Alice De Moura Email & Phone Number

State Of Minas Gerais, Brazil

Belo Horizonte, Minas Gerais, Brazil

As a Senior UI, I have the opportunity to act as the main professional in the area for all of the agency's clients seeking services focused on interface design and digital products. Although not yet institutionalized, I have the opportunity to play a role as technical leadership of specific UI and accessibility squads. This opportunity has been part of my development plan to acquire skills in managing more complex teams, which is one of my future career interests. My responsibilities… Show more As a Senior UI, I have the opportunity to act as the main professional in the area for all of the agency's clients seeking services focused on interface design and digital products. Although not yet institutionalized, I have the opportunity to play a role as technical leadership of specific UI and accessibility squads. This opportunity has been part of my development plan to acquire skills in managing more complex teams, which is one of my future career interests. My responsibilities include:• Participation in UX Research Processes: I actively collaborate in user experience research processes, contributing insights to the design service team.•Development of UX Evaluation and Accessibility: I carry out more detailed audits of the user experience and accessibility of digital products, identifying areas for improvement and ensuring that our products are inclusive for all users.•Visual Design and UI Design Development: I use my expertise in visual design and user interface design to create interfaces that respond to business challenges and that are intuitive and efficient for a variety of platforms and devices.• Prototyping: I use prototyping tools to create high-fidelity prototypes that allow me to validate concepts and quickly iterate on design.•Design System Creation: I develop and maintain design systems to ensure visual consistency and efficiency in the development of digital products.•Monitoring the Development Process: I lead the monitoring of project development, collaborating closely with development teams to ensure proper implementation of the design.•Application of Final Phase Tests: I coordinate the performance of usability tests and final tests to ensure that our products meet the needs and expectations of end users. Show less

Belo Horizonte, Minas Gerais, Brazil

Art Director, working in different areas of design. Encompassing social media, branding, visual identity development, advertising campaigns, web design, promotional materials. Actively working on & off.In a second moment, I migrated to a more focused role in UX/UI Design, developing websites, landing pages, usability and accessibility analysis, user journey with a focus on performance.Developing projects with clients such as Patrimar, Novolar, Sebrae, Arcelor Mittal, Puc Minas… Show more Art Director, working in different areas of design. Encompassing social media, branding, visual identity development, advertising campaigns, web design, promotional materials. Actively working on & off.In a second moment, I migrated to a more focused role in UX/UI Design, developing websites, landing pages, usability and accessibility analysis, user journey with a focus on performance.Developing projects with clients such as Patrimar, Novolar, Sebrae, Arcelor Mittal, Puc Minas, EPO, Hermes Pardini, FIA, Zé Delivery, VLI, Localiza among others.• Creation of identity for Social Media and developments• Visual Design• Branding• UI Design• Usability analysis• Development of campaign KVs-Art Director, transitioning into several areas of design activities. Encompassing social media, branding, visual identity development, advertising campaigns, web design, promotional materials. Actively working on & off.With a current focus on UX/UI Design, developing websites, landing pages, usability and accessibility analysis, user journey focused on performance. Show less

The a.eme design store is a space created to talk about organization with lightness and bringing color. Working with products to help you plan your routine, such as organizing blocks, planners and notebooks. We also bring products to be included in this home office routine, leaving your daily life light and colorful. Let's organize together?a.eme is also actively in two parts, the store and design services, which work in parallel and add to each other.-The a.eme design store is… Show more The a.eme design store is a space created to talk about organization with lightness and bringing color. Working with products to help you plan your routine, such as organizing blocks, planners and notebooks. We also bring products to be included in this home office routine, leaving your daily life light and colorful. Let's organize together?a.eme is also actively in two parts, the store and design services, which work in parallel and add to each other.-The a.eme design store is a space created to talk about organization with lightness and bringing color. Working with products to help you plan your routine, such as organizing blocks, planners and notebooks. Also bringing products to be inserted in this home office routine, leaving your day to day light and colorful. Let's get organized together?a.eme is also actively in two parts, the store and the design services, which work in parallel and add to each other. Show less

At a.eme - design studio I am responsible for the entire process, including attracting clients, aligning client briefings, assessing the need for a team to carry out the project, organizing the entire process until the final delivery of the project. Covering Branding, UX/UI, Editorial, Visual Design, Promotional Design, Off Materials projects. In cases where a team is needed to develop the project, I am responsible for coordinating all processes and deliveries between the parties.

Focus on developing and implementing creative visual strategies to effectively communicate brand identity and values across different channels and platforms. Create graphic materials including digital products focused on conversion such as landing pages, banners, leaflets, infographics, presentations and other marketing materials. Work collaboratively with the data and metrics team to review the performance of visual materials in terms of user engagement, brand awareness and conversion, and… Show more Focus on developing and implementing creative visual strategies to effectively communicate brand identity and values across different channels and platforms. Create graphic materials including digital products focused on conversion such as landing pages, banners, leaflets, infographics, presentations and other marketing materials. Work collaboratively with the data and metrics team to review the performance of visual materials in terms of user engagement, brand awareness and conversion, and adjust strategies as necessary. Show less

Belo Horizonte, Minas Gerais, Brazil

My goal was to improve sales processes for clients, especially in the retail sector, using a design approach. This ranged from direct sales to large-scale events, prioritizing excellence in customer service and the provision of high standard services. During this period, I helped clients such as Shopping Del Rey, Shopping Contagem, Iveco, New Rolland, among others.2D IllustrationDevelopment and creation of key parts (KVs)Establishment and evolution of visual identity

Belo Horizonte, Minas Gerais, Brazil

Here my challenge was to translate concepts initially designed only for the offline/POS environment into digital solutions that could perform within a digital/growth logic. I used design methodologies throughout the process, from immersion to final delivery, always focusing on the user's needs. In addition, I was responsible for replicating several pieces and supported the completion of projects in general as an inker's assistant.2D IllustrationCreation and development of Key… Show more Here my challenge was to translate concepts initially designed only for the offline/POS environment into digital solutions that could perform within a digital/growth logic. I used design methodologies throughout the process, from immersion to final delivery, always focusing on the user's needs. In addition, I was responsible for replicating several pieces and supported the completion of projects in general as an inker's assistant.2D IllustrationCreation and development of Key Visuals (KVs)Visual identity developmentSocial media managementArtwork (assistant) Show less

Belo Horizonte, Minas Gerais, Brazil

Working exclusively with the creation of visual identities, I developed an expertise in understanding a wide range of brands and concepts, streamlining the creation process and improving my ability to capture the essence of each project in a short space of time, since the challenges and business models required a scale-up model.

Pós-Graduação Lato Sensu - Mba, Neuroscience, Consumption And Marketing

MBA focused on developing critical thinking regarding neuroscience applied to marketing and communication, understanding its potential.

Extension Course In Management, Leadership And Technology, People Management With Emphasis On Organizational Leadership

Study of Emotional Intelligence, Time Management in Technology, Persuasion and Negotiation, Pricing, Leadership and Quality of Life.

Pós-Graduação Lato Sensu - Especialização, User Experience Design And Beyond

Lato Sensu specialization in user experience, going through all stages of research, ideation and prototyping, design, team management.

Graduation, Graphic Design

It provided knowledge involving the creation, consolidation and communication of today's image. It also covered the area of communication.

Competências Profissionais, Emocionais E Tecnológicas Para Tempos De Mudança, Produtividade

Como Alcançar Objetivos Profissionais E Metas Financeiras, Desenvolvimento Profissional, Tecnológico E Humano

Certificado em Como alcançar objetivos profissionais e metas financeiras, da PUCRS