Day-to-day liaison between McDonald’s, Pepsi Co and Frito Lay’s clients, internal brand team and licensees. Communicates with more than 35 licensees for quarterly deliverables. Manages market budgets and supports retailer initiatives for placement. Targets retailers to secure promotional programs in conjunction with Amazon licensor store fronts. Proactively communicates opportunities to target retailers and secure promotional programs. Oversees Amazon and other e-tailer management.Interfaces with creative marketing services on licensee product development, approvals, and other creative projects/initiatives.Tracks safety testing compliance by licensees and other partners in coordination with the creative team.

Maintained day-to-day contact with Sprayground’s portfolio of over 60 licensors. Reviewed, drafted and redlined all agreements for the brand. Liaised with legal, finance, and production teams to ensure goods are shipped on time. Diversified the brand’s portfolio with an additional increase of 45% of licenses. Attended trade shows and conferences to increase brand’s portfolio. Created and submitted forecasting reports and sold-in orders due to licensors. Ensured all concepts are submitted until end product/contractual samples. Submitted of all seasonal launches to the Copyright Office for Sprayground’s IP. Pitched to desired clients and securing the contracts, including renewal of expiring licensor contracts.Brainstormed with creative director for next season’s launches in line with product marketing of licensors.

• Support licensors including Disney, Marvel, Nickelodeon, and Nintendo from concept development to final product for kids’ and adult accessories • Spearhead the approval process of over 1,000 products to ensure compliance with licensors’ regulations and prevent unnecessary audits • Ensure product development is within contractual rights • Liaise between licensor and internal teams, specifically Design, Sales, and Production • Generate sell-in reports for all confirmed orders across 9 licenses and brief licensors on sales

• Performed administrative tasks such as processing invoices, answering high-volume calls, and greeting clients • Supported Management with ad hoc projects including compiling customer chargebacks • Submitted high-volume of CADs into Disney’s Online Product Approval system throughout the development cycle • Assisted production team in filing purchase orders with company’s trading system

• Supported marketing team with communications efforts for clients such as American Express, IPC, and Nautilus• Created extensive monitoring reports about recent business to business industry news• Edited creative content for client websites on WordPress

• Organized monthly media coverage reports and press books for clients • Compiled research and managed press clippings for various clients• Coordinated blogger and media mailings