Alice Lopes Email & Phone Number

Toronto, Ontario, Canada

- Lead all aspects of the execution process and guarantees excellence on projects' delivery- Work on campaigns 360 that involves Digital, Social and Broadcast deliveries- Work closely with Production Teams, Account Managers, Marketing and Strategy teams- Manage Clients, Agencies and Talent through the execution process- Manage internal execution process – Broadcast Production, Digital Production, Original Programming, Marketing, On-Air Promotions and Traffic- Co-develop and manage critical path for all aspects of project- Develop post campaign analysis

Toronto, Ontario, Canada

- Oversees end-to-end production of various campaigns, assets, and post-production- Lead all aspects of the execution process on assigned projects: Manages resource timelines, project scope, feedback and deliverables- Write scripts, edit, produce, and launch content, measuring the success of final content pieces to continuously raise the quality bar of future deliverables- Work with cross-functional team to ensure timely and accurate delivery of assets to spec, timeline, budget and strategy- Manage Creators, Brands and Agencies, through the execution process and provide outstanding client service to all parties- Develop outstanding service to obtain renewal business and scale our creative work- Manage creative campaigns on set, ensuring all aspects of production are overseen and matching client’s brief- Work in fast-paced environment, managing a high volume of work and quick turnaround campaigns, while providing high quality of work output

Toronto, Ontario, Canada

- Post-Production Editor for local and global markets, for multiple consumer targets, according to the show- Create online content for the website “globalnews.ca”- Conduct interviews, translate interviews and other content from Portuguese to English for online and broadcast stories- Participate in strategic meetings focusing on planning to increase market share and customer loyalty

Toronto, Canada Area

- Managed documentary archive for content creation, such as documental series for tv, radio and online, news with follow-up stories and daily information.- Organized archive to later recover information aiming for strategic budget spent in content

Toronto, Canada Area

- Combine marketing strategies with techniques of creative storytelling to build content that suits the clients’ needs focused on their brand strategy and targets.- Advise clients with brand management strategies to increase the value of their business.- Manage projects with different stakeholders organizing timelines with tight deadlines focused on the best strategy for the business.

Toronto, Canada Area

- Created and executed storytelling project with informational videos for Humber International Centre- Improved 43% of views and 125% of the YouTube subscribers in 3 months, reflecting the increase of engagement with clientsand prospected clients (new students)- Represented business on social media and events, being a key stakeholder for client aspiration- Created promotional videos and news reports aiming client’s engagement, increasing brand loyalty, and raising brand awareness- Built strategic content all the way from the script to post-production, continuously improving content according to their needs

Toronto, Canada Area

- Created, produced, hosted and edited “Hawks Report”- Operated live camera during games- Videographed events and sports competitions- Hosted interviews

São Paulo Area, Brazil

- Created reports of strategic insights and guides to the high management and directors every cycle of 21 days. These insights influenced all the product categories, and ended up influencing the strategic expansion plan with acquisition of the companies: The Body Shop, Avon Cosmetics and Aesop.- Executed analysis of tactical and strategic information for marketing and communications’ decisions- Curated investment in multiple media for branding management- Conducted studies on consumer behaviour, competitors, sales and technologies using primary and secondary research- Analyzed brand tracking, Nielsen, Kantar, Euromonitor and other reports- Managed internal and external databases reaching out to diverse content- Built and maintained strong client relationships

São Paulo Area, Brazil

Compiled daily news about market, competitors and insights for internal communication. Conducted secondary ad hoc researches about market and competitors for marketing and business departments. Built studies about trends and consumer behaviour.

São Paulo Area, Brazil

Administrated cosmetics collection from worldwide competition. Compiled news for Ad Doc researches. Compiled daily news about market, competitors and insights for internal communication. Classified content on a database.

Aracaju Area, Brazil

Implemented Journalism system and image archiving. Trained professionals in the video archive flow.

Barretos Area, Brazil

Coordinated the library from the research and post-graduation department, built an internal communication flow for inside clients, created a social responsibility project for patients approved by Rouanet Law (Law for cultural investment from Brazilian Ministry of Culture). Taught employers and post-graduation students to make scientific research.

São Carlos Area, Brazil

Analyzed video images, researched images, provided live support during live news production and broadcast.

São Carlos Area, Brazil

Organized the information flow, contacted media, created and organized the physical and virtual libraries, searched scientific patents and papers, and negotiated with providers.

São Carlos Area, Brazil

Analyzed video images, archived and researched images.

Diploma In Media Communications, Communication And Media Studies

Completed courses related to Videography, Photography, Media Writing, Design and Communication Skills.

Director Assistant, Film/Cinema/Video Studies

Learned the process and duties from the role of Director Assistant and the relation between this role and the others during.

Master Of Business Administration (Mba), Marketing

Completed courses of marketing integrated communication, branding, marketing strategy, consumer behaviour, negotiation, e-commerce, sales.

Specialist In Discourse Analysis And Imaging Reading, Information Science/Studies

Completed courses related to language in audiovisual, photography, paints, transmidia, digital media, 3D content, etc.

Bacharel In Library And Information Science, Library And Information Science

Completed courses related to languages, culture and discourse, librarianship and information science and flow of information.