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Hello I'm Alice! 👋 I am a design lead, working to deliver solutions that solve real-world problems. My experience is across multiple industries including fintech, ecommerce, and nonprofits. My approach to design is thoughtful, user-focussed, rooted in research and technical understanding. As a first design hire at both a hyper growth start-up and a digital agency, I thrive in fast-paced challenging environments. I lead projects from end-to-end, delivering research-led products that generate high value for both the user and the business. I am passionate about building successful mission-driven products, advocating for world-class UX, and scaling design teams with inclusive hybrid team cultures. Email me at aliceralph@gmail.com to get in touch, or view my portfolio at https://aliceralph.co.uk
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Lead Product DesignerGoosechase Nov 2022 - PresentToronto, Ontario, CanadaGoosechase started as a bootstrapped scavenger hunt app and has grown into a category-defining interactive experience platform (IXP) used by hundreds of thousands of educators, creators and professionals. -
Staff Product DesignerNorthone Aug 2022 - Nov 2022Toronto, Canada Area -
Lead Product DesignerNorthone Feb 2019 - Aug 2022Toronto, Canada AreaNorthOne is a business banking platform, serving American SMBs. Hired pre-launch as the founding designer (employee #9), I led product design through launch, 2x successful fundraising rounds including a $67M USD Series B, 2x rebrands, and a major migration between partner banks, as the company grew to over 130+ employees in under 3 years. - Defined, championed, and amplified NorthOne’s product design vision and principles throughout the organization.- While acting as NorthOne’s Lead… Show more NorthOne is a business banking platform, serving American SMBs. Hired pre-launch as the founding designer (employee #9), I led product design through launch, 2x successful fundraising rounds including a $67M USD Series B, 2x rebrands, and a major migration between partner banks, as the company grew to over 130+ employees in under 3 years. - Defined, championed, and amplified NorthOne’s product design vision and principles throughout the organization.- While acting as NorthOne’s Lead Product Designer, our customer base grew from 0 to over 15k active accounts representing nearly $3M ARR. Consistently hit 30%+ MoM growth targets.- Evangelized a UX research-led product culture, facilitating hundreds of customer interviews & usability tests.- Managed and mentored a team of product & content designers. Provided guidance and feedback in 1:1s and bi-annual review cycles. Part of the hiring team for all design, product, brand and marketing teams.- Led the product design through Seed funding, MVP launch, Series A financing ($21M USD), Series B financing ($67M USD) - including working directly with the CEO to design all fundraising decks and investor materials.- Successfully led product design through a major partner bank re-platforming, integration, and customer migration.- In the early days acted as solo multidisciplinary founding designer, generating growth ads & marketing materials, developing the brand, laying design system foundations, and defining early processes, tools and documentation. Later I built out a design team, eventually allowing me to follow a senior IC track. Show less -
Lead DesignerWired Canvas Mar 2009 - Feb 2019London, England, United KingdomWired Canvas is a bespoke creative agency delivering web applications, ecommerce sites, brand design and digital products for international nonprofits, educational & government agencies and climate research organizations. I joined as the first full-time employee, and worked very closely with the Director & Founder for nearly a decade to grow the agency with full-time staff and a large network of specialist contractors and partner agencies. - Led design for all major client projects for… Show more Wired Canvas is a bespoke creative agency delivering web applications, ecommerce sites, brand design and digital products for international nonprofits, educational & government agencies and climate research organizations. I joined as the first full-time employee, and worked very closely with the Director & Founder for nearly a decade to grow the agency with full-time staff and a large network of specialist contractors and partner agencies. - Led design for all major client projects for nearly 10 years, with 100% client retention beyond initial project launch.- Managed and mentored a team of designers and front-end developers, as well as external contractors. - Delivered pitches, wrote proposals, and won multiple new client accounts for the company.- Won ‘Charity Website Of The Year’ at the Good Web Guide Awards 2016.- Headed the design team in the London office, plus 2 years working remotely from Canada. Show less -
Freelance DesignerAlice Ralph Jan 2006 - Feb 2018London, United KingdomAs a freelance designer, I mostly worked with small business clients, providing brand and graphic design, print design, website design, email marketing and social media support. I also ran my own t-shirt design online business, and designed 60+ book cover designs for indie authors who were mostly self-publishing.
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Board MemberB-Side Jun 2011 - Mar 2015DorsetAs a member of the Board of Directors for an Arts Council England National Portfolio organization, I advised on marketing, digital development and audience development, as well as helping make strategic decisions on the direction of the festival and the organization. -
Workshop LeadSpark Dorset Oct 2009 - Mar 2011Poole, DorsetSpark Dorset (formerly Hubalicious) was a youth digital arts project run a group of young people aged 13-19 from Bournemouth & Poole. As a workshop leader my role was to lead and plan the workshop sessions, provide training and advice, and support the group in running the site. -
DesignerKube Gallery Aug 2008 - Mar 2010PooleKUBE (formerly The Study Gallery of Modern Art) was one of the most prominent contemporary art spaces in the South West of England. As the sole in-house designer I was responsible for all design, digital and marketing output, as well as managing external contractors.
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Graphic DesignerPrinting.Com Oct 2007 - Aug 2008Bournemouth, United KingdomPrinting.com is the largest high-street print franchise in the UK. As graphic designer at the Bournemouth branch, I managed my own client accounts and all design output, including print and graphic design, bespoke print preparation, and brand identity design for a range of SMBs.
Alice Ralph Skills
Alice Ralph Education Details
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Graphic Design -
Parkstone Grammar SchoolHigh School
Frequently Asked Questions about Alice Ralph
What company does Alice Ralph work for?
Alice Ralph works for Goosechase
What is Alice Ralph's role at the current company?
Alice Ralph's current role is Lead Product Designer @ Goosechase.
What is Alice Ralph's email address?
Alice Ralph's email address is al****@****vas.com
What is Alice Ralph's direct phone number?
Alice Ralph's direct phone number is +4478549*****
What schools did Alice Ralph attend?
Alice Ralph attended The Arts Institute At Bournemouth, Parkstone Grammar School.
What are some of Alice Ralph's interests?
Alice Ralph has interest in Print Design, The United States Of America, Dogs (Pets), Social Media, Responsive Web Design, Brand Development, Arts Marketing, Digital Photography, Life, Graphic Design.
What skills is Alice Ralph known for?
Alice Ralph has skills like Web Design, Graphic Design, Wordpress, Illustrator, Logo Design, Graphics, Photography, Photoshop, Social Media, Indesign, Illustration, Seo.
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