Alicia Lafón Romero Email & Phone Number

Whistler, Bc, Ca

Whistler, British Columbia, Canada

Canada

Whistler, Bc

Whistler, Bc

- Creating the Marketing strategy plan, together with the Director of sales and marketing, based on objectives as well as past results.- Creating and managing project plans and timelines to deliver marketing campaigns on time and escalate any issues that may prevent on-time delivery.- Coordination of marketing resources and capacity planning with internal staff, external freelancers, as well as agencies.- Use organic and paid channels including such as pay per click campaigns, social media advertising, influencer partnerships, and copywriting. - Managing an overviewing the website content.- Developing well-designed marketing content that is sales-ready for the company’s website, email newsletters, advertising campaigns, and social media.- Assisting in training and supporting the rest of the team in order to have the digital platforms up to date.- Analyzing website and sales data through Google Analytics.

Whistler, Bc

- Preparing marketing and advertising strategies, plans, and objectives- Planning and organizing promotional presentations- Preparing marketing reports by collecting, analyzing, and summarizing sales data.- Keeping promotional materials ready by coordinating requirements with graphics department- Planning, implementing and monitoring a company's Social Media strategy in order to increase brand awareness, improve Marketing efforts and increase sales.- Monitor SEO and user engagement and suggest content optimization- Communicate with industry professionals and influencers via social media to create a strong network

- Acting as support to the Director of Sales and Sales Manager - Supporting direct sales and catering effort through administration of sales contracts, client correspondence and sales office for all IT, Group and Sales leads - Responsible for all IT, Group and FIT guest special requests. - Acting as a point person for all groups arriving to the hotel and facilitate all function requirements and arrangements for duration of stay - Organize and distribute all information to departments. - Responsible for site inspections and ‘Fam’ visits / tours when requested. - Maintain and manage FIT/ Group filing system - Work closely with the rest of the Sales & Marketing team as well as other departmental managers to ensure a seamless experience is provided for clients.

Whistler, Bc

Whistler, Bc

Whistler Blackcomb

Cerler, Spain

At Aramon Cerler I was responsible for the events management, from planing them to executing and following up after the event. I was responsible for creating and managing the online contents (website and social media) and of generating other specific contents in traditional media.

Barcelona, Spain

- Producing, monitoring and maintaining on-line music contents for the main national musical websites as www.salarazzmatazz.com- Assigned with tasks for developing and implementing the social media communications plan-Writing and editing special offline publications such as music festival brochures or special edition music magazines (Daylife magazine)- Develop communications plans at music festivals such as Summercase or Creamfields Andalucía- Holding Interviews with artists at music festivals

Huesca, Spain

Training in daily monitoring the advertising contents inserted in the newspaper

Barcelona, Spain

- PR Account assistant - Translation from English to Spanish of Asus and Olympus media contents

Postgrado Gestión De Empresas De La Industria De La Música, Comunicación, Relaciones Públicas, Management

Licenciatura En Publicidad Y Relaciones Públicas, Comunicación, Relaciones Públicas

Education record