What is Alice Chiang's email address?

Alice Chiang's email address is al****@****ish.com

What is Alice Chiang's direct phone number?

Alice Chiang's direct phone number is +164633*****

What schools did Alice Chiang attend?

Alice Chiang attended New York University, University Of California, Davis.

What are some of Alice Chiang's interests?

Alice Chiang has interest in Economic Empowerment, Politics, Education, Environment, Science And Technology, Human Rights.

What skills is Alice Chiang known for?

Alice Chiang has skills like R, Quantitative Research, Statistics, Research Design, Research, Data Analysis, Python, Spss, Qualitative Research, Public Speaking, Program Management, User Experience.

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