• Lead company design pitches and communicate directly with key stakeholders to define design strategies, tackle usability challenges, and deliver product designs that meet both business goals and user needs.• Implement agile design process and sprints to analyze and resolve unique challenges faced by clients from various industries, such as Aviation, Bio Medical-Tech, Financial services, and Travel.• Partner with leadership, product, and engineering staff, as well as other stakeholders to set priorities, balance resources, and identify strategic opportunities for the team.• Identify and resolved roadblocks in the user journey by mapping out automation/ideation approval workflow on Figma Jam to facilitate discussion on operational pain points.• Facilitate team meetings and reviews; capture meeting points and clearly communicate action items and follow up to drive teams forward in the product development process.• Build, manage, and prioritize the team’s project backlog of product features and operational responsibilities in Kanban framework in Airtable to streamline and optimize the team’s workflow and efficiency.

• Researched and evaluated commercial software solutions based on scope, requirement, budget, and ROI• Work closely with leadership, developers, designers, and marketing team to define scope, and product requirements and identify issues and allocate resource accordingly.• Performed detailed usability assessments of the current web app and redesigned its UX and UI from the ground up.• Restructured Information layer and flow to increase efficiency and clarity, thus obtaining user trust in the platform’s ability to secure their messages. • Created wireframe mockups and high-fidelity interactive prototypes which contributed to an increase in product retention rate since the product’s launch.• Directed and coordinated the production of a product pitch and 6 promotional videos for an Indiegogo crowdfunding campaign for market testing and validation.

• Strengthened business model by assessing and focusing the company’s service niche to appeal to targeted users: students (ages 9-18), parents (age 35-55) and tutors (18+).• Conducted user research and competitive analysis to build and design product experiences and key features such as a tutor booking system.• Redesigned the company logo to increase brand recognition by incorporating unique qualities that reflect and represent the company’s mission.• Facilitated and guided the development team to execute the design and provide feedback on prototype build processes.

• Communicated and negotiated with architecture firms, interior and landscape design companies to ensure all stakeholders were collectively making progress, and meeting project deadlines and goals. • Evaluated and advocated for high potential design proposals that met company’s costs efficiency and product quality standards.• Created and presented weekly management reports of on-going design propositions and progress of construction sites to the leadership team.• Conducted weekly construction site visits to assess for quality control and resolve potential delay in production.

• Enhanced brand recognition and public relations by redesigning outreach materials and development of new lines of merchandise including clothing, stationary and travel accessories.• Increased organization membership from 6,000 to 13,000 participants within 1.5 years by overseeing company’s social media platforms and create marketing campaigns through Facebook, Instagram and Line App.• Supervised design progress of in-house and contract designers and vendors to ensure each party met their deadlines.• Managed annual recruitment by hosting workshops, professional talks and design competitions to identify compatible designers who could successfully complete company projects.• Facilitated weekly joint conference with the design team and director of marketing to prioritize tasks and establish accountability from each member.

• Assisted HQ team during annual travel to company’s international branches by providing strategy consultant services in multimedia and social platform promotion, advising in HR and program structure.• Coordinated and recorded weekly meetings between the design and marketing team, program curriculum team, international operation directors and executive director to discuss the new direction, project progress and resource allocation of each department.• Conducted 300 application screenings to select candidates for College Life Camp hosted by the organization annually that is designed to provide young adults with workshops and discussion panels to help further their professional and life skills.• Communicated with applicants and organized travel plans and accommodations for all attendees before and during camp to cultivate quality hospitality.

• Collaborated in user research and concept development brainstorming sketch phase with designers on two projects: Traveler headrest and tricycle faucet.

Advised clients in using career search tools in order to identify potential employment match. Facilitated career exploration conversation with clients to support their job search process.