Alice Huang Haip Email & Phone Number

Somerville, Ma, Us

- Conducting research for new strategic initiatives using innovative research methods (co-design workshop, participatory research workshop, eye tracking, classroom observations, pilot studies)- Exploring ways to use AI to improve efficiencies in the UXR team processes- Convinced Literacy team to iterate on the design of the teacher's edition book to ensure product is user-friendly off the shelf by teachers from a variety of backgrounds and experiences- Influenced digital team to focus on labels on buttons to ensure below grade-level students understand how to use product

- Managed team of UX Researchers for the Reading work stream- Led the discovery research for the redesign of middle school i-Ready experience, focusing on older striving learners (below grade-level students)- Spearheaded the use of large-scale surveys (n=550+) for look & feel design research, the process was replicated for other UXR projects within the company- Built a research repository system through creating a global tagging taxonomy so all middle school research results were easily findable

North Billerica, Massachusetts

- Used in-person and remote research methods: usability testing, interviews, surveys, focus groups, heuristic evaluations, diary study on distance learning, and student co-design workshop- Created the Asian Employee Resource Group, received inaugural Asian ERG Leader Award

North Billerica, Massachusetts, United States

- Lead researcher on Magnetic Reading Foundations program- Magnetic Reading Foundations received a perfect score on EdReports. - Magnetic Reading Foundations received NPS score of 49 in Fall 2022 for the Magnetic Reading Foundations Grade K-2 (N=47). 94% of teachers said that their students are "Very Engaged" or "Engaged" when working with Magnetic. - Received CEO Award for my contributions to this program.

Cambridge, Ma

- Learning design and UX research lead of a play-based language learning robot for Chinese Kindergarteners- Led user research through convincing cross-cultural team to conduct UX research, designing research questions, selecting methodologies, training remote user testing team, conducting onsite play-tests, analyzing video data, and reporting actionable insights / recommendations- Directed the design of the algorithms for an Intelligent Tutoring System (ITS) and created learning games for the robot- Communicated to designers, engineers, and executives in Chinese & English to make hardware and software more kid-friendly

Visited different girl scout troop meetings in MA to administer surveys to evaluate learning and facilitate focus groups to gather feedback on a new NASA badge

Boston, Ma

Taught two sections of Introduction to Psychology for Foundation Year students

Boston, Ma

- Prioritized weekly work for software engineers based on user stories written after conducting user interviews- Designed UX/UI mockups for basic reporting feature in the ad tech web platform- Evaluated the validity of third party data vs. first party data using Pig Hadoop - Collaborated with VPs to prioritize features for 2016 platform roadmap in the Engineering Department

Boston, Ma

- Owned master schedule and risk management process through meetings with C level management of the startup using vents to achieve room-by-room temperature control- Prioritized user stories as scrum master for agile software development of the app- Communicated between suppliers in Shenzhen and engineers in Mandarin Chinese- Visited injection molding facility to train workers on the quality control process

B.S, Mechanical Engineering – Product Design And Development

Activities and Societies: D1 Varsity Crew, Amphibious Achievement, STEAM, MISTI Israel, MISTI Spain

Master'S Of Education, Education

Master Of Business Administration - Mba

Education record

Activities and Societies: Humanitarian Aid Society, Varsity Crew, Chinese Immersion Club